Business Advertising
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The Art of Closing the Sale
- The Key to Making More Money Faster in the World of Professional Selling
- Auteur(s): Brian Tracy
- Narrateur(s): Brian Tracy
- Durée: 4 h et 26 min
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The world's foremost producer of personal development and motivational audio programs offers an expanded version of Brian Tracy's sales classic.
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A must read for all aspiring Salesman!
- Écrit par Amazon Customer le 2020-07-26
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The Art of Closing the Sale
- The Key to Making More Money Faster in the World of Professional Selling
- Narrateur(s): Brian Tracy
- Durée: 4 h et 26 min
- Date de publication: 2010-05-07
- Langue: Anglais
- Brian Tracy will help you master the art of closing the deal....
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Prix courant: 21,00$ ou 1 crédit
Prix réduit: 21,00$ ou 1 crédit
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Guerrilla Marketing
- Fourth Edition
- Auteur(s): Jay Conrad Levinson
- Narrateur(s): Bob Loza
- Durée: 12 h et 54 min
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When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionalized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Filled with hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely revised and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success in the next century.
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This is a must listen to ...
- Écrit par Farsheed le 2019-06-22
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Guerrilla Marketing
- Fourth Edition
- Narrateur(s): Bob Loza
- Durée: 12 h et 54 min
- Date de publication: 2009-12-11
- Langue: Anglais
- In this completely revised and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success in the next century....
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Prix courant: 31,26$ ou 1 crédit
Prix réduit: 31,26$ ou 1 crédit
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The Illusion of Choice
- 16½ Psychological Biases That Influence What We Buy
- Auteur(s): Richard Shotton
- Narrateur(s): Simon Cole
- Durée: 4 h et 37 min
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Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made, but psychologists have shown that subtle changes in the way products are positioned, promoted, and marketed can radically alter how customers behave.
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The Illusion of Choice
- 16½ Psychological Biases That Influence What We Buy
- Narrateur(s): Simon Cole
- Durée: 4 h et 37 min
- Date de publication: 2023-03-28
- Langue: Anglais
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Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Building Brand Communities: How Organizations Succeed by Creating Belonging
- Auteur(s): Carrie Melissa Jones, Charles Vogl
- Narrateur(s): Caroline Miller
- Durée: 8 h et 10 min
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An authentic brand community is more than just people buying your product or working alongside one another. This audiobook articulates the critical roles of mutual concern, common values, and shared experiences in creating fiercely loyal customer and collaborator relationships. Carrie Melissa Jones and Charles Vogl argue that in an authentic and enriching community, members have mutual concern for one another, share personal values, and join together in meaningful shared experiences, whether online or off. On the deepest level, brands must help members grow into who they want to be.
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It's Time to Come Together
- Écrit par Jody Harbour le 2023-03-27
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Building Brand Communities: How Organizations Succeed by Creating Belonging
- Narrateur(s): Caroline Miller
- Durée: 8 h et 10 min
- Date de publication: 2020-05-15
- Langue: Anglais
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An authentic brand community is more than just people buying your product or working alongside one another. This audiobook articulates the critical roles of mutual concern, common values, and shared experiences in creating fiercely loyal customer and collaborator relationships....
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Prix courant: 28,23$ ou 1 crédit
Prix réduit: 28,23$ ou 1 crédit
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Affiliate Marketing for Beginners 2024
- How to Start Affiliate Marketing, Make Money, and Grow Your Online Business Step-By-Step
- Auteur(s): Mark Landon
- Narrateur(s): Adam Lofbomm
- Durée: 3 h et 35 min
- Version intégrale
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Welcome to affiliate marketing, a pathway to unlocking online business success and financial independence. Affiliate Marketing for Beginners is your comprehensive and captivating guide to mastering the art of affiliate marketing. Unravel the secrets of building a lucrative affiliate business from scratch as you absorb invaluable insights and strategies.
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Affiliate Marketing for Beginners 2024
- How to Start Affiliate Marketing, Make Money, and Grow Your Online Business Step-By-Step
- Narrateur(s): Adam Lofbomm
- Durée: 3 h et 35 min
- Date de publication: 2023-08-18
- Langue: Anglais
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Welcome to affiliate marketing, a pathway to unlocking online business success and financial independence. Affiliate Marketing for Beginners is your comprehensive and captivating guide to mastering the art of affiliate marketing.
