Consumer Research

Liste de produits
    • lições atemporais sobre fortuna, ganância e felicidade
    • Auteur(s): Morgan Housel
    • Narrateur(s): Léo Senna
    • Durée: 6 h et 59 min
    • Date de publication: 2023-09-28
    • Langue: Portugais
    • Pas de évaluations
    • O livro de educação financeira mais comentado dos últimos anos, com mais de 1 milhão de exemplares vendidos no mundo todo....

    Prix courant: 20,77$ ou 1 crédit

    Prix réduit: 20,77$ ou 1 crédit

    • The Science Behind Why We Buy
    • Auteur(s): Phil P. Barden
    • Narrateur(s): Graham Mack
    • Durée: 9 h et 52 min
    • Date de publication: 2022-11-15
    • Langue: Anglais
    • Pas de évaluations
    • If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing....

    Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

    • How to Use Psychology to Influence Human Behavior
    • Auteur(s): Nick Kolenda
    • Narrateur(s): Mike Norgaard
    • Durée: 6 h et 6 min
    • Date de publication: 2017-09-18
    • Langue: Anglais
    • 4.5 out of 5 stars 13 évaluations
    • Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people's thoughts. He developed a "mind reading" stage show....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • What Your Stuff Says About You
    • Auteur(s): Sam Gosling
    • Narrateur(s): David Drummond
    • Durée: 8 h et 1 min
    • Date de publication: 2008-06-26
    • Langue: Anglais
    • 4.5 out of 5 stars 3 évaluations
    • For the last 10 years, psychologist Sam Gosling has been studying how people project (and protect) their inner selves....

    Prix courant: 22,17$ ou 1 crédit

    Prix réduit: 22,17$ ou 1 crédit

    • The Future Is Immersive
    • Auteur(s): Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
    • Narrateur(s): Graham Rowat
    • Durée: 5 h et 40 min
    • Date de publication: 2023-12-19
    • Langue: Anglais
    • Pas de évaluations
    • In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world....

    Prix courant: 14,47$ ou 1 crédit

    Prix réduit: 14,47$ ou 1 crédit

  • Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

    • The Complete Guide to Creating Customers with Word-of-Mouth
    • Auteur(s): Jay Baer, Daniel Lemin
    • Narrateur(s): Jay Baer, Daniel Lemin, Ted Wright
    • Durée: 5 h et 34 min
    • Date de publication: 2018-10-02
    • Langue: Anglais
    • 4.5 out of 5 stars 18 évaluations
    • Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin....

    Prix courant: 17,48$ ou 1 crédit

    Prix réduit: 17,48$ ou 1 crédit

    • Persuade Without Pushing and Gain Without Giving In
    • Auteur(s): Dr. John Ullmen, Mark Goulston MD
    • Narrateur(s): Arthur Morey
    • Durée: 7 h et 28 min
    • Date de publication: 2020-04-28
    • Langue: Anglais
    • Pas de évaluations
    • People won’t put up with being "sold" to anymore. Discover the powerful four-step model for forming authentic, successful business relationships - the kind that survive....

    Prix courant: 25,63$ ou 1 crédit

    Prix réduit: 25,63$ ou 1 crédit

    • Un método revolucionario para influir y persuadir [A Revolutionary Method to Influence and Persuade]
    • Auteur(s): Robert Cialdini, María Serrano Giménez - translator
    • Narrateur(s): José Manuel Vieira
    • Durée: 10 h
    • Date de publication: 2023-06-08
    • Langue: Espagnol
    • 5 out of 5 stars 1 évaluation
    • Con el rigor científico y la capacidad de divulgación que le caracterizan, Robert Cialdini explica en este libro cómo capitalizar el tiempo previo a la transmisión de un mensaje importante....

    Prix courant: 23,30$ ou 1 crédit

    Prix réduit: 23,30$ ou 1 crédit

  • Prix courant: 26,00$ ou 1 crédit

    Prix réduit: 26,00$ ou 1 crédit

    • Fuel a Lifelong Love Affair with Your Customers by Helping Them Get Healthier, Wealthier, and Wiser
    • Auteur(s): Tara-Nicholle Nelson
    • Narrateur(s): Tara-Nicholle Nelson
    • Durée: 6 h et 31 min
    • Date de publication: 2017-04-18
    • Langue: Anglais
    • 4 out of 5 stars 1 évaluation
    • The members of a massive and growing customer group are highly engaged with one subject: changing their own behavior to be healthier, wealthier, and wiser....

