If you’ve gone cash-based, why are you still acting like you work for insurance?

Too many practice owners break up with insurance companies… but then keep trying to keep them happy. It’s like staying in touch with a toxic ex—you don’t owe them anything!

In this episode, we’re putting a stop to the madness. Here’s what we cover:
🚫 No more calling insurance companies—Not for denials, pre-auths, or patient questions. That’s not your job anymore.
🚫 No more fighting on their behalf—If a patient wants to submit for reimbursement, we’re happy to provide documentation—but we’re not playing insurance games.
🚫 No more worrying about what they say—Our obligation is to our patients, not insurance companies. Period.

If you’ve committed to running a cash-based practice, it’s time to fully step into that role. No more answering insurance calls. No more trying to “play nice.”

You’re free—now act like it!

Business Accelerator Program

If you're looking to grow as a business owner and meet your business goals faster, make sure to join us for the next cohort of the Business Accelerator Program! You can find all the details and submit an application at www.pelvicptrising.com/accelerator

We've now had more than 350+ business owners through the program - check out all the results and apply now to reserve a spot!

About Us

Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.

Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 600+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them!

Get in Touch!

Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com).

Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

Are you setting your patients up for success—or failure?

Too often, we focus so much on challenging our patients that we forget the power of easy wins. When patients struggle with an exercise or intervention, they don’t feel excited to come back and report a failure.

Instead, we need to stack small wins to build confidence, buy-in, and momentum.

In this episode, we dive into:
✅ Why early successes matter – Patients need to feel like they’re making progress now, not just months from now.
✅ How to avoid an ‘all or nothing’ mindset – Recovery isn’t about perfection; it’s about steady progress.
✅ The psychology of patient buy-in – Small, achievable tasks help patients trust the process and stay committed.

By giving patients simple, doable tasks, we create incremental progress instead of a frustrating cycle of struggle.

Let’s talk about how to shift your approach and help patients feel successful at every stage of their healing journey!

PelviCon Live Virtual Survey

As many of you know, in-person PelviCon tickets sold out in just 29 minutes this year! With more than 400 people on the wait list for any spots that open up, we wanted to open up the amazing content and experience to more people.

We're planning to do some kind of live virtual option for PelviCon 2025 and asking for your feedback! Fill out this brief survey and be entered to win a free live virtual ticket - entry closes today (2/17)! https://forms.gle/uAY2yxBuUtoGFe1t6

About Us

Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.

Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 600+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them!

Get in Touch!

Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com).

Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!

Are you just busy, or actually productive?

As a business owner, it’s easy to feel like you’re constantly working but never making real progress. The truth? You don’t need more productivity hacks—you need to get the big picture right.

In this episode, we break down how to focus your time where it matters most so you’re not just working hard, but actually moving your business forward.

Here’s what we cover:
✅ Prioritizing the right things – Not all tasks are created equal! Learn how to identify the work that truly impacts your business.
✅ Fixing your schedule – Your time should reflect your priorities. We’ll show you how to build a schedule that supports your goals.
✅ Cutting out the rest – Whether it’s eliminating, automating, or delegating, we’ll help you free up time by getting rid of what doesn’t serve you.

If you feel stuck in the day-to-day grind and want to finally take control of your time, this episode is for you. Let’s get you working smarter, not just harder!

Business Accelerator Program

If you're looking to grow as a business owner and meet your business goals faster, make sure to join us for the next cohort of the Business Accelerator Program! You can find all the details and submit an application at www.pelvicptrising.com/accelerator

We've now had more than 350+ business owners through the program - check out all the results and apply now to reserve a spot!

About Us

Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.

Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 600+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them!

Get in Touch!

Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com).

Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!