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Duct Tape Marketing (Revised and Updated)
- The World's Most Practical Small Business Marketing Guide
- Auteur(s): John Jantsch
- Narrateur(s): John Jantsch
- Durée: 7 h et 48 min
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Learn to make your small business marketing as simple, effective, and affordable as duct tape. In Duct Tape Marketing, renowned small business marketing guru John Jantsch shows you how to develop and execute a marketing plan that will give your business the life and longevity you want. In this audiobook you will learn the Duct Tape Marketing system and how to apply its principles to your business by following three steps. This audiobook provides proven, yet elegantly simple tools to help you grow your small business.
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Best Marketing Book
- Écrit par Farsheed le 2018-04-19
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Duct Tape Marketing (Revised and Updated)
- The World's Most Practical Small Business Marketing Guide
- Narrateur(s): John Jantsch
- Durée: 7 h et 48 min
- Date de publication: 2011-11-14
- Langue: Anglais
- Learn to make your small business marketing as simple, effective, and affordable as duct tape....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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The Attention Merchants
- The Epic Scramble to Get Inside Our Heads
- Auteur(s): Tim Wu
- Narrateur(s): Marc Cashman
- Durée: 15 h et 26 min
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In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials, and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the "attention merchants", contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions, but the end result of more than a century's growth and expansion in the industries that feed on human attention.
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important reading
- Écrit par A le 2018-10-09
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The Attention Merchants
- The Epic Scramble to Get Inside Our Heads
- Narrateur(s): Marc Cashman
- Durée: 15 h et 26 min
- Date de publication: 2016-10-18
- Langue: Anglais
- From Tim Wu comes a revelatory look at the rise of "attention harvesting", and its transformative effect on our society and our selves....
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Prix courant: 29,14$ ou 1 crédit
Prix réduit: 29,14$ ou 1 crédit
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Cashvertising Online
- How to Use the Latest Findings in Buyer Psychology to Explode Your Online Ad Response
- Auteur(s): Drew Eric Whitman
- Narrateur(s): Johnny Heller
- Durée: 6 h et 33 min
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The latest book from Dr. Direct™ will show you how to master online advertising and enhance your social media strategies. This is the perfect companion to the author’s bestselling book Ca$hvertising. Cashvertising revealed the secrets of ad agencies to the masses. With Cashvertising Online, Whitman reveals even more and how to implement his advice in clear-language to increase your bottom line.
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Cashvertising Online
- How to Use the Latest Findings in Buyer Psychology to Explode Your Online Ad Response
- Narrateur(s): Johnny Heller
- Durée: 6 h et 33 min
- Date de publication: 2023-10-02
- Langue: Anglais
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The latest book from Dr. Direct will show you how to master online advertising and enhance your social media strategies. This is the perfect companion to the author’s bestselling book Ca$hvertising....
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Prix courant: 20,15$ ou 1 crédit
Prix réduit: 20,15$ ou 1 crédit
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Perfect Pitch
- The Art of Selling Ideas and Winning New Business
- Auteur(s): Jon Steel
- Narrateur(s): L J Ganser
- Durée: 8 h et 48 min
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A professional "pitching coach" for one of the world’s largest marketing conglomerates, Jon Steel shares his secrets and explains how you can create presentations and pitches that win hearts, minds, and new business. He identifies the dos and don'ts and uses real-world examples to prove his points. If you make pitches for new business, this is the perfect book for you.
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Perfect Pitch
- The Art of Selling Ideas and Winning New Business
- Narrateur(s): L J Ganser
- Durée: 8 h et 48 min
- Date de publication: 2020-07-09
- Langue: Anglais
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A professional "pitching coach" for one of the world’s largest marketing conglomerates, Jon Steel shares his secrets and explains how you can create presentations and pitches that win hearts, minds, and new business....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Buyology
- Truth and Lies About Why We Buy
- Auteur(s): Martin Lindstrom
- Narrateur(s): Don Leslie
- Durée: 7 h et 22 min
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Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars.