    Prix courant: 27,22$ ou 1 crédit

    Prix réduit: 27,22$ ou 1 crédit

    • Decision-Making Beyond the Numbers
    • Auteur(s): John Kay, Mervyn King
    • Narrateur(s): Roger Davis
    • Durée: 15 h et 50 min
    • Date de publication: 2020-03-17
    • Langue: Anglais
    • 3.5 out of 5 stars 8 évaluations
    • Radical uncertainty changes the way we should think about decision-making. For over half a century economics has assumed that people behave rationally by optimizing among well-defined choices....

    Prix courant: 27,83$ ou 1 crédit

    Prix réduit: 27,83$ ou 1 crédit

    • A Proven Framework to Drive Impactful Client Outcomes for Your Company
    • Auteur(s): Wayne McCulloch
    • Narrateur(s): Nick Hardcastle
    • Durée: 8 h et 6 min
    • Date de publication: 2021-12-06
    • Langue: Anglais
    • 4.5 out of 5 stars 3 évaluations
    • Wayne McCulloch has more than 25 years of experience in the software industry — years spent in training, adoption, and customer experience, the building blocks for customer success....

    Prix courant: 20,19$ ou 1 crédit

    Prix réduit: 20,19$ ou 1 crédit

    • How to Boost It and Use It in Business and Beyond
    • Auteur(s): Pauline Brown
    • Narrateur(s): Vivienne Leheny
    • Durée: 6 h et 57 min
    • Date de publication: 2019-11-26
    • Langue: Anglais
    • 3.5 out of 5 stars 7 évaluations
    • In this groundbreaking audiobook, Pauline Brown shows executives, entrepreneurs, and other professionals how to harness the power of the senses to create products, services, and experiences that stand out....

    Prix courant: 24,46$ ou 1 crédit

    Prix réduit: 24,46$ ou 1 crédit

    • The GameStop Short Squeeze and the Ragtag Group of Amateur Traders That Brought Wall Street to Its Knees
    • Auteur(s): Ben Mezrich
    • Narrateur(s): Fajer Al-Kaisi
    • Durée: 7 h et 46 min
    • Date de publication: 2021-09-07
    • Langue: Anglais
    • 4.5 out of 5 stars 8 évaluations
    • Best-selling author Ben Mezrich offers a gripping, beat-by-beat account of how a loosely affiliate group of private investors and internet trolls on a subreddit called WallStreetBets took down one of the biggest hedge funds on Wall Street....

    Prix courant: 25,24$ ou 1 crédit

    Prix réduit: 25,24$ ou 1 crédit

    • Real Things and Why They Matter
    • Auteur(s): David Sax
    • Narrateur(s): David Sax
    • Durée: 9 h et 17 min
    • Date de publication: 2016-11-08
    • Langue: Anglais
    • 5 out of 5 stars 5 évaluations
    • One of Michiko Kakutani's (New York Times) top 10 books of 2016. A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed....

    Prix courant: 28,27$ ou 1 crédit

    Prix réduit: 28,27$ ou 1 crédit

    • How to Make Good Ideas Great and Great Ideas Scale
    • Auteur(s): John A. List
    • Narrateur(s): Will Damron
    • Durée: 8 h et 26 min
    • Date de publication: 2022-02-01
    • Langue: Anglais
    • 4.5 out of 5 stars 18 évaluations
    • A leading economist answers one of today’s trickiest questions: Why do some great ideas make it big while others fail to take off?

    Prix courant: 23,31$ ou 1 crédit

    Prix réduit: 23,31$ ou 1 crédit

    • How Successful Companies Transform New Customers into Loyal Champions
    • Auteur(s): Donna Weber
    • Narrateur(s): Donna Weber
    • Durée: 5 h et 1 min
    • Date de publication: 2021-12-08
    • Langue: Anglais
    • 5 out of 5 stars 5 évaluations
    • Onboarding is the most important part of the customer journey, yet many B2B companies fail to act proactively at the start of the relationship. Instead, customer success teams are stuck making heroic efforts to save accounts and fighting fires when customers inevitably run into problems....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • How to Design B2B SAAS Pricing Models That Your Customers Will Love
    • Auteur(s): Ulrik Lehrskov-Schmidt
    • Narrateur(s): Ulrik Lehrskov-Schmidt
    • Durée: 6 h et 29 min
    • Date de publication: 2024-02-08
    • Langue: Anglais
    • Pas de évaluations
    • Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing.

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • How the Pope's Children Rewrote the Rules for Ireland
    • Auteur(s): David McWilliams
    • Narrateur(s): David McWilliams
    • Durée: 11 h et 22 min
    • Date de publication: 2019-11-21
    • Langue: Anglais
    • 4 out of 5 stars 2 évaluations
    • In four decades, bookended by the Pope’s visits to Ireland in September 1979 and August 2018, Ireland has become one of the wealthiest and most progressive nations in the world....

    Prix courant: 31,26$ ou 1 crédit

    Prix réduit: 31,26$ ou 1 crédit