Publishing Business

Nobody Is Smarter Than Everybody questions the conventional thinking that prescribes how we organize work. For well over one hundred years, the centralized top-down hierarchy has served as the prototypical model for managing the work of large numbers of people. Despite its longstanding presence in everyday social life, the centralized top-down hierarchy is an idea whose time has passed.

Scientific Advertising by Claude C. Hopkins is a timeless classic in the field of marketing and advertising. The book outlines Hopkins's revolutionary approach to advertising, emphasizing the importance of testing and measuring the effectiveness of advertising campaigns. Through empirical observation and data analysis, Hopkins argues that advertising should be treated as a science rather than an art, with measurable results guiding decision-making. With clear and concise language, Hopkins shares his insights into consumer psychology, emphasizing the importance of understanding the desires and motivations of potential customers.

Breeze through your nursing school and NCLEX testing exam and pass with ease. This book is set up so that you can take the test in the first section without answers and rationales. The second section includes the questions, answers, and rationales. Practicing multiple tests in nursing school is one of the keys to passing. Getting a handle on the types of test questions will help you gain the confidence and knowledge to pass the test easily.

Restaurants boast some of the highest failure rates of any industry, yet even worse is the sheer