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Buyology
- Truth and Lies About Why We Buy
- Narrateur(s): Don Leslie
- Durée: 7 h et 22 min
- Date de publication: 2008-10-21
- Langue: Anglais
- Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars....
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Prix courant: 20,40$ ou 1 crédit
Prix réduit: 20,40$ ou 1 crédit
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Storynomics
- Auteur(s): Robert McKee, Thomas Gerace
- Narrateur(s): Robert Mckee, Thomas Gerace
- Durée: 6 h et 27 min
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Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, Story, which has defined how we talk about the art of story creation. Now in Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising.
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Best book on purposeful storytelling I've read.
- Écrit par J-Ryze le 2019-07-05
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Storynomics
- Narrateur(s): Robert Mckee, Thomas Gerace
- Durée: 6 h et 27 min
- Date de publication: 2018-03-20
- Langue: Anglais
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In Storynomics, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising....
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Prix courant: 25,24$ ou 1 crédit
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Advanced Selling Techniques
- Auteur(s): Brian Tracy
- Narrateur(s): Brian Tracy
- Durée: 6 h et 38 min
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You're a sales professional. It's what you were meant be. Selling is in your blood. Following up on his phenomenal best-selling audiocassette program, The Psychology of Selling, Brian Tracy's Advanced Selling Techniques is a powerhouse advanced selling program for seasoned sales professionals.
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Advanced Selling Techniques
- Narrateur(s): Brian Tracy
- Série: Nightingale-Conant: Sales Training
- Durée: 6 h et 38 min
- Date de publication: 2014-10-14
- Langue: Anglais
- You're a sales professional. It's what you were meant be. Selling is in your blood....
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Prix courant: 43,38$ ou 1 crédit
Prix réduit: 43,38$ ou 1 crédit
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No B.S. Trust Based Marketing
- The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World
- Auteur(s): Dan S Kennedy
- Narrateur(s): Tom Gallagher
- Durée: 7 h et 7 min
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Internationally recognized “millionaire maker,” Dan S. Kennedy, joined by entrepreneur and financial consultant, Matt Zagula, show you how to break down the barriers caused by the “trust no one” mantra invading every customer’s mind today. They deliver an eye-opening look at the core of all business—trust, and teach you the secrets to gaining it, keeping it, and using it to build competitive differentiation, create price elasticity, attract more affluent clients, and inspire referrals.
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No B.S. Trust Based Marketing
- The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World
- Narrateur(s): Tom Gallagher
- Série: Nightingale-Conant: Marketing
- Durée: 7 h et 7 min
- Date de publication: 2022-12-29
- Langue: Anglais
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Internationally recognized “millionaire maker,” Dan S. Kennedy, joined by entrepreneur and financial consultant, Matt Zagula, show you how to break down the barriers caused by the “trust no one” mantra invading every customer’s mind today....
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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Scientific Advertising
- Auteur(s): Claude Hopkins
- Narrateur(s): Peter Coates
- Durée: 2 h et 3 min
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Scientific Advertising by Claude C. Hopkins is a timeless classic in the field of marketing and advertising. The book outlines Hopkins's revolutionary approach to advertising, emphasizing the importance of testing and measuring the effectiveness of advertising campaigns. Through empirical observation and data analysis, Hopkins argues that advertising should be treated as a science rather than an art, with measurable results guiding decision-making. With clear and concise language, Hopkins shares his insights into consumer psychology, emphasizing the importance of understanding the desires and motivations of potential customers.
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Scientific Advertising
- Narrateur(s): Peter Coates
- Durée: 2 h et 3 min
- Date de publication: 2024-05-14
- Langue: Anglais
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Scientific Advertising by Claude C. Hopkins is a timeless classic in the field of marketing and advertising. The book outlines Hopkins's revolutionary...
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Prix courant: 6,13$ ou 1 crédit
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The Hero and the Outlaw
- Building Extraordinary Brands Through the Power of Archetypes
- Auteur(s): Margaret Mark, Carol S. Pearson
- Narrateur(s): Randye Kaye
- Durée: 15 h et 16 min
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A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. This groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory, and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes.
