Modern Marketing
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Sell the Way You Buy
- A Modern Approach to Sales that Actually Works (Even on You!)
- Auteur(s): David Priemer
- Narrateur(s): David Priemer
- Durée: 6 h et 34 min
- Version intégrale
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While a Vice President at Salesforce, David Priemer had an epiphany: The very sales tactics his team was using were not working on him. While the company — and his entire profession — was acting with more than enough gusto, they lacked emotional awareness and empathy. Put simply: They were not selling the way they buy.
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Would recommend for new and veteran sellers!
- Écrit par Amazon customer le 2024-04-15
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Sell the Way You Buy
- A Modern Approach to Sales that Actually Works (Even on You!)
- Narrateur(s): David Priemer
- Durée: 6 h et 34 min
- Date de publication: 2020-12-18
- Langue: Anglais
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While a Vice President at Salesforce, David Priemer had an epiphany: The very sales tactics his team was using were not working on him. While the company — and his entire profession — was acting with more than enough gusto, they lacked emotional awareness and empathy....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Selling the Invisible
- A Field Guide to Modern Marketing
- Auteur(s): Harry Beckwith
- Narrateur(s): Jeffrey Jones
- Durée: 1 h et 36 min
- Version abrégée
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A treasury of hundreds of quick, practical, and easy-to-read strategies. Your eyes will be opened to new ideas in this crucial branch of marketing, including why focus groups, value-price positioning, discount pricing, and being the best usually fail; the critical emotion that most influences your prospects - and how to deal with it, and much more.
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Short, Sweet and to the point!
- Écrit par Amazon Customer le 2019-10-07
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Selling the Invisible
- A Field Guide to Modern Marketing
- Narrateur(s): Jeffrey Jones
- Durée: 1 h et 36 min
- Date de publication: 2008-06-27
- Langue: Anglais
- A treasury of hundreds of quick, practical, and easy-to-read strategies. Your eyes will be opened to new ideas in this crucial branch of marketing....
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Prix courant: 15,14$ ou 1 crédit
Prix réduit: 15,14$ ou 1 crédit
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The Revenue Acceleration Rules
- Supercharge Sales and Marketing Through Artificial Intelligence, Predictive Technologies and Account-Based Strategies
- Auteur(s): Shashi Upadhyay, Kent McCormick
- Narrateur(s): Eric Martin
- Durée: 4 h et 53 min
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A unique guide in the business-to-business space, The Revenue Acceleration Rules provides a clear framework for more effective marketing in an accounts-based environment. Written by a veteran in the predictive marketing sphere, this book explains how strategies typically used on the consumer end can be tailored to drive revenue in B2B sales.
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The Revenue Acceleration Rules
- Supercharge Sales and Marketing Through Artificial Intelligence, Predictive Technologies and Account-Based Strategies
- Narrateur(s): Eric Martin
- Durée: 4 h et 53 min
- Date de publication: 2019-02-12
- Langue: Anglais
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A unique guide in the business-to-business space, The Revenue Acceleration Rules provides a clear framework for more effective marketing in an accounts-based environment....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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The Context Marketing Revolution
- How to Motivate Buyers in the Age of Infinite Media
- Auteur(s): Mathew Sweezey
- Narrateur(s): Daniel Henning
- Durée: 7 h et 56 min
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We are in the midst of a massive media revolution. For the first time in history, ordinary people around the world have the ability to create, distribute, and consume content instantly, from anywhere, using connected devices. The massive increase in media "noise" created by these consumers and devices creates an entirely new situation that makes conventional marketing models obsolete. And yet countless companies and marketing organizations continue to rely on traditional models, assuming that their "campaigns" will sway customers. They couldn't be more wrong.
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Loved the part three of the book!
