Business Innovation

A huge number of products come to store shelves every year. But many experts estimate 90 percent of them fail and leave the shelves just as quickly. Why the unpredictability? Why the failures? We believe it’s the absence of clarity, and clarity comes when all participants are willing to be vulnerably honest about their needs. The Consumer Clarity Approach is specifically designed to create the clarity required to create great ideas that meet the consumer’s real needs, and can break through the chaos in the marketplace.

This small but powerful book takes on the conventional thinking that says more resources are the answer to new product delys - helping you to see what is really going on as your organization seeks to innovate and launch new products. In an open and straight-talking manner, it teaches you to challenges the premises undermining your performance. Then, it shares strategies that strike directly at the root causes, so you can start taking action immediately.

In The Very Best Bad Idea, Kirk Westwood steamrolls the long-held premise that right is good and wrong is bad. He paves the way to give anyone who sees situations differently the permission to be proud of their brilliantly unbridled “bad ideas”.

Everyone has the right to be well managed. And it is possible to be “just” at work - to treat others as you would be treated. These are radical propositions. When you live by them, the people you lead through your management hierarchy understand the context of the work they’re doing. They feel connected to the overall purpose of the enterprise and are aligned to its vision and values.

Leaders are under increasing pressure to ensure their businesses are gender-balanced and inclusive for the benefit of the economy and society. But how? And what does that mean for YOUR business? This pioneering book is a route map to help leaders get started and navigate the way to leading a high-performing gender-balanced business.

Authentic Inclusion™, an idea originated by Frances West, former IBM chief accessibility officer, is defined as the institutional insight that human diversity is at the core of disruptive innovation. It calls for holistic actions across an institution to respect an individual's ability to make a difference despite being different. Frances describes how her personal and professional journey led her to this thinking and work. The book addresses the diversity issues and proposes new ways that business leaders can think about inclusion as human first.

Elon Musk, der Mann hinter Tesla, Space X und PayPal, ist der ultimative Wavemaker: ein Marktführer, der nicht auf den Wellen der Innovation surft, sondern diese lieber selbst erzeugt. Und obendrein gelingt es ihm, seine Ideen stets in die Tat umzusetzen. Basierend auf fünf ebenso verrückten wie anwendbaren Erfolgsprinzipien, enthüllen Hans van der Loo und Patrick Davidson die Magie von Musk und zeigen, wie auch Sie fantastische Erfolge erzielen können. Das Hörbuch über den größten Visionär der Welt!

Wie kommt es, dass manche Produkte sofort von jedem erkannt werden und andere völlig floppen? Und wie ist es möglich, dass manche Apps, Onlineshops oder ähnliche Internetprodukte innerhalb kürzester Zeit so erfolgreich werden, dass sie aus dem Alltag der meisten Menschen gar nicht mehr wegzudenken sind? Für jeden, der ein Produkt auf den Markt bringen möchte, das im Alltag nicht mehr wegzudenken ist - wie Essen, Fernsehen oder Zähneputzen - hat Nir Eyal diesen Ratgeber verfasst. Anschaulich erklärt er, worauf es bei der Produktentwicklung ankommt, ergänzt durch erläuternde Praxisbeispiele.

Technologischer Fortschritt, Veränderungen im Kundenverhalten und die Globalisierung führen zu einem immer schnelleren Wandel der Märkte und verstärktem Wettbewerbsdruck...

We've had our expectations turned upside down by leading brands like American Express, Converse, and Waze, simply because they saw things differently. How did they do that? By questioning the prevailing wisdom which then created outsized results and lasting change. The Unconventionals chronicles the amazing stories behind these solid business successes and shows you how reinventing your company (or starting a new one) can be easier than you think.

The Monkey and the Fish decodes profound shifts and events taking place in the world today due to globalism, multiculturalism and technology, and introduces an original approach to ministry, church, and leadership known as The Third Culture. The book title refers to an Eastern parable that will challenge you to reexamine fundamental assumptions of the evangelical movement, including erroneous interpretations that have made the church increasingly irrelevant in North America and the global village.

The nature of services in society and the economy is wide-ranging and complex, and the management of services and their innovation provokes a number challenges for practitioners, professionals, and academics. This book provides a range of perspectives on understanding, managing, and reconceptualizing service by bringing together contributions from leading figures in service research, to make a timely and significant multi-disciplinary contribution to the theory and practice of service management.

Practical. Challenging. Well-researched and unflinchingly candid, this book—based on a decade-long study—provides leaders at all levels an actionable framework for building cultures that support higher levels of engagement and innovation. Choose Love, Not Fear challenges listeners to overcome a history of fear-based processes that unnecessarily render us less capable, restrict what we see, and narrow what we believe is possible. This book shows how the best leaders build teams where love and positive emotion are the foundation of making the rhetoric of engagement a reality.

In today's rapidly evolving digital landscape, Harness the Juice emerges as an indispensable guide for business owners and executives determined to stay ahead of the curve. Dive deep into the intricacies of technology adoption, and discover how the relentless pace of innovation can be harnessed to propel your business forward.

Here's how you can increase and sustain organic revenue and profit growth, whether you're running an entire company or in your first management job. Over the past seven years, Procter & Gamble has tripled profits; improved organic revenue growth, cash flow, and operating margins; and averaged earnings per share growth of 12 percent. Through eye-opening stories, A. G. Lafley and Ram Charan show how P&G and companies such as Honeywell, Nokia, LEGO, GE, HP, and DuPont have become game-changers.

The Ultimate Sales Revolution explains how to reach the highest level of a professional relationship and become an indispensable partner in your client's success. You attain this exalted level of trust, respect, and differentiation from your competition by ensuring that every client request and activity delivers meaningful results, builds the strongest and most sustainable client relationship, avoids the three sources of miscommunication, and delivers massive value and impact.

Companies stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world’s best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today. Beyond the Idea is an essential book for any business that recognizes that innovation always has been, and always will be, the key to long term growth and vitality.

There is no doubt that public relations (PR) can move mountains for innovation-driven companies. Though the outputs of PR can confer significant advantages on companies seeking to change the status quo, build their brand equity, and drive sales, too often common mistakes result in wasted money, finger pointing, and tattered reputations.

As an innovator in a large company working hard to drive growth and deliver products consumers love, your size is an advantage—one that you can leverage for incredible results. But when it comes to innovation, you can’t rely on big-company strength alone. Between your company’s capabilities and the entrepreneurial ethos underscoring every successful startup lies the sweet spot for disruptive innovation, and the key to unlocking exponential growth.

Throughout this book, Francisco Gonzalez introduces us to innovators who are succeeding in today’s economy despite the increasing challenges to achieving the American Dream. Join Francisco’s journey across America to discover the people and places that taught him the major characteristics most entrepreneurs share. Whether or not you ever want to start your own business, the stories in this volume will help you learn how to build an entrepreneurial mindset, conquer the obstacles that stand in your way, and be emboldened to craft and pursue your American Dream.