Showing results by author "Kenneth Le Meunier-FitzHugh" in All Categories
-
-
Marketing
- A Very Short Introduction
- Written by: Kenneth Le Meunier-FitzHugh
- Narrated by: Mike Cooper
- Length: 4 hrs and 8 mins
- Unabridged
-
Overall0 out of 5 stars 0
-
Performance0 out of 5 stars 0
-
Story0 out of 5 stars 0
As globalization creates increasing challenges to established marketing practices, marketing efforts need to reposition and adapt continuously to maintain an organization's ability to reach potential customers. This Very Short Introduction provides a general overview of the function and importance of marketing to modern organizations. Kenneth Le Meunier-FitzHugh discusses how marketing remains central to creating competitive advantage, and why it needs to be forward looking and constantly reinventing itself in line with new developments in the marketplace.
-
Marketing
- A Very Short Introduction
- Narrated by: Mike Cooper
- Length: 4 hrs and 8 mins
- Release date: 2021-04-20
- Language: English
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.Add to Cart failed.
Please try again laterAdd to Wish List failed.
Please try again laterRemove from wish list failed.
Please try again laterFollow podcast failed
Unfollow podcast failed
Price: $17.81 or 1 Credit
Sale price: $17.81 or 1 Credit
-