- Écrit par Elham le 2020-05-14
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The Context Marketing Revolution
- How to Motivate Buyers in the Age of Infinite Media
- Narrateur(s): Daniel Henning
- Durée: 7 h et 56 min
- Date de publication: 2020-05-12
- Langue: Anglais
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We are in the midst of a media revolution. Ordinary people around the world have the ability to create, distribute, and consume content instantly, from anywhere, using connected devices. The massive increase in media "noise" makes conventional marketing models obsolete....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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The Marketing Gita
- Ancient Wisdom for Modern Business Success
- Auteur(s): Prateek Maheshwari, Sagar Venkateshwar
- Narrateur(s): Chandrahas Shetty
- Durée: 9 h et 44 min
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With the rapidly changing world that we live in, a new business or brand is introduced to us each day. Every brand needs a unique marketing strategy to make it big! This easy and compact manual sets out to decode the essential questions about marketing, using wisdom from ancient Indian scriptures to tackle modern marketing challenges.
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The Marketing Gita
- Ancient Wisdom for Modern Business Success
- Narrateur(s): Chandrahas Shetty
- Durée: 9 h et 44 min
- Date de publication: 2024-03-29
- Langue: Anglais
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This easy and compact manual sets out to decode the essential questions about marketing, using wisdom from ancient Indian scriptures to tackle modern marketing challenges.
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Prix courant: 25,76$ ou 1 crédit
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Prove It
- Exactly How Modern Marketers Earn Trust
- Auteur(s): Melanie Deziel, Phil M. Jones
- Narrateur(s): Melanie Deziel, Phil M. Jones
- Durée: 2 h et 36 min
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Your brand is on trial—here’s how to win your case. You know your company is amazing. You say your company is amazing. But why should your customers believe you? In a crowded consumer courtroom full of shady advertisers all claiming to be the best, the fastest, the most caring, your brand is literally on trial—and that means you better deliver the proof.
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Prove It
- Exactly How Modern Marketers Earn Trust
- Narrateur(s): Melanie Deziel, Phil M. Jones
- Durée: 2 h et 36 min
- Date de publication: 2022-12-19
- Langue: Anglais
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Your brand is on trial—here’s how to win your case. You know your company is amazing. You say your company is amazing....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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The Modern Seller
- Sell More and Increase Your Impact in the New Sales Economy
- Auteur(s): Amy Franko
- Narrateur(s): Amy Franko
- Durée: 4 h et 55 min
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Welcome to the new sales economy: the ever-changing intersection of business trends, technology, and cultural dynamics. It's disruptive. It's transformational. It's also full of opportunity. Left-field competition. Commoditization. App-like mindsets. Less loyalty. More decision makers. Faster ROI expectations. All of this has shifted what our prospects and clients need to succeed, and how they want to interact with and buy from us.
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The Modern Seller
- Sell More and Increase Your Impact in the New Sales Economy
- Narrateur(s): Amy Franko
- Durée: 4 h et 55 min
- Date de publication: 2019-06-17
- Langue: Anglais
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Welcome to the new sales economy: the ever-changing intersection of business trends, technology, and cultural dynamics. It's disruptive. It's transformational. It's also full of opportunity. Left-field competition. Commoditization. App-like mindsets. Less loyalty....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Conversational Marketing
- How the World's Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (and How You Can Too)
- Auteur(s): David Cancel, Dave Gerhardt
- Narrateur(s): Brian Hutchison
- Durée: 6 h et 57 min
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Conversational Marketing is the definitive guide to generating better leads and closing more sales. Traditional sales and marketing methods have failed to keep pace with the way modern, internet-savvy consumers purchase goods and services. Modern messaging apps, which allow for real-time conversations and instant feedback, have transformed the way we interact in our personal and professional lives, yet most businesses still rely on 20th-century technology to communicate with 21st-century customers.
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Conversational Marketing
- How the World's Fastest Growing Companies Use Chatbots to Generate Leads 24/7/365 (and How You Can Too)
- Narrateur(s): Brian Hutchison
- Durée: 6 h et 57 min
- Date de publication: 2019-07-09
- Langue: Anglais
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Conversational Marketing pioneers David Cancel and Dave Gerhardt explain how to merge inbound and outbound tactics into a more productive dialog with customers and integrate conversational marketing techniques into your existing sales and marketing workflow....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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The $12 Million Stuffed Shark
- The Curious Economics of Contemporary Art
- Auteur(s): Don Thompson
- Narrateur(s): Adam Verner
- Durée: 10 h et 29 min
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Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary art world. Why were record prices achieved at auction for works by 131 contemporary artists in 2006 alone, with astonishing new heights reached in 2007? Don Thompson explores the money, lust, and self-aggrandizement of the art world in an attempt to determine what makes a particular work valuable while others are ignored.
