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Unlock the secrets to building a million-dollar magazine publishing business with magazine publishing titans Jeff Gardner and Sean Preston. From selling vacuum cleaners door to door to running an HVAC company, these seasoned professionals share their unique journeys and the invaluable lessons they've learned along the way as they provide answers and insights to these questions...

What's your inside advantage?

What's your #1 Tip for new publishers?

If you were to start over tomorrow what would you do differently to accelerate your success?

How do you defeat the dreaded sales slump?

How have you scaled your publishing business?

This episode is packed with actionable advice for magazine publishers looking to consistently break through the $1 Million Sales threshold.

Magazine RainMaker
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Are you looking to take your community magazine and your income to the next level. In this training Charlie McDermott reveals powerful strategies to drastically increase revenue for your magazine business without working harder. He shares innovative techniques to boost leads, prospect show rates, and sales conversions. Following an easy - Anti-Ghosting HACK', could mean over $160,000 in additional revenue per year.

Charlie discusses becoming a "category of one" in the eyes of prospects to escape competing on price, differentiating yourself with irresistible offers like branded podcasts, books, consulting, and more. He provides scripts for cold calling, email templates to get appointments, and leveraging social media videos to stop getting ghosted by prospects.

You'll learn how to keep clients for life, and a framework to potentially add over $420,000 in annual revenue without more work hours. Charlie shares real examples of bonuses and value stacks that allowed him to close deals at higher prices. Whether you're an experienced publisher or just starting out, this training is packed with actionable strategies to take your magazine business to new heights.

Magazine RainMaker
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Looking for more full-page advertisers? In this episode, Charlie McDermott pulls back the curtain on a winning strategy for publishers to attract those elusive 'whales'... a.k.a. businesses with the funds to make a splash in your magazine.

Here's what we cover:

• 3 simple ways to easily get face-to-face with those hard to reach, big marketing budget business owners.
• How to find better quality leads on LinkedIn Navigator
• Sample invitation emails, social media posts, direct messages and texts you can use to land your whales!

Listen in and chart a course toward growth and authority in your publishing business.

Magazine RainMaker
MagazineRainMaker.com

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Ever feel like your magazine Deadline Day tends to swallow up your sales productivity? Often even before and after your deadline day, you're exhausted and distracted from all the stress!

Although urgent, Deadline Days are far from your most important task of growing your magazine. And over the course of a year, those pesky Deadline Days can eat up 2-1/2 weeks and more of your calendar.

In this episode, Charlie McDermott shares numerous ways successful publishers are extracting themselves from their Deadline Day process. Now, you too can reduce your numerous Deadline tasks down to one, and spend just a few minutes instead of hours to days!

Magazine RainMaker
MagazineRainMaker.com

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When Jeremy McCuslin, a three-time sales champion publisher, and I sat down to chat, the air buzzed with the electric charge of shared passion. Our unexpected guest opens up about his seamless transition from a music-loving teen with his own Christian radio show to a sales phenomenon. His story isn't just about ascending the ranks; it's a journey draped in the power of early experiences, shaping his professional path in ways he never anticipated.

Harness your strengths and let the competition fade into the background; that's the mantra that carried Jeremy to the top of the publishing game. I take you through my grit-filled story of going from Yellow Pages ads to triumphantly launching five magazines, each a story of perseverance and strategic thinking. Together with Jeremy, we dissect the essence of mentorship, how we've navigated sales slumps, and the importance of embracing a positive mindset. Plus, discover the entrepreneurial secrets like strategic hiring that catapulted his business success and how these can be applied to your own ventures.

Magazine RainMaker
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Ever received a call that reignited your passion for what you do? That's exactly what happened to me when a former client, who had parted ways with Palm Living Magazine under a cloud of dissatisfaction, left a voicemail that would spark the conversation for today's episode. They wanted back in, and it got me thinking about the undeniable value of conviction and the art of relationship-building in sales. Join me as I recount my own evolution from a publisher desperately dialing for dollars to someone who learned the worth of patiently nurturing business connections. It's a tale of transition, from the arduous grind of cold calling to the rewarding process of cultivating lasting success as a publisher.

We're peeling back the layers on the sales process, likening it to planting seeds that need consistent tending — not just hope and a prayer. You'll get an insider's look at why cold calling can feel like casting seeds on barren ground, and how a more strategic, nurturing approach can yield a veritable harvest of sales. Whether you're a sales veteran or just starting out, this episode is packed with insights on growing your influence and watching your income and community magazine flourish. So, come along and discover how to transform your sales journey into one that's as fulfilling as it is profitable.

Magazine RainMaker
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In this episode of The No Cold Calls Ever Show, I have the pleasure of interviewing Mike Sedita. Mike has been a publisher for 2-1/2 years, and he’s no stranger to breaking sales records. But his latest record was well… special!

Mike is hot off the heels of smashing the BVM record for most sales in one month… in the history of the company!

For the month of December 2023, Mike brought in over ½ million in sales. $558,421.80 to be exact. To put this in perspective, he bested the previous record by $80,000!

How did he do it?

Let’s take a listen as Mike peels back the curtain to his record setting month and how he has scaled his operation over the past two years to achieve even more success.

Magazine RainMaker
MagazineRainMaker.com

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If making a cold calls tops the list of things you dread, then doing cold drop-ins to local businesses is probably a close second! And even if you enjoy all forms of COLD Prospecting, today's episode will give you another tool in your prospecting tool box to fill your schedule with quality appointments.

Join me, Charlie McDermott, as I unveil my transition from the shivers of cold drop-ins to the warm, welcoming embrace from local businesses. You'll discover the secret to using your smartphone camera not just for selfies, but as a powerful tool to create a YouTube show that opens doors and builds enduring business relationships.

Magazine RainMaker
MagazineRainMaker.com