Creative Leadership

What’s the big idea? Jaime Cabrera has been asking this question and leading creative teams to the answer for over 25 years. Inspired by and featuring conversations with dozens of top creative directors from around the world on his popular podcast Confessions of a Creative Director, What’s the Big Idea is a must-have resource for any ambitious creative looking to advance their career as a creative leader at an agency, brand, or organization of any kind.

Tanto si estás diseñando un nuevo producto como mejorando los procesos de tu empresa, aprovechar la creatividad de tu equipo puede ayudarte a resolver los problemas más complicados. La Serie Management en 20 Minutos de HBR te permitirá ponerte rápidamente al día sobre las habilidades de gestión más esenciales. Ya sea que necesites un curso intensivo o un breve repaso, cada audiolibro de la serie es un manual conciso y práctico que te ayudará a repasar un tema clave de management.

Esta obra propone un pensamiento diferente de liderazgo: innovar, pensar fuera de la caja, saber ser líder y no sólo mandar, pensar con creatividad y y ser humanista.

In this latest collection of real-life stories, Dave Trott provides lessons about problem solving and creative thinking that can be applied in advertising, business, and the wider world. With his trademark wit, wisdom, and critical eye, he shows how great problem solvers and creative thinkers are those who are not afraid to say “I don’t know."

Are you ready to "make a dent in the universe"? As a creative, you no longer have to take a backseat. In fact, stepping up and embracing entrepreneurship is the fastest route to impact. But where do you start? And what sets the businesses that succeed apart? To find out, we asked the bright minds behind companies like Google X, Warby Parker, Facebook, O’Reilly Media, and more to share their startup wisdom.

Nancy Lyons started her career not fitting in anywhere. She was a loudmouth, shared her ideas too much, and brought big energy. But there wasn't room for that in a traditional office. Nowhere did she ever feel empowered as an employee and valued for what she brought to work. So when she became a CEO and business owner herself, she set out to cultivate a work culture unlike anything she'd experienced before, starting with her mindset. In Work Like a Boss, she teaches everyone boss or not how to do it, too.

Work Smart Do More is the time management book for CEOs and leaders looking for proven, successful ways to increase productivity and create a winning culture.

Whether it's the great American novel or a groundbreaking new app, many people want to create a Big Thing, but finding the motivation to get started, let alone complete the work, can be daunting. In The Big Thing, New York Times business writer and editor Phyllis Korkki combines real-life stories, science, and insights from her own experience to illuminate the factors that drive people to complete big creative projects - and the obstacles that threaten to derail success.

Popular creative coach Gail McMeekin, author of the best-selling The 12 Secrets of Highly Creative Women, offers a wealth of advice for the specific challenges creative women face today: thinking too small, underestimating the need for change, fearing the future, and lacking self-confidence. McMeekin combines interviews with some of today’s most successful women and her own proven success strategies to help readers transcend their “blocks” and achieve success.

Can a creative mind thrive in a corporate landscape? Can a business leader use creativity to guide teams more effectively? From one of today’s leading creative minds comes a book for modern rebels on building a rewarding life without losing your edge. Written for uncompromising creative thinkers and aspiring changemakers, The Art of Creative Rebellion encapsulates insights and wisdom collected over a life of creative and professional prosperity.

What do the Dyson vacuum cleaner, Starbucks, Instagram, GoPro, Facebook, and Lululemon yoga pants have in common? Every one of them was the result not of data-driven analytics or corporate brainstorming sessions but a hunch - the intuitive understanding of a deep unmet need. Anxiety over "being more innovative" leads entrepreneurs to create solutions in search of problems. But what if you could use your intuition to identify an existing problem that's begging for a solution?

Art Thinking combines the mind-sets of art and the tools of business to protect space for open-ended exploration and manage risks on your way to success. Art Thinking takes you from "Wouldn't it be cool if...?" to realizing your highest aims, helping you build creative skills you can apply across all facets of business and life. Warm, honest, and unexpected, Art Thinking will help you reimagine your work and life-and even change the world-while enjoying the journey from point A.

This options trading book will help you learn how to take advantage of options and provide you with the technical knowledge required to become a trading expert. This is the best moment ever to start investing and if you're listening to this, you're probably interested in getting into stock trading, right? Well, probably you've seen all those videos with the so-called "stock market gurus" and spent countless hours looking for a credible source of high-probability trading strategies on the internet.

Una recopilación exhaustiva sobre las claves del liderazgo creativo y la innovación, esa es la tónica del último libro de los académicos -y expertos en coaching- Eduardo Águila y Marcelino Garay, quienes desarrollaron una completa guía escrita e ilustrada sobre la cultura organizacional de hoy. Con el objetivo de contribuir al conocimiento, especializado y amplio, los autores de la publicación explican que la gestión de las organizaciones cuenta desde hace algunas décadas con el desarrollo académico y empresarial de tres grandes impulsores de la adaptabilidad organizacional: estas son la creatividad, la innovación y el liderazgo compartido.

Robert Iger se convirtió en CEO de la Walt Disney Company en 2005 durante un momento difícil para la empresa. La moral se había deteriorado, la competencia era intensa y la tecnología estaba cambiando más rápido que en cualquier otro momento de la historia. Su proyecto de futuro se basaba en tres ideas muy claras: renovar el compromiso con la importancia de la calidad, integrar la tecnología en lugar de luchar contra ella y pensar con ambición y con una visión global para convertir a Disney en una marca más fuerte en los mercados internacionales.

We all want to be a part of a thriving community. But, few of us know how to meaningfully contribute to the places where we live, work, learn, and play. Whether you dream of launching a community innovation center, want to enhance your town with colorful murals, or are simply looking to strengthen relationships with your neighbors, Designing Creative Communities is the guide for you. Award-winning community builder, Spud Marshall, coaches emerging leaders and community members alike through a simple process for how to transform your town into a creative place to call home.

In Creative Conflict, negotiation experts Bill Sanders and Frank Mobus use a dynamic, dialectical approach to show how negotiations are driven by competition and cooperation at the same time. They believe that when we tiptoe around conflict, we negotiate in a halfhearted way that limits our results. By contrast, creative negotiators probe and push until they hit a wall of disagreement, and then they figure out how to get past it.

Creativity and innovation are widely recognized as essential to success in business and in so many aspects of our lives. For over two decades, Cirque du Soleil has been a world-renowned laboratory of creativity, enthralling audiences around the world by fusing dazzling acrobatics, staging, choreography, and music, along with beautiful costumes and technical effects, to inspire and create magical, almost otherworldly theatrical experiences.

This book uniquely identifies the five key emotions that prevent clients from reaching their full creative potential and provides coaches tools to help them overcome them, boosting their productivity as well as their ability to complete and promote their work and personal development. Accessible and personable, Rahti Gorfien interweaves stories from her personal life and private practice to alleviate the burden of blockages creatives generated by their own divergent thinking, unconscious conditioning, and memory.

It’s a classic American success story: Cheryl Lightle, once an unemployed single mom, goes on to become the cofounder of one of the most successful direct-selling companies in the United States. Creative Memories reveals the 10 guiding principles she used to create her scrapbooking empire, teaching listeners how to use these principles to achieve success in their own lives.