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too much time spent on the who and not the what
- Écrit par Matt le 2020-05-25
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The $12 Million Stuffed Shark
- The Curious Economics of Contemporary Art
- Narrateur(s): Adam Verner
- Durée: 10 h et 29 min
- Date de publication: 2017-02-07
- Langue: Anglais
- Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary art world....
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Prix courant: 20,04$ ou 1 crédit
Prix réduit: 20,04$ ou 1 crédit
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The Innovative Seller
- Keeping Pace in an AI and Customer-Centric World
- Auteur(s): Jake Dunlap
- Narrateur(s): Danny Hughes
- Durée: 4 h et 30 min
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In The Innovative Seller: Keeping Pace In an AI and Customer-Centric World, veteran sales leader and trainer Jake Dunlap delivers an expert playbook for sales that offers out-of-the-box and creative answers for the problems and questions that salespeople face every day. Fun and motivational, the book walks you through effective strategies for dealing with common challenges, like LinkedIn prospecting, sales transparency, cold calling, and others.
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The Innovative Seller
- Keeping Pace in an AI and Customer-Centric World
- Narrateur(s): Danny Hughes
- Durée: 4 h et 30 min
- Date de publication: 2024-05-07
- Langue: Anglais
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In The Innovative Seller: Keeping Pace In an AI and Customer-Centric World, veteran sales leader and trainer Jake Dunlap delivers an expert playbook for sales that offers out-of-the-box and creative answers for the problems and questions that salespeople face every day.
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Prix courant: 21,00$ ou 1 crédit
Prix réduit: 21,00$ ou 1 crédit
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Unlevel the Playing Field
- The Biggest Mindshift in PPC History
- Auteur(s): Frederick Vallaeys
- Narrateur(s): Kaleo Griffith
- Durée: 6 h et 12 min
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Today’s digital marketers all compete for attention with the same ad engine automations. In this seemingly level playing field, how do you stand out? How can artificial intelligence help you be better than the rest rather than simply fit in? Your answers lie in automation layering. Frederick Vallaeys reveals how to combine the best of human creativity and machine efficiency to create winning digital marketing programs. This book dives into three key areas of search marketing to illustrate how automation layering can take your campaigns to the next level of profitability.
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Unlevel the Playing Field
- The Biggest Mindshift in PPC History
- Narrateur(s): Kaleo Griffith
- Durée: 6 h et 12 min
- Date de publication: 2022-06-06
- Langue: Anglais
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Today’s digital marketers all compete for attention with the same ad engine automations. In this seemingly level playing field, how do you stand out? How can artificial intelligence help you be better than the rest rather than simply fit in? Your answers lie in automation layering....
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Prix courant: 25,00$ ou 1 crédit
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Savage Restaurant Success
- A Modern-Day Code for Restaurateurs to Thrive in Life and Business
- Auteur(s): Donald Burns
- Narrateur(s): Sean Pratt
- Durée: 11 h et 26 min
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This isn't your average restaurant business book. Burns fearlessly dives headfirst into the brutal truth of what's been holding restaurants back from greatness. No more sugar-coating or industry double-speak–it's time for a savage wake-up call!
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Savage Restaurant Success
- A Modern-Day Code for Restaurateurs to Thrive in Life and Business
- Narrateur(s): Sean Pratt
- Durée: 11 h et 26 min
- Date de publication: 2024-02-09
- Langue: Anglais
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This isn't your average restaurant business book. Burns fearlessly dives headfirst into the brutal truth of what's been holding restaurants back from greatness.
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Prix courant: 31,26$ ou 1 crédit
Prix réduit: 31,26$ ou 1 crédit
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The Art of Social Business: Strategies for Modern Success
- Your Roadmap to Dominating Social Media and Achieving Business Success
- Auteur(s): Maruf Hasan
- Narrateur(s): Andrew Baldwin, Maruf Hasan
- Durée: 9 h et 56 min
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In "The Art of Social Business: Strategies for Modern Success," delve into the dynamic world of social media marketing and unlock the secrets to achieving success in the digital age. This comprehensive guide offers invaluable insights, practical strategies, and actionable advice to help businesses of all sizes harness the power of social media to drive growth, engage audiences, and build brand presence.
