Showing results by author "John Whalen PhD" in All Categories
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Design for How People Think
- Using Brain Science to Build Better Products
- Written by: John Whalen PhD
- Narrated by: Mitchell Dorian
- Length: 4 hrs and 43 mins
- Unabridged
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User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights.
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Design for How People Think
- Using Brain Science to Build Better Products
- Narrated by: Mitchell Dorian
- Length: 4 hrs and 43 mins
- Release date: 2021-05-18
- Language: English
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Price: $14.47 or 1 Credit
Sale price: $14.47 or 1 Credit
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