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The Hero and the Outlaw
- Building Extraordinary Brands Through the Power of Archetypes
- Narrateur(s): Randye Kaye
- Durée: 15 h et 16 min
- Date de publication: 2022-08-30
- Langue: Anglais
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A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Propaganda
- Auteur(s): Edward Bernays, Mark Crispin Miller - introduction
- Narrateur(s): Grover Gardner
- Durée: 4 h et 42 min
- Version intégrale
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A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".
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Worth the time and Money
- Écrit par Joel B le 2021-10-02
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Propaganda
- Narrateur(s): Grover Gardner
- Durée: 4 h et 42 min
- Date de publication: 2017-07-25
- Langue: Anglais
- A seminal and controversial figure in the history of political thought and public relations....
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Prix courant: 16,05$ ou 1 crédit
Prix réduit: 16,05$ ou 1 crédit
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Google Ads (AdWords) Workbook: 2023
- Advertising on Google Ads, YouTube, & the Display Network
- Auteur(s): Jason McDonald
- Narrateur(s): Michael Goodrick
- Durée: 9 h et 8 min
- Version intégrale
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2023 UPDATED EDITION. Learn Google Ads (AdWords) in Plain English - Step by Step!
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An amazing Book
- Écrit par Kindle Customer le 2021-01-01
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Google Ads (AdWords) Workbook: 2023
- Advertising on Google Ads, YouTube, & the Display Network
- Narrateur(s): Michael Goodrick
- Durée: 9 h et 8 min
- Date de publication: 2020-04-17
- Langue: Anglais
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2023 UPDATED EDITION. Learn Google Ads (AdWords) in Plain English - Step by Step!....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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No BS Direct Marketing
- The Ultimate No-Holds-Barred Kick-Butt Take-No-Prisoners Direct Marketing for Non-Direct Marketing Businesses (No BS Series)
- Auteur(s): Dan S. Kennedy
- Narrateur(s): Mike Lenz
- Durée: 6 h et 15 min
- Version intégrale
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Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan delivers a short list of radically different, little-known, profit-proven direct mail strategies for any business. Strategies are illustrated by case history examples from an elite team of consultants - all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, and more, to use in "ordinary" businesses.
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No BS Direct Marketing
- The Ultimate No-Holds-Barred Kick-Butt Take-No-Prisoners Direct Marketing for Non-Direct Marketing Businesses (No BS Series)
- Narrateur(s): Mike Lenz
- Série: No B.S.
- Durée: 6 h et 15 min
- Date de publication: 2019-11-26
- Langue: Anglais
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Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Decoded (2nd Edition)
- The Science Behind Why We Buy
- Auteur(s): Phil P. Barden
- Narrateur(s): Graham Mack
- Durée: 9 h et 52 min
- Version intégrale
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If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing. The book specifically demonstrates why decision science has proven invaluable to the field of marketing by helping to explain purchasing behaviors.
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Decoded (2nd Edition)
- The Science Behind Why We Buy
- Narrateur(s): Graham Mack
- Durée: 9 h et 52 min
- Date de publication: 2022-11-15
- Langue: Anglais
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If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Beyond the Agency Box
- The Phoneless, Meetingless Digital Marketing Agency That Creates Lifetime Happy Clients Without Facebook Ads, Webinars, Google, or SEO
- Auteur(s): Frankie Fihn
- Narrateur(s): Frankie Fihn
- Durée: 5 h et 10 min
- Version intégrale
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Au global
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Performance
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Histoire
Starting a digital marketing agency is a double-edged sword. You get started as a freelancer with no money. You build everything yourself through your blood, sweat, and tears. Then, you discover it’s one of the hardest businesses to scale. You are the product. Before you know it, you have built your own prison of clients who want constant meetings, phone calls, email requests, and they expect miracles.
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Excellent read and listen
- Écrit par George Affleck le 2022-08-17
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Beyond the Agency Box
- The Phoneless, Meetingless Digital Marketing Agency That Creates Lifetime Happy Clients Without Facebook Ads, Webinars, Google, or SEO
- Narrateur(s): Frankie Fihn
- Durée: 5 h et 10 min
- Date de publication: 2021-03-04
- Langue: Anglais
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Starting a digital marketing agency is a double-edged sword. You get started as a freelancer with no money. You build everything yourself through your blood, sweat, and tears. Then, you discover it’s one of the hardest businesses to scale....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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