New Business
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Purple Cow, New Edition
- Transform Your Business by Being Remarkable
- Auteur(s): Seth Godin
- Narrateur(s): Seth Godin
- Durée: 2 h et 58 min
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In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place. Through stories about companies like Starbucks, JetBlue, Krispy Kreme, and Apple, coupled with his signature provocative style, he inspires readers to rethink what their marketing is really saying about their product.
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Classic shows its age
- Écrit par Dale le 2022-09-18
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Purple Cow, New Edition
- Transform Your Business by Being Remarkable
- Narrateur(s): Seth Godin
- Durée: 2 h et 58 min
- Date de publication: 2020-11-24
- Langue: Anglais
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In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place....
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Prix courant: 17,48$ ou 1 crédit
Prix réduit: 17,48$ ou 1 crédit
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The Fortune Cookie Principle
- The 20 Keys to a Great Brand Story and Why Your Business Needs One
- Auteur(s): Bernadette Jiwa
- Narrateur(s): Bernadette Jiwa
- Durée: 3 h et 37 min
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It's not how good you are. It's how well you tell your story. Big corporations might have huge marketing and advertising budgets, but you've got a story. Your brand story isn't just what you tell people. It's what they believe about you, based on the signals your brand sends. The Fortune Cookie Principle is a brand-building framework and communication strategy consisting of 20 keys that enable you to begin telling your brand's story from the inside out.
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The Fortune Cookie Principle
- The 20 Keys to a Great Brand Story and Why Your Business Needs One
- Narrateur(s): Bernadette Jiwa
- Durée: 3 h et 37 min
- Date de publication: 2013-08-12
- Langue: Anglais
- It's not how good you are. It's how well you tell your story. Big corporations might have huge marketing and advertising budgets but you've got a story....
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Prix courant: 5,63$ ou 1 crédit
Prix réduit: 5,63$ ou 1 crédit
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The Doughnut Fix
- Doughnut Fix Series 1
- Auteur(s): Jessie Janowitz
- Narrateur(s): Brian Holden
- Durée: 5 h et 23 min
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Tristan isn't gifted or talented like his sister Jeanine, and he's always been okay with that because he can make a perfect chocolate chip cookie and he lives in the greatest city in the world. But his life takes a turn for the worse when his parents decide to move to middle-of-nowhere Petersville - a town with one street and no restaurants. His suspicions about his new town are confirmed when he's tricked into believing the local general store has life-changing chocolate cream doughnuts, when in fact the owner hasn't made them in years.
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The Doughnut Fix
- Doughnut Fix Series 1
- Narrateur(s): Brian Holden
- Série: Doughnut Fix Series, Livre 1
- Durée: 5 h et 23 min
- Date de publication: 2020-03-24
- Langue: Anglais
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Superfudge meets The Lemonade War in this funny, heartwarming series debut about change, adventure, family, and of course, doughnuts....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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How to Win at the Sport of Business
- If I Can Do It, You Can Do It
- Auteur(s): Mark Cuban
- Narrateur(s): Charles Constant
- Durée: 2 h et 8 min
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Using the greatest material from his popular Blog Maverick, Cuban has collected and updated his postings on business and life to provide a catalog of insider knowledge on what it takes to become a thriving entrepreneur. He tells his own rags-to-riches story of how he went from selling powdered milk and sleeping on friends' couches to owning his own company and becoming a multibillion-dollar success story.
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Short yes, but I've gained a few things from it:)
- Écrit par DrewAndrew le 2018-02-17
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How to Win at the Sport of Business
- If I Can Do It, You Can Do It
- Narrateur(s): Charles Constant
- Durée: 2 h et 8 min
- Date de publication: 2015-04-07
- Langue: Anglais
- Using the greatest material from his popular Blog Maverick, Cuban has collected and updated his postings on business and life to provide a catalog of insider knowledge....
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Prix courant: 9,34$ ou 1 crédit
Prix réduit: 9,34$ ou 1 crédit
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How to Change the World
- Social Entrepreneurs and the Power of New Ideas
- Auteur(s): David Bornstein
- Narrateur(s): Mike Lenz
- Durée: 13 h et 7 min
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Published in more than two dozen countries, How to Change the World has become a bible for the field of social entrepreneurship. It tells the stories of people building innovative and pattern-changing solutions to social and economic problems.