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The Art of Social Business: Strategies for Modern Success
- Your Roadmap to Dominating Social Media and Achieving Business Success
- Narrateur(s): Andrew Baldwin, Maruf Hasan
- Durée: 9 h et 56 min
- Date de publication: 2024-04-11
- Langue: Anglais
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In "The Art of Social Business: Strategies for Modern Success," delve into the dynamic world of social media marketing and unlock the secrets to achieving success in the digital age.
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Prix courant: 25,00$ ou 1 crédit
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Social Media Marketing
- Pinterest Secrets Revealed (Grow Your Influence, Generate Predictable Profit & Drive Consistent Passive Traffic, Online Marketing Series)
- Auteur(s): Next Money Publishing
- Narrateur(s): Terry F. Self
- Durée: 1 h et 19 min
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What if I told you that there was a social media platform where you could drive consistent, passive traffic to your website without spending a DIME on advertising? And that your posts on this platform can generate potential leads for YEARS to come, rather than just disappearing immediately in a news feed? You would probably think I was crazy! But Pinterest does all of these things, and many marketers aren’t even aware of the amazing benefits of using Pinterest to promote their website, product, or service.
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Social Media Marketing
- Pinterest Secrets Revealed (Grow Your Influence, Generate Predictable Profit & Drive Consistent Passive Traffic, Online Marketing Series)
- Narrateur(s): Terry F. Self
- Durée: 1 h et 19 min
- Date de publication: 2020-02-26
- Langue: Anglais
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In this book, we will teach you exactly how to use Pinterest to engage with your audience to build your business, generate leads and establish your brand’s presence on this incredible platform....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Death of a Marketer
- Modern Marketing's Troubled Past and a New Approach to Change the Future
- Auteur(s): Andrea Fryrear
- Narrateur(s): Madeline Mrozek
- Durée: 5 h et 30 min
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Marketing is in critical condition. Hurled into the 21st century amid a storm of digital disruption, it has since focused on solely surviving in a hostile climate. But mere survival is no longer a mark of fitness. Audiences demand excellence, and marketing excellence requires agility. Using a detailed historical lens, Death of a Marketer charts a course toward marketing's Agile future.
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Death of a Marketer
- Modern Marketing's Troubled Past and a New Approach to Change the Future
- Narrateur(s): Madeline Mrozek
- Durée: 5 h et 30 min
- Date de publication: 2018-08-03
- Langue: Anglais
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Audiences demand excellence, and marketing excellence requires agility. Using a detailed historical lens, Death of a Marketer charts a course toward marketing's Agile future....
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Prix courant: 25,00$ ou 1 crédit
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Wellness Real Estate: Modern Marketing for Real Estate Professionals
- Learn How to Leverage This Growing Trend and Turn Everyday Conversations into Followers and Leads for Your Real Estate Business
- Auteur(s): Sheila Alston
- Narrateur(s): Jennifer Allton
- Durée: 3 h et 8 min
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Unlock the secrets to authentic real estate conversations: This book is tailor-made for real estate agents eager to forge genuine heartfelt connections about their business more often. Discover proven strategies to engage and connect with more people about your brand, empowering you to have effortless conversations about real estate that will leave your listeners asking for more.
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Wellness Real Estate: Modern Marketing for Real Estate Professionals
- Learn How to Leverage This Growing Trend and Turn Everyday Conversations into Followers and Leads for Your Real Estate Business
- Narrateur(s): Jennifer Allton
- Durée: 3 h et 8 min
- Date de publication: 2023-11-09
- Langue: Anglais
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Unlock the secrets to authentic real estate conversations: This book is tailor-made for real estate agents eager to forge genuine heartfelt connections about their business more often....
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Prix courant: 18,74$ ou 1 crédit
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Beyond the Walkaround
- A New Vision of Modern Automotive Sales
- Auteur(s): Robert J. Hamilton
- Narrateur(s): Rob Hamilton
- Durée: 3 h et 55 min
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Delivering more vehicles and creating more income only scratches the surface of Beyond the Walkaround. The "New Vision" takes sales consultants on a journey unlike any other. Create the ideal environment that allows for customer comfort and consultant confidence, the true key to success in all sales. Learn to counter, transition, and close like you never have before. Author Rob Hamilton takes us all on a fun trip through the realm of car sales.
