Popular Science

From actor Cary Elwes, who played the iconic role of Westley in The Princess Bride, comes a first-person account and behind-the-scenes look at the making of the cult classic film filled with never-before-told stories, exclusive photographs, and interviews with costars Robin Wright, Wallace Shawn, Billy Crystal, Christopher Guest, and Mandy Patinkin, as well as author and screenwriter William Goldman, producer Norman Lear, and director Rob Reiner.

A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".

He was a gentle dreamer whose genial bearded visage was recognized around the world, but most people got to know him only through the iconic characters born of his fertile imagination: Kermit the Frog, Bert and Ernie, Miss Piggy, Big Bird. The Muppets made Jim Henson a household name, but they were just part of his remarkable story.

In Relax, Dammit!, health policy expert Timothy Caulfield takes us through a regular day - from the moment we wake up to when we go to sleep - and shows the underlying science behind our actions and habits. What he reveals is that we make decisions that are based, to a lesser or greater extent, on misinformation. Whether he's studying cell phone use, bike commuting, or raw-milk cheese consumption, Caulfield shows that many of the things we believe to be healthier, safer, or just better, simply aren't.

Since the Mayflower sidled up to Plymouth Rock, cult ideology has been ingrained in the DNA of the United States. In this eye-opening book, journalist Jane Borden argues that Puritan doomsday belief never went away; it went secular and became American culture. From our fascination with cowboys and superheroes to our allegiance to influencers and self-help, susceptibility to advertising, and undying devotion to the self-made man, Americans remain particularly vulnerable to a specific brand of cult-like thinking.

With all the whiz, bang, pop, and shimmer of a glowing arcade, volume 1 of The Ultimate History of Video Games reveals everything you ever wanted to know and more about the unforgettable games that changed the world, the visionaries who made them, and the fanatics who played them. Starting in arcades then moving to televisions and handheld devices, the video game invasion has entranced kids and the young at heart for nearly fifty years. And gaming historian Steven L. Kent has been there to record the craze from the very beginning.

Le banquet du savoir est ouvert ! Il est temps pour vous de fréquenter les plus grands : Socrate, De Vinci, Louis XIV, Einstein, Marilyn ou Pelé ! " La culture, disait Edouard Herriot, homme d'Etat et fin lettré, c'est ce qui reste quand on a tout oublié. " Exemples et chiffres à l'appui, ce livre vous permettra d'assouvir votre appétit de connaissance et d'assimiler des milliers de faits sur les sujets les plus divers : Histoire et géographie, Arts et littérature, Sciences, techniques et vie quotidienne, Sports loisirs et divertissements, Religion, Philosophie et société...

If Andy Warhol could have anticipated the Internet, he would have said it’s where everyone will be stalked for at least 15 minutes. Notorious underground author Jim Goad describes himself as “a lowly neutrino in the vast universe of celebrity,” yet he attracts a certain breed of demented fan that treats him as if he’s the second coming of Christ - that is, until they feel he’s somehow snubbed them, at which point he transforms into Satan.

In this absorbing and frequently contentious book, Roger Penrose puts forward his view that there are some facets of human thinking that can never be emulated by a machine. The book's central concern is what philosophers call the "mind-body problem". Penrose examines what physics and mathematics can tell us about how the mind works, what they can't, and what we need to know to understand the physical processes of consciousness.

Emily Ratajkowski is an acclaimed model and actress, an engaged political progressive, a formidable entrepreneur, a global social media phenomenon, and now, a writer. Rocketing to world fame at age 21, Ratajkowski sparked both praise and furor with the provocative display of her body as an unapologetic statement of feminist empowerment. The subsequent evolution in her thinking about our culture’s commodification of women is the subject of this book.

Known for deep dives into true crime, extremist ideologies and fringe subcultures, journalist Leah Sottile turns her investigative eye toward American New Age culture. Today, tarot cards, astrology and crystals are everywhere—from Instagram and TikTok, to upscale boutiques and pricey wellness retreats. Sottile investigates how the recent surge of interest in New Age ideas speaks to a culture that is woven into the very fabric of America, and how self-professed gurus like Love Has Won's Mother God and the mysterious channeler Ramtha have built devout followings because of it.

