Career Education

When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . .

We all know what is healthy to think and what is not, much like we know that eating an apple is better than gorging on donuts. But once we start thinking anxious thoughts, it is tough to move from disaster to reality. Our brain can ruin our day. The road map to happiness can be found in Freeing Yourself from Anxiety. Unlike most guides, Dr. Tamar Chansky’s book explains that the solution is not positive thinking but possible thinking. Armed with her strategies, listeners can achieve accurate perceptions of their lives that can liberate them from fear and perfectionism.

Conversationally Speaking has become the most popular book in the world teaching conversation skills. Millions of people have used it to learn the secrets of effective communication. This revised edition provides more ways to improve your conversation skills by giving you strategies that work for starting conversations, asking questions that promote interaction, interesting people in what you have to say, listening so that others will be encouraged to talk, avoiding rejection-producing behavior, handling criticism constructively, and more.

Master one of our economy’s most rare skills and achieve groundbreaking results with this “exciting” audiobook (Daniel H. Pink) from an “exceptional” author (New York Times Book Review). Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill that allows you to quickly master complicated information and produce better results in less time. Deep Work will make you better at what you do and provide the sense of true fulfillment that comes from craftsmanship.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

When Temple Grandin was born, her parents knew that she was different. It wasn’t until years later that she was diagnosed with autism, a brain disorder that makes communication difficult. Today, Dr. Temple Grandin is a scientist and professor of animal science at Colorado State University. Her career has revolutionized the livestock industry - each year, half the cattle in the United States are handled in cruelty-free facilities she designed. She is also a passionate advocate for autism, using her experience to prove that people with this disorder can have “normal” lives.

Powerful Teaching: Unleash the Science of Learning empowers educators to harness rigorous research on how students learn and unleash it in their classrooms. Drawing on a 15-year scientist-teacher collaboration, more than 100 years of research on learning, and rich experiences from educators in K-12 and higher education, the authors present highly accessible step-by-step guidance on how to transform teaching with four essential strategies: Retrieval practice, spacing, interleaving, and feedback-driven metacognition.

For the last 20 years, George Saunders has been teaching a class on the Russian short story to his MFA students at Syracuse University. In A Swim in a Pond in the Rain, he shares a version of that class with us, offering some of what he and his students have discovered together over the years. Paired with iconic short stories by Chekhov, Turgenev, Tolstoy, and Gogol, the seven essays in this book are intended for anyone interested in how fiction works and why it’s more relevant than ever in these turbulent times.

Release: Create a Clutter Free and Soul Driven Life provides practical strategies to release clutter in your inner and outer environments and create a more soul-directed life. It introduces the skills of presence, mindfulness, resonance, and inspired action to put you on the road to freedom, free to live with only the things that help you share your love with the world in your unique ways.

Learning is the key to bettering your circumstances and becoming the person you want to be. Skills, information, and abilities will never come to you - it’s up to you to seek them out, and this audiobook shows you how to do so in the most effective and efficient manner.

Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.

Do you ever feel like you're too busy, too stressed, or just too distracted to concentrate and get work done? In Unlimited Memory you'll learn how the world's best memory masters get themselves to concentrate at will, anytime they want. When you can easily focus and concentrate on the task at hand and store and recall useful information, you can easily double your productivity and eliminate wasted time, stress, and mistakes at work. In this book you'll find all the tools, strategies, and techniques you need to improve your memory.

If you want to reach optimal success in your life, these three best-selling success guides of all time - Think and Grow Rich, As a Man Thinketh, and The Power of Your Subconscious Mind - will coach you to optimize the person you were born to be!

The Art of Learning takes listeners through Waitzkin's unique journey to excellence. He explains in clear detail how a well-thought-out, principled approach to learning is what separates success from failure. Waitzkin believes that achievement, even at the championship level, is a function of a lifestyle that fuels a creative, resilient growth process.

From the motivational speaker, life-coach, and author of Spirit Junkie comes a practical and fun 40-day guidebook of subtle shifts for radical change and unlimited happiness. Are you ready to work miracles? Gabrielle Bernstein believes that simple, consistent shifts in our thinking and actions can lead to the miraculous in all aspects of our daily lives, including our relationships, finances, bodies, and self-image.

Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.

For the last several years Adm. James Stavridis and his co-author, R. Manning Ancell, have surveyed over 200 active and retired four-star military officers about their reading habits and favorite books, asking each for a list of titles that strongly influenced their leadership skills and provided them with special insights that helped propel them to success in spite of the many demanding challenges they faced. The Leader's Bookshelf synthesizes their responses to identify the top 50 books that can help virtually anyone become a better leader.

The Myth: If you get into a good college, study hard, and graduate with excellent grades, you will be pretty much set for a successful career. The Reality: The biggest thing you won't learn in college is how to succeed professionally. Some of the smartest, most successful people in the country didn't finish college. None of them learned their most critical skills in an institution of higher education. And like them, most of what you'll need to learn to be successful you'll have to learn on your own, outside of school.

In his long-awaited memoir, Yvon Chouinard - legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. - shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment.

This original, innovative program of self-therapy enables you to tap into your deepest level of wisdom, the “gut-level” knowledge that already exists within your body. By accessing this subliminal body-mind awareness (or “felt sense”) that lies beyond thoughts and feelings, you can get to the root of the conflicts within you, gain a fuller comprehension of your unresolved problems, and solve them.