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Just OK
- Écrit par abbas assadian le 2022-10-21
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Beyond the Walkaround
- A New Vision of Modern Automotive Sales
- Narrateur(s): Rob Hamilton
- Durée: 3 h et 55 min
- Date de publication: 2015-02-02
- Langue: Anglais
- Create the ideal environment that allows for customer comfort and consultant confidence, the true key to success in all sales....
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Prix courant: 20,10$ ou 1 crédit
Prix réduit: 20,10$ ou 1 crédit
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Machine Learning 2020
- The Ultimate Guide to Data Science, Artificial Intelligence, and Neural Networks in Modern Business and Marketing applications: The Data Science Guide, Book 1
- Auteur(s): Bill Hanson
- Narrateur(s): Kevin Tromp
- Durée: 5 h et 1 min
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Do you want to master machine learning? This guide explains everything you need to know to finally fully understand machine learning and how you can use it to revolutionize your business and give your marketing plan a boost in the right direction. Each section is chockful of information about this branch of artificial intelligence that’s based on the idea that systems can identify patterns, learn from data, and make decisions with minimal human intervention.
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Machine Learning 2020
- The Ultimate Guide to Data Science, Artificial Intelligence, and Neural Networks in Modern Business and Marketing applications: The Data Science Guide, Book 1
- Narrateur(s): Kevin Tromp
- Série: The Data Science Guide, Livre 1
- Durée: 5 h et 1 min
- Date de publication: 2019-12-07
- Langue: Anglais
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Do you want to master machine learning? This guide explains everything you need to know to finally fully understand machine learning and how you can use it to revolutionize your business and give your marketing plan a boost in the right direction.
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Prix courant: 25,00$ ou 1 crédit
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The Invisible Touch
- The Four Keys to Modern Marketing
- Auteur(s): Harry Beckwith
- Narrateur(s): Jim Ward
- Durée: 2 h et 47 min
- Version abrégée
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Histoire
Harry Beckwith is back with a treasury of quick, practical, and entertaining strategies for attracting and keeping clients by using The Invisible Touch. Beckwith applies the study of human nature to the world of business, and the result is a thorough, informative, and easily implemented marketing plan.
Also available: Selling the Invisible-
The Invisible Touch
- The Four Keys to Modern Marketing
- Narrateur(s): Jim Ward
- Durée: 2 h et 47 min
- Date de publication: 2000-03-09
- Langue: Anglais
- Harry Beckwith, the author of Selling the Invisible, is back with a treasury of quick, practical, and entertaining strategies...
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Prix courant: 15,13$ ou 1 crédit
Prix réduit: 15,13$ ou 1 crédit
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Pioneers of Promotion: How Press Agents for Buffalo Bill, P. T. Barnum, and the World's Columbian Exposition Created Modern Marketing
- Auteur(s): Joe Dobrow
- Narrateur(s): Kirk Winkler
- Durée: 15 h et 12 min
- Version intégrale
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Au global
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Performance
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Histoire
Transporting listeners back to a dramatic time in the late 1800s, Dobrow spotlights a trio of men who reshaped our image of the West and earned national fame: John M. Burke of Buffalo Bill's Wild West, Tody Hamilton of the Barnum & Bailey Circus, and Moses P. Handy of the World's Columbian Exposition in Chicago. Drawing on scores of original source materials, Dobrow brings to light the surprisingly sophisticated techniques of these Gilded Age press agents.
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Pioneers of Promotion: How Press Agents for Buffalo Bill, P. T. Barnum, and the World's Columbian Exposition Created Modern Marketing
- Narrateur(s): Kirk Winkler
- Durée: 15 h et 12 min
- Date de publication: 2018-10-01
- Langue: Anglais
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In this lively narrative, business history writer Joe Dobrow traces the origins of modern American marketing to the late 19th century when three charismatic individuals launched an industry that defines our national culture....
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Prix courant: 31,26$ ou 1 crédit
Prix réduit: 31,26$ ou 1 crédit
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