Step back inside the world of President Jed Bartlet’s Oval Office with Fitzgerald and McCormack as they reunite the West Wing cast and crew in a lively and colorful “backstage pass” to the timeless series. This intimate, in-depth reflection reveals how The West Wing was conceived, and spotlights the army of people it took to produce it, the lifelong friendships it forged, and the service it inspired.

In eighth grade, Amy was voted “Most likely to appear on Jeopardy!” by her classmates. Decades later, this trailblazer finally got her chance. Not only did she walk away with $1.3 million while captivating the world with her impressive forty-game winning streak, but she made history and won an even greater prize—the joy of being herself on national television and blazing a trail for openly queer and transgender people around the world. Now, she shares her singular journey that led to becoming an unlikely icon and hero to millions. Her superpower: Boundless curiosity and fearless questioning.

Since The Karate Kid first crane-kicked its way into the pop culture stratosphere in June 1984, there hasn’t been a week Ralph Macchio hasn’t heard friendly shouts of “Wax on, wax off” or “Sweep the leg!” Now, with Macchio reprising his role as Daniel LaRusso in the number one ranked Netflix show Cobra Kai, he is finally ready to look back at this classic movie and give the fans something they’ve long craved.

Have you heard that language is violence and that science is sexist? Have you read that certain people shouldn't practice yoga? Or been told that being obese is healthy, that there is no such thing as biological sex, or that only White people can be racist? Are you confused by these ideas, and do you wonder how they have managed to challenge the logic of Western society? In this probing volume, Helen Pluckrose and James Lindsay document the evolution of the dogma that informs these ideas, from its coarse origins in French postmodernism to its refinement within activist academic fields.

Who invented reality television, the world’s most dangerous pop-culture genre? And why can’t we look away? In this revelatory, deeply reported account of the rise of “dirty documentary”—from its contentious roots in radio to the ascent of Donald Trump—Emily Nussbaum unearths the origin story of the genre that ate the world, as told through the lively voices of the people who built it. At once gimlet-eyed and empathetic, Cue the Sun! explores the morally charged, funny, and sometimes tragic consequences of the hunt for something real inside something fake.

In her first book, How to Do Nothing, Jenny Odell wrote about the importance of disconnecting from the “attention economy” to spend time in quiet contemplation. But how can we reclaim our time? In order to answer this seemingly simple question, Odell took a deep dive into the fundamental structure of our society and found that the clock we live by was built for profit, not people. This is why our lives, even in leisure, have come to seem like a series of moments to be bought, sold, and processed ever more efficiently.

The Last Action Heroes opens in May 1990 in Cannes, with Arnold Schwarzenegger and Sylvester Stallone waltzing together, cheered on by a crowd of famous faces. After years of bitter combat, the world’s biggest action stars have at last made peace. In this wildly entertaining account of the golden age of the action movie, Nick de Semlyen charts Stallone and Schwarzenegger’s carnage-packed journey from enmity to friendship against the backdrop of Reagan’s America and the Cold War.

Written by Virginia Grohl, the mother of Dave Grohl - former Nirvana drummer and current frontman for the Foo Fighters - From Cradle to Stage shares stories and exclusive photos featuring mothers of rock icons, the icons themselves, and their behind the music-style relationships. As Virginia watched her son's star rise, she often wondered about the other mothers who raised sons and daughters who became rock stars. Virginia decided to seek out other rock star mothers to ask these questions, and so began a two-year odyssey.

Blending biology, chemistry, and physics basics with accessible - and witty-prose, The Science of Rick and Morty equips you with the scientific foundation to thoroughly understand Rick's experiments from the show, such as how we can use dark matter and energy, just what is intelligence hacking, and whether or not you can really control a cockroach's nervous system with your tongue. Perfect for longtime and new fans of the show, this is the ultimate segue into discovering more about our complicated and fascinating universe.