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How to Change the World
- Social Entrepreneurs and the Power of New Ideas
- Narrateur(s): Mike Lenz
- Durée: 13 h et 7 min
- Date de publication: 2020-05-12
- Langue: Anglais
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Published in more than two dozen countries, How to Change the World has become a bible for the field of social entrepreneurship. It tells the stories of people building innovative and pattern-changing solutions to social and economic problems....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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The Black Swan, Second Edition: The Impact of the Highly Improbable: With a new section: "On Robustness and Fragility"
- Incerto, Book 2
- Auteur(s): Nassim Nicholas Taleb
- Narrateur(s): Joe Ochman
- Durée: 15 h et 48 min
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A black swan is a highly improbable event with three principal characteristics: It is unpredictable; it carries a massive impact; and, after the fact, we concoct an explanation that makes it appear less random, and more predictable, than it was. The astonishing success of Google was a black swan; so was 9/11. For Nassim Nicholas Taleb, black swans underlie almost everything about our world, from the rise of religions to events in our own personal lives. Elegant, startling, and universal in its applications, The Black Swan will change the way you look at the world.
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Worthy of a reread
- Écrit par Utilisateur anonyme le 2019-03-16
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The Black Swan, Second Edition: The Impact of the Highly Improbable: With a new section: "On Robustness and Fragility"
- Incerto, Book 2
- Narrateur(s): Joe Ochman
- Durée: 15 h et 48 min
- Date de publication: 2019-01-08
- Langue: Anglais
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A black swan is a highly improbable event with three principal characteristics: It is unpredictable; it carries a massive impact; and, after the fact, we concoct an explanation that makes it appear less random, and more predictable, than it was....
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Prix courant: 29,14$ ou 1 crédit
Prix réduit: 29,14$ ou 1 crédit
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The Partnership Charter
- How to Start Out Right with Your New Business Partnership (or Fix the One You're In)
- Auteur(s): David Gage
- Narrateur(s): Nick Sullivan
- Durée: 8 h et 9 min
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In The Partnership Charter, psychologist and business mediation expert David Gage offers a comprehensive guide to the art of establishing and maintaining a business partnership. The centerpiece of his approach is the Partnership Charter, a document that clearly outlines the goals, expectations, responsibilities, and relationships of the principals. The charter identifies potential sources of conflict and how they will be resolved, while addressing such sensitive issues as personal styles, values, money, and power.
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Such helpful information!
- Écrit par Natasha Stewart le 2024-08-02
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The Partnership Charter
- How to Start Out Right with Your New Business Partnership (or Fix the One You're In)
- Narrateur(s): Nick Sullivan
- Durée: 8 h et 9 min
- Date de publication: 2020-06-30
- Langue: Anglais
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In The Partnership Charter, psychologist and business mediation expert David Gage offers a comprehensive guide to the art of establishing and maintaining a business partnership....
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Prix courant: 25,24$ ou 1 crédit
Prix réduit: 25,24$ ou 1 crédit
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The Hard Thing About Hard Things
- Building a Business When There Are No Easy Answers
- Auteur(s): Ben Horowitz
- Narrateur(s): Kevin Kenerly
- Durée: 7 h et 57 min
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Ben Horowitz offers essential advice on building and running a startup - practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz’s personal and often humbling experiences.
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CRAP! Save your money and time and skip this one!
- Écrit par michael b. le 2018-05-25
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The Hard Thing About Hard Things
- Building a Business When There Are No Easy Answers
- Narrateur(s): Kevin Kenerly
- Durée: 7 h et 57 min
- Date de publication: 2014-03-04
- Langue: Anglais
- Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley’s most respected entrepreneurs, offers essential advice on building and running a startup....
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Prix courant: 27,96$ ou 1 crédit
Prix réduit: 27,96$ ou 1 crédit
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Franchise Bible, 8th Edition
- How to Buy a Franchise or Franchise Your Own Business
- Auteur(s): Rick Grossmann, Michael J. Katz Esq - contributor
- Narrateur(s): David Marantz
- Durée: 7 h et 51 min
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In this accessible guide, franchise expert Rick Grossmann and franchise attorney Michael J. Katz impart decades-worth of insight and advice on what it takes to make your franchise operation successful. Grossmann and Katz share expert tutorials, tricks of the trade, and access to sample franchise documents, checklists, and questionnaires designed to get you organized, support you through the process, and get your new franchise off the ground.
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Not for audible, good if you are reading
- Écrit par enrique marcelo le 2019-10-14
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Franchise Bible, 8th Edition
- How to Buy a Franchise or Franchise Your Own Business
- Narrateur(s): David Marantz
- Durée: 7 h et 51 min
- Date de publication: 2019-01-30
- Langue: Anglais
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Franchise expert Rick Grossmann and franchise attorney Michael J. Katz impart decades-worth of insight and advice on what it takes to make your franchise operation successful....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Entrepreneur to Millionaire
- How to Build a Highly Profitable, Fast-Growth Company and Become Embarrassingly Rich Doing It
- Auteur(s): Kent Billingsley, Mark Cuban - Foreword
- Narrateur(s): David Marantz
- Durée: 10 h et 17 min
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If you're like most driven entrepreneurs and business leaders, you are either starting or running a company that is barely scratching the surface of its growth and profit potential. How do you find the hidden "cash in the walls" and make the leap from ordinary business outcomes to retire-tomorrow, profit-rich results?
