Career Leadership

In Leadershift, John C. Maxwell helps listeners make leadership changes that will positively enhance their organizational and personal growth. He does this by sharing the 11 shifts he made over the course of his long and successful leadership career. Each shift changed his trajectory and set him up for new and exciting achievements, strengthening and sustaining his leadership abilities and making him the admired leadership expert he is today.

Now, for the first time, Seth Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads. When done right, marketing seeks to make change in the world.

We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help your company persevere through economic challenges and continue to grow even as your competitors stumble. This audiobook will inspire you to get your company ready before a downturn strikes, learn the right lessons from previous recessions, minimize pain while cutting costs and managing risk, foster a healthy organizational culture during anxious times, and seize the opportunity to innovate and reinvent your business.

We've all seen it before: the ambitious leader who enjoys great success and then, inexplicably, crashes and burns. Perhaps this leader has been you. Leaders can't sustain effectiveness if they can't sustain themselves. Resonant Leadership offers inspiration, dozens of exercises, and other tools to help listeners become and remain successful leaders in their work and in their lives.

Découvrez les 33 lois qui ont fait le succès de Steven Bartlett, investisseur à succès et star des réseaux sociaux !

Being a leader means working with people, and that's not always easy! Whether in your office, church, neighborhood, or elsewhere, your interpersonal relationships can make or break you as a leader. That's why it's so important to be a "people person" and develop your skills in tapping that most precious of all resources: People.

For the last several years Adm. James Stavridis and his co-author, R. Manning Ancell, have surveyed over 200 active and retired four-star military officers about their reading habits and favorite books, asking each for a list of titles that strongly influenced their leadership skills and provided them with special insights that helped propel them to success in spite of the many demanding challenges they faced. The Leader's Bookshelf synthesizes their responses to identify the top 50 books that can help virtually anyone become a better leader.

The world’s best teams don’t win because of leadership alone. They win because of teamship. Yet when it comes to success, it is leaders who are lauded; too little attention is given to the transformation of the team itself. We’ve all but ignored how to extract billions of dollars of shareholder value from the interdependency of talent in teams, Keith Ferrazzi argues. Upgrading teams is one of the least curated and under-leveraged opportunities for success. It is time to focus on teamship.

The essential skill of creating and maintaining new businesses - the art of the entrepreneur - can be summed up in a single word: managing. In High Output Management, Andrew S. Grove, former chairman and CEO (and employee number three) of Intel, shares his perspective on how to build and run a company. Born of Grove’s experiences at one of America’s leading technology companies, this legendary management book is a Silicon Valley staple, equally appropriate for sales managers, accountants, consultants, and teachers, as well as CEOs and start-up founders.

Each one of us is called to greatness. We can have a significant impact on the world around us - if we so choose. If you are looking to craft an extraordinary life, The Greatness Guide is the powerful and practical handbook that will inspire you. Passionate, provocative, and full of big ideas that will challenge and transform, The Greatness Guide is one of those rare books that will release your potential and awaken your best self. Make the leap today and learn what the best do to become even better.

The traditional attitude toward creativity in the American business world is to "think outside the box": to brainstorm without restraint in hopes of coming up with a breakthrough idea, often in moments of crisis. Sometimes it works, but it’s a problem-specific solution that does nothing to engender creative thinking more generally. Inside the Box demonstrates Systematic Inventive Thinking (SIT), a method that systemizes creativity as part of the corporate culture. SIT requires thinking "inside the box", working in one’s familiar world to create new ideas independent of specific problems.

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

For the first time ever, Jordan Belfort opens his playbook and gives listeners access to his exclusive step-by-step system - the same system he used to create massive wealth for himself, his clients, and his sales teams. Until now, this revolutionary program was available only through Jordan's $1,997 online training. Now, in Way of the Wolf, Belfort is ready to unleash the power of persuasion to a whole new generation of listeners, revealing how anyone can bounce back from devastating setbacks, master the art of persuasion, and build wealth.

The missing link to long-term Lean success! Despite the fact that companies worldwide have adopted Lean production, none has sustained the same levels of excellence as Toyota. Why? Leadership. In The Toyota Way to Lean Leadership, Jeffrey Liker and Gary L. Convis, a former executive V.P. and managing officer of Toyota, help executives and senior managers get employees to refocus their efforts - from simply performing their singular function to continuously improving in collaboration across the organization.

Since taking over TED in the early 2000s, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, spreading knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience's worldview. Done right, a talk is more powerful than anything in written form.

Since the original publication of Nudge more than a decade ago, the title has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and countless groups of behavioral scientists in every part of the economy. It has taught us how to use thoughtful "choice architecture" - a concept the authors invented - to help us make better decisions for ourselves, our families, and our society.

If you had the opportunity to work where, when, and with whom you wanted - all while getting paid very well - would you take it? Self-made multimillionaire and best-selling author Michael Masterson did, and with Ready, Fire, Aim he'll show you how to do the same.

As a leader, can you say with assurance that you consistently show up as your best and inspire others to do the same? Too many leaders cannot, and the underlying message is that performance suffers. In The Biology of Leadership, expert executive coach Carl Oxholm demonstrates how leaders can harness their better instincts and tap into the remarkable potential that exists in every voice, to get the outcomes they want and need.

Best-selling author and creativity expert Jeff Goins dismantles the myth that being creative is a hindrance to success by revealing how an artistic temperament is in fact a competitive advantage in the marketplace.

Esteemed business school professors and renowned marketing consultants Alex Rovira and Fernando Trías de Bes have advised such multinational corporations as Bayer, Mercedes-Benz, Microsoft, Pepsi, and Sony. Written to counter the belief in blind chance, this international best seller is a simple yet profound fable that teaches us to stop waiting for good luck but to start cultivating the conditions that make success possible.