Building Business

TV host and PR know-it-all Richard Laermer literally wrote the book on public relations. In 2004, the PR vet and CEO of award-winning RLM PR created the ultimate guide for snaring publicity. Now Full Frontal PR is back in a big and exciting way, as audio book read by Laermer that includes new tips and a brand-new series of Web inclusions.

Smart executives who want to reach virtually any business goal - from raising capital to finding sales leads to finding the perfect job - know that networking is the key to their success. But traditional networking approaches - meet as many people as possible, amass huge numbers of "connections" and "friends" in your LinkedIn and Facebook networks - rarely produce more than a handful of relationships that pay off.

Drop shipping is a retail fulfillment model that allows you to purchase products individually from a wholesaler and ship them directly to your customer. Instead of purchasing a large number of products, you simply go into partnership with a drop shipping supplier and list their merchandise for sale. Then, once you get a buyer/receive an order, you forward it to the supplier for fulfillment. The supplier will ship the product directly from their warehouse to your customer, and charge you only for the price of the shipped item (product). The drop shipping model has some number of advantages. Apart from being easy to start with low capital and low risks, locational flexibility coupled with wide range of product selection are also some of the reasons why drop shipping is a great business.

Descubra cómo dominar el poder de los influenciadores con esta guía completa y actualizada. Ideal para profesionales, empresas y entusiastas del marketing, ofrece valiosos conocimientos para optimizar sus estrategias. Explore desde los fundamentos hasta las estrategias prácticas de identificación, abordaje y colaboración con influenciadores relevantes. Se destacan análisis profundos del papel de los influenciadores en la construcción de marcas y el compromiso del público.

The Business of Excellence offers a unique and compelling perspective on the drivers of excellence in teams and organizations. The challenges of high performance and leadership are explored in depth and are illustrated with insights, interviews, and case studies from the military, sporting, and corporate worlds. The material includes a proprietary performance model that can be applied to a wide spectrum of organizations.

How do you build the capacity for change in yourselves and your organizations? With examples of coaching programs from around the world, Building the Core Competencies of Change explains the techniques of coaching that build the competencies for growth and change; provides examples of organizations that catalyzed change with the use of strategic coaching programs; and outlines the coaching types, tools, and models used to build core competencies of change in individuals, teams, and whole organizations.

A team of expert innovation strategists delivers an exciting and insightful collection of strategies, techniques, and frameworks for scaling your next big, audacious idea into a concrete product or service. Each proven and tested strategy contained in the book has been categorized to make it easy to find and implement when you need it most. You’ll learn how and where to start, when to bet big, how to invest, when to play the long game, what to communicate, and much more.

The new rules of social media are constantly changing. The world of online video is exploding. Hollywood is getting into the game, professional actors and writers are joining in, and independent producers are finding their niche. Now, companies are wide-awake to the new opportunity that video presents for product and brand promotion, as well as long-term customer engagement.

Have you noticed that on some days, everything seems to go so smoothly? Those times when everybody shares the same deadline and all of a sudden everything gets done. What’s going on here? What’s different in these scenarios? At the core of each situation is a replicable occurrence, a behavior pattern, or a trend you can understand and utilize. In fact, with just a little bit of heightened awareness and increased focus on your situation, you can pinpoint these exact patterns and recreate them at will.

Six Disciplines Leadership Centers are dedicated to helping small businesses achieve and sustain success. Six Disciplines for Excellence provides six fundamental business principles that are specifically designed to help small businesses move beyond momentary success to attain enduring excellence. This audiobook is not for those who are looking for a quick fix. Six Disciplines for Excellence is a long-term fitness program, not a fad diet.

In Leading Winning Teams, veteran Major League Baseball coach and internationally recognized speaker Trent Clark delivers an inspirational and exciting new discussion of how to build and lead a winning organization. You'll dive deep into insightful lessons on leadership, teamwork, motivation, strategy, and more as you explore how to overcome the challenges and adversity that lie on the road to ultimate victory and success.

Over 30 years, Burning Man has gone from two families on a San Francisco beach to a global movement in which hundreds of thousands of people around the world create events on every continent. It has been the subject of fawning media profiles, an exhibit in the Smithsonian, and is beloved by tech billionaires and boho counterculturalists alike. But why does it matter? What does it actually have to offer us? The answer, Caveat Magister writes, is simple: Burning Man's philosophy can help us build better communities.

The 12 Powers of a Marketing Leader, by former McKinsey Partner Thomas Barta and senior London Business School professor Patrick Barwise, is the first research-based leadership book for marketers in the 21st century. Based on the largest ever research study of its kind, with detailed data on over 8,600 leaders in more than 170 countries, this game-changing book identifies 12 specific behaviors - or powers - that drive marketers' business impact and career success.

Are you ready to unlock the secrets of ruthless success in the cutthroat world of business? Step into the shadows and learn from the masterminds of the underworld in How to Build a Business Like the Mafia. This riveting guide takes you on a thrilling journey through the corridors of power, revealing the hidden strategies and tactics used by mobsters to build their criminal empires.

Conventional wisdom does not take into account the negativity that we feel. All it says is that we should focus more on working hard, getting that promotion, starting a family, and doing everything else to bring more positivity into our lives rather than dealing with the problem itself. But conventional wisdom has things backward. You see, it is not our success that fuels our positivity but positivity that fuels our success. In similar ways, it is positivity that makes us achieve more by changing our lifestyle, habits, and viewpoints.

Sharing letters he sent to his father during his years of traveling the world building - and then saving - a multi-billion dollar company, Bob Hemphill's Stories from the Middle Seat recounts the funny, unique, and sometimes outlandish parts of international business.

Organizations and employees now spend an average of $18,000 dollars per year per employee for health costs. These are direct costs, but the hidden costs of time out of the office, distraction, disengagement, and turnover far exceed them. The Healthy Workplace Nudge explains the findings of research on 100 large organizations that have tackled the problems of employee health costs and disengagement in four fresh ways and explains how to create a workplace that is good for people, releases them to what they do best and enjoy most, and produces great and profitable work.

Today, a large number of companies still don't have a strategic approach to social media. Others fail to calculate how effective they are at social media, one of the critical components of implementing any social media strategy. When companies start spending time and money on their social media efforts, they need to create an internal plan that everyone can understand. Maximize Your Social offers a clear vision of what businesses need to do to create - and execute upon - their social media for business road map.

The digital era of investing and trading apps makes the opportunity for financial freedom more and more available. All you need is the right information and determination. Don’t panic if terms such as stock market trading, real estate investments, drop-shipping make no sense to you. This elicit step-by-step guide covers all the latest loopholes in the world of finance.

The Zero in Formula, Dennis Geelen's latest book, challenges business owners, CEO's, and leaders to think differently about their company. The stats don't lie. A large percentage of businesses do not make it past the first few years. Of the ones that do, only a small percentage end up surviving past 15 years. Many of those that survive have now plateaued or are in decline. You will learn what it means to be customer centric, with strategies and tools you can apply to your business. You will be guided through the recipe step-by-step to build your successful foundation.