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Entrepreneur to Millionaire
- How to Build a Highly Profitable, Fast-Growth Company and Become Embarrassingly Rich Doing It
- Narrateur(s): David Marantz
- Durée: 10 h et 17 min
- Date de publication: 2021-08-31
- Langue: Anglais
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If you're like most driven entrepreneurs and business leaders, you are either starting or running a company that is barely scratching the surface of its growth and profit potential....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Inspired
- How to Create Tech Products Customers Love, Second Edition
- Auteur(s): Marty Cagan
- Narrateur(s): Marty Cagan
- Durée: 7 h et 45 min
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How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
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Good for beginners
- Écrit par Mr. P le 2021-09-27
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Inspired
- How to Create Tech Products Customers Love, Second Edition
- Narrateur(s): Marty Cagan
- Durée: 7 h et 45 min
- Date de publication: 2018-03-20
- Langue: Anglais
- How do today's most successful tech companies - Amazon, Google, Facebook - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Find out....
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Prix courant: 26,82$ ou 1 crédit
Prix réduit: 26,82$ ou 1 crédit
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A Whole New Mind
- Why Right-Brainers Will Rule the Future
- Auteur(s): Daniel H. Pink
- Narrateur(s): Daniel H. Pink
- Durée: 6 h et 15 min
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Lawyers. Accountants. Software Engineers. That what Mom and Dad encouraged us to become. They were wrong. Gone is the age of "left-brain" dominance. The future belongs to a different kind of person with a different kind of mind: designers, inventors, teachers, storytellers - creative and emphatic "right-brain" thinkers whose abilities mark the fault line between who gets ahead and who doesn't.
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2.5 stars
- Écrit par Tara P. le 2023-01-21
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A Whole New Mind
- Why Right-Brainers Will Rule the Future
- Narrateur(s): Daniel H. Pink
- Durée: 6 h et 15 min
- Date de publication: 2008-07-30
- Langue: Anglais
- Lawyers. Accountants. Software Engineers. That what Mom and Dad encouraged us to become. They were wrong....
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Prix courant: 21,89$ ou 1 crédit
Prix réduit: 21,89$ ou 1 crédit
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The 15 Commitments of Conscious Leadership
- A New Paradigm for Sustainable Success
- Auteur(s): Jim Dethmer, Diana Chapman, Kaley Klemp
- Narrateur(s): Jim Dethmer
- Durée: 7 h et 53 min
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You'll never see leadership the same way again after reading this book. These 15 commitments are a distillation of decades of work with CEOs and other leaders. They are radical or provocative for many. They have been game changers for us and for our clients. We trust they will be for you too. Our experience is that unconscious leadership is not sustainable. It won't work for you, your team, or your organization in the long term.
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Insightful, progressive and thought provoking
- Écrit par Sophie Bonneau le 2021-02-07
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The 15 Commitments of Conscious Leadership
- A New Paradigm for Sustainable Success
- Narrateur(s): Jim Dethmer
- Durée: 7 h et 53 min
- Date de publication: 2015-01-22
- Langue: Anglais
- You'll never see leadership the same way again after reading this book....
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Prix courant: 26,82$ ou 1 crédit
Prix réduit: 26,82$ ou 1 crédit
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Seeing What's Next
- Using the Theories of Innovation to Predict Industry Change
- Auteur(s): Clayton M. Christensen, Scott D. Anthony, Erik A. Roth
- Narrateur(s): Joel Leffert
- Durée: 11 h et 26 min
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Seeing What's Next is a framework for predicting industry winners and losers. Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data, and can lead to costly errors in judgment. Internationally renowned innovation expert Clayton M. Christensen and his research partners, Scott D. Anthony and Erik A. Roth, present this guide for predicting outcomes in the evolution of any industry.
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Seeing What's Next
- Using the Theories of Innovation to Predict Industry Change
- Narrateur(s): Joel Leffert
- Durée: 11 h et 26 min
- Date de publication: 2007-01-22
- Langue: Anglais
- Seeing What's Next is a framework for predicting industry winners and losers....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Day Trading Attention
- How to Actually Build Brand and Sales in the New Social Media World
- Auteur(s): Gary Vaynerchuk
- Narrateur(s): Gary Vaynerchuk
- Durée: 8 h et 24 min
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In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.
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Social Media Mastery Guide!
