Advertising Marketing

Washington Olivetto é um dos maiores publicitários brasileiros, criador de algumas das mais marcantes, emocionantes e divertidas campanhas da propaganda nacional. Nesse audiolivro ele conta algumas histórias que ajudam a compreender como o grande publicitário criou o seu melhor personagem: ele próprio.

In this expanded fourth edition of Facebook Marketing: Mastering FB Social Media Platform, you'll be taken through a step-by-step process on how to develop your web presence. You will understand how Facebook marketing is shaping business today - and why it is so effective. You’ll find out why it’s essential to use Facebook to promote your company - and to build an online community!

Build your brand and say "Hello World!" on the hottest, fastest growing social media platform today. We have combined proven and highly effective branding, marketing, and sales techniques with up-to-the-minute information to create the ultimate guide for Instagram marketing in 2019. This Audiobook targets these changes and builds on proven techniques for businesses and individuals to grow their brands and income. In this audiobook, you will learn hundreds of vital, applicable skills to increase your success and grow your business.

What if you were able to create a profitable business in just six months? You will discover in this book 100 side hustle ideas that are proven to get you results, how to create a sustainable extra income source, what it takes to create a profitable side hustle, and the author’s strategy plan to set up your business. This book was created for aspiring entrepreneurs and beginners who want to dip their toes into starting a business and being their own boss. If this sounds like you, then dive into the story and strategy plan of entrepreneur Austen Porter.

The Internet is evolving at a remarkable pace and it is much more different today than it ever was all thanks to one company: Google. Google has shaped the Web and how we search and find the answers to all of our questions through its organic online search, an online search that has changed enormously in recent years.

You need a personal brand now more than ever. It is critical to develop a strong personal brand if you want to stand out from the crowd, build a successful business, and attract new clients. In this book, you will learn what is a personal brand, why you should develop your personal brand, the benefits of building your personal brand, and a step-by-step guide on how to create your personal brand.

Capture your audience wherever they go with Mobile Marketing Strategies, the ultimate guide to mastering mobile engagement. This isn’t just another marketing book—it’s your secret weapon for building personalized, on-the-go experiences that keep customers coming back. Learn to harness mobile-optimized websites, apps, SMS, and push notifications, and leverage location-based marketing to reach customers right when it matters most.

One thing that makes Facebook marketing different from other forms of marketing is that it enables you to build your business while also creating relationships with loyal fans in the process. Facebook marketing makes it possible for a business to grow from a very small one to an established brand with enhanced visibility and awareness across social media platforms.

Discover the most powerful way to make passive income - start making $500 to $2,500 in just 30 days. Then use it to make money for the rest of your life.

Fachkenntnis allein genügt nicht mehr, um als Expert:in auf einem Gebiet anerkannt zu werden, denn reines Faktenwissen ist nur einen Mausklick entfernt und zunehmend wertlos.

People know, like and trust the opinions of their friends and family. Wouldn't it be great if your customers were telling all of their friends and family how great you are? In this audiobook, John Cote reveals the techniques he uses to help his clients find more customers, follow up with them and generate more revenue in their business. Inspired by the many conversations he has with business owners, he will help you discover how to effectively use social media, video and mobile marketing.

Wouldn't you like to take your business adventures to the next level and engage the highest-spending demographic on the planet? Seventy-seven percent of Snapchat's users are over 18, with 25-to-34-year-olds making up 26% of Snapchat's audience. This demographic is widely overlooked by brands' social media policies. Many businesses are missing the mark with Snapchat because they simply don't understand the wide array of demographics on this platform.

In this audiobook, a former advertising executive and marketing MBA will provide an overview of seven popular advertising mediums and their functions. Sample cases provided include select clients, campaigns, or instances that have been experienced or observed.

In The Perfect Conversion Funnel, expert marketer David Nadler breaks down the nine conversion funnels top online experts are using to 2x, 3x, and even 10x their businesses.

Digital marketers tap into an unprecedented ability to discover and reach motivated customers at scale. Now more than ever, digital marketing strategies are the key for emerging brands, new and veteran entrepreneurs, and businesses of all sizes to convert customers in digital spaces. In Digital Marketing for Business 2023, the author distills a decade’s worth of marketing experience into a crash course that covers everything from marketing fundamentals to sophisticated digital strategies.

How do brand names differ from other names, and what goes into making a good name great and a bad name ghastly? Knowing this can spell the difference between bankruptcy and marketplace triumph. In this indispensable guide, the authors share the secrets of successful brand names--how they've indelibly stamped cultures around the world; who makes them; why they're made; and how they're compiled, bought, sold, and protected.

Ready to transform your online store into a profit powerhouse? E-Commerce Marketing is your ultimate guide to starting an ecommerce business that thrives. This isn’t just another ecommerce book—it’s your playbook for mastering the art of digital marketing. Learn how to get traffic that buys to your website and turn visitors into loyal customers with proven strategies straight from the experts.

Today’s consumers buy from people and brands they like, trust, and have a relationship with. Period. It has never been more important to build relationships with your customers, or followers with an online presence. Enter social media. Most social media marketing books and courses tell you to pump out content, throw a million things at the wall, and see what sticks.

The ad apocalypse is upon us. Today millions are downloading ad-blocking software, and still more are paying subscription premiums to avoid ads. This $600 billion industry is now careening toward outright extinction after having taken for granted a captive audience for too long, a choice that has led to lazy, overabundant, and frankly annoying ads. Make no mistake, Madison Avenue: Traditional advertising as we know it is over.

Why you should read this book: because it's full of wisdom, experiences, examples and entertaining stories drawn from Tony Hertz's 40-year beyond-all-reason passion for radio advertising - including links to 25 of the best radio spots you've ever heard. Because in today's visual/digital/online/mobile/social media/branded content consumed advertising business, radio remains a powerful and relevant way to reach millions of consumers all over the world. And Tony Hertz is uniquely qualified to give it the creative attention it deserves.