I couldn't end the 12 days of Bizmas series without including an episode about the changes coming to my industry!

Tune in to hear:

• Where I think Content Repurposing is headed in 2025
• Our current offer suite at FDStudio

You can more information on the private podcast, the Remix and DFY content repurposing here: fellyday.com/services

Come find me on Instagram or Threads: @⁠⁠⁠⁠⁠⁠⁠⁠fellyday⁠ ⁠⁠⁠⁠⁠⁠⁠or check out the website ⁠⁠⁠⁠⁠⁠⁠⁠fellyday.com⁠.⁠

Happy Unprofessional Holidays to you and your loved ones!

Welcome to the second to last day of the 12 Days of Bizmas series!

In this episode, I'm sharing the In and Out list I created at the end of 2023, whether I think they came true or not and my 2025 predictions for marketing platforms.

While I can talk about marketing predictions all day, I decided to keep it specific with my thoughts on what will happen with Instagram, Threads, Youtube and Substack.

I named dropped a lot of people in this episode, you can find them all here:

• OG In/ Out List https://www.instagram.com/reel/C1b0DSatnHn/
• Jana O - Pinterest and Blog expert
• Jamar Diggs - Youtube Strategist
• Jocelyn from Scale your Resonance - Case Study Expert

Come find me on Instagram or Threads: @⁠⁠⁠⁠⁠⁠⁠fellyday⁠ ⁠⁠⁠⁠⁠⁠or check out the website ⁠⁠⁠⁠⁠⁠⁠fellyday.com⁠.⁠

And don't forget to tune in tomorrow for the last day of our series.

Welcome to Day 10 of the 12 Days of Bizmas! Today’s lesson? Marketing isn’t a “set it and forget it” game.

Staying in business requires a flexibility to your approach with marketing as we see trends and buying behaviours evolve.

From starting with only Instagram to testing (and failing) on platforms like TikTok and Pinterest, here’s what I’ve learned about rolling with the punches in marketing.

• How I started marketing on Instagram with my modeling photos.
• The struggles I went through to understand email marketing
• Testing platforms like TikTok and Pinterest—and why those experiments flopped for me.

• Why marketing is never “done”: Staying curious, testing new strategies, and embracing the evolution.

• 
  

Names dropped in this episode:

• Cassie from https://www.instagram.com/houseofiveypinterest/
• https://www.instagram.com/takshisocials/, my top recommendation for Linkedin support.

Come find me on Instagram or Threads: @⁠⁠⁠⁠⁠⁠⁠fellyday⁠ ⁠⁠⁠⁠⁠⁠or check out the website ⁠⁠⁠⁠⁠⁠⁠fellyday.com⁠.⁠

Marketing is a moving target, but the key is to stay flexible and keep experimenting. See you tomorrow for Day 11 of Bizmas!

It’s Day 9 of the 12 Days of Bizmas, and today, we’re diving into AI and using it as an entrepreneur.

I’ll be honest, I had a moment where I started to fear that AI would make my business redundant.

But after sitting with my thoughts, talking with friends, I’m embracing it and starting to streamline my admin systems and find ways to make my business run smoother.

• Why I thought AI might put me out of business.
• The turning point: How I shifted from being scared of AI to seeing its potential as a tool.
• How I’m using AI going forward.

Come find me on Instagram or Threads: @⁠⁠⁠⁠⁠⁠⁠fellyday⁠ ⁠⁠⁠⁠⁠⁠or check out the website ⁠⁠⁠⁠⁠⁠⁠fellyday.com⁠.⁠

AI isn’t here to take your place—it’s here to help you run your business more effeciently.

Catch you tomorrow for Day 10 of Bizmas! 🎄

It’s Day 8 of the 12 Days of Bizmas, and we’re talking follow-ups—the not-so-glamorous but ridiculously effective hustle that can change the game for your business.

In 2024, I got serious about hard sales tasks, and the results? Let’s just say, “signing clients” became a regular thing.

• Why follow-ups matter: Most people don’t sign on the first conversation—follow-ups keep you top of mind.
• What “hard sales tasks” actually look like: Sending that DM, making that call, or pitching again without feeling pushy.
• The results I saw in 2024: How committing to consistent follow-ups impacted my bottom line.

• Building a system that works: Simple ways to stay organized and consistent with your follow-ups.

To learn more about Hard Sales, you can listen to episode 85: https://fellyday.com/hard-vs-soft-sales-tasks-to-increase-revenue/

Come find me on Instagram or Threads: @⁠⁠⁠⁠⁠⁠fellyday⁠ ⁠⁠⁠⁠⁠or check out the website ⁠⁠⁠⁠⁠⁠fellyday.com⁠.⁠

Hard sales tasks might not be the most comfortable activity, but they’re necessary—and they work. See you tomorrow for Day 9 of Bizmas!

It’s Day 7 of the 12 Days of Bizmas! Let’s talk signature offers—and the importance of keeping them fresh. I waited two years to update mine, and wow, did it need a glow-up.

• • Why your signature offer isn’t “set it and forget it”: Your audience evolves, and your offer should too.
  • What happens when you wait too long: The hard lessons I learned from holding off on refining my offer for two years.
  • How to know it’s time for an update: Key signs your signature offer needs a revamp.
  • The power of small tweaks: Why updating doesn’t mean starting from scratch.

Your signature offer can define your business—but only when you keep it up to date with your vision.

Come find me on Instagram or Threads: @⁠⁠⁠⁠⁠fellyday⁠ ⁠⁠⁠⁠or check out the website ⁠⁠⁠⁠⁠fellyday.com⁠.⁠

See you tomorrow for Day 8 of Bizmas! 🎄

For this episode, we're getting deeper. Less of an actionable episode to some of my previous ones but just as important.

• What is the what now wall
• How it showed up in my business
• How I was able to make moves to get past it.

Links Mentioned in the Show:

• Fempreneur True Confessions Podcast: Episode 87

Come find me on Instagram or Threads: @⁠⁠⁠⁠fellyday⁠ ⁠⁠⁠or check out the website ⁠⁠⁠⁠fellyday.com⁠.

See you tomorrow for Day 7 of 12 Days of Bizmas!

Welcome to Day 5 of the 12 Days of Bizmas! Today, I’m spilling the tea on what happens when you take time off as a business owner—like the three vacations I took this year (yep, including a whole month for my wedding).

Spoiler: it wasn’t all smooth sailing.

• The 3 Vacations I took this year: And how I don't regret them AT ALL.
• The reality of stepping away: How taking a month off for my wedding hit my top-of-funnel marketing (and what I’d do differently).
• Momentum matters: You can’t just “pause” your business and expect it to bounce back instantly.

• Lessons learned: Systems, scheduling, and delegation is everything.

Taking time off is crucial, but staying mindful of your momentum is the key to making it work.

Come find me on Instagram or Threads: @⁠⁠⁠⁠fellyday⁠ ⁠⁠⁠or check out the website ⁠⁠⁠⁠fellyday.com⁠

Catch you tomorrow for Day 6 of Bizmas!