- Écrit par Stephanie Lynn le 2024-05-21
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Day Trading Attention
- How to Actually Build Brand and Sales in the New Social Media World
- Narrateur(s): Gary Vaynerchuk
- Durée: 8 h et 24 min
- Date de publication: 2024-05-21
- Langue: Anglais
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In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.
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Prix courant: 32,62$ ou 1 crédit
Prix réduit: 32,62$ ou 1 crédit
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The Seven Spiritual Laws of Success
- A Practical Guide to the Fulfillment of Your Dreams
- Auteur(s): Deepak Chopra
- Narrateur(s): Deepak Chopra
- Durée: 1 h et 26 min
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Looking for a practical guide to the fulfillment of your dreams? Based on natural laws which govern all of creation, this audio shatters the myth that success is the result of hard work, exacting plans, or driving ambition. In The Seven Spiritual Laws of Success, Deepak Chopra distills the essence of his teachings into 7 simple, yet powerful principles that can easily be applied to create success in all areas of your life.
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I am whelmed (and that is a good thing)
- Écrit par Dreamboat Detailing le 2020-11-22
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The Seven Spiritual Laws of Success
- A Practical Guide to the Fulfillment of Your Dreams
- Narrateur(s): Deepak Chopra
- Durée: 1 h et 26 min
- Date de publication: 1999-12-16
- Langue: Anglais
- Looking for a practical guide to the fulfillment of your dreams? Based on natural laws which govern all...
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Prix courant: 13,08$ ou 1 crédit
Prix réduit: 13,08$ ou 1 crédit
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Hello, My Name Is Awesome
- How to Create Brand Names That Stick
- Auteur(s): Alexandra Watkins
- Narrateur(s): Gina Sorell
- Durée: 2 h et 22 min
- Version intégrale
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Every year, six million companies and more than 100,000 products are launched. They all need an awesome name, but many (such as Xobni, Svbtle, and Doostang) look like the results of a drunken Scrabble game. In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone - even noncreative types - can create memorable and buzz-worthy brand names. No degree in linguistics required.
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Useful
- Écrit par Patricia le 2021-04-14
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Hello, My Name Is Awesome
- How to Create Brand Names That Stick
- Narrateur(s): Gina Sorell
- Durée: 2 h et 22 min
- Date de publication: 2014-09-24
- Langue: Anglais
- In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone - even noncreative types - can create memorable and buzz-worthy brand names....
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Prix courant: 13,00$ ou 1 crédit
Prix réduit: 13,00$ ou 1 crédit
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The Reluctant Entrepreneur
- Turning Dreams into Profits
- Auteur(s): Michael Masterson
- Narrateur(s): Stephen Dexter
- Durée: 4 h et 50 min
- Version intégrale
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A comprehensive guide for entrepreneurs from one of the most successful business creators in recent years, The Reluctant Entrepreneur: Turning Dreams into Profits addresses the fears and misconceptions that many people have about starting their own businesses, walking prospective owners through the necessary decisions they need to make before even putting a business plan in place.
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The Reluctant Entrepreneur
- Turning Dreams into Profits
- Narrateur(s): Stephen Dexter
- Durée: 4 h et 50 min
- Date de publication: 2020-07-10
- Langue: Anglais
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Intelligent strategies for starting and growing a small business with minimal personal financial risk....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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The Innovator's Dilemma, with a New Foreword
- When New Technologies Cause Great Firms to Fail
- Auteur(s): Clayton M. Christensen, Marc Benioff - foreword
- Narrateur(s): L.J. Ganse, Jonathan Todd Ross
- Durée: 8 h et 23 min
- Version intégrale
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Au global
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Performance
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Histoire
Offering both successes and failures from leading companies as a guide, The Innovator's Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation. Sharp, cogent, and provocative—and consistently noted as one of the most valuable business ideas of all time—The Innovator's Dilemma is the book no manager, leader, or entrepreneur should be without.
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The Innovator's Dilemma, with a New Foreword
- When New Technologies Cause Great Firms to Fail
- Narrateur(s): L.J. Ganse, Jonathan Todd Ross
- Durée: 8 h et 23 min
- Date de publication: 2024-04-09
- Langue: Anglais
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Offering both successes and failures from leading companies as a guide, The Innovator's Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation.
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Prix courant: 22,26$ ou 1 crédit
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The New Rules of Marketing and PR
- How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
- Auteur(s): David Meerman Scott
- Narrateur(s): David Meerman Scott, Sean Pratt
- Durée: 16 h et 21 min
- Version intégrale
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Au global
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Performance
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Histoire
The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international best seller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales.
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The New Rules of Marketing and PR
- How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
- Narrateur(s): David Meerman Scott, Sean Pratt
- Durée: 16 h et 21 min
- Date de publication: 2014-07-03
- Langue: Anglais
- The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international best seller with more than 300,000 copies sold in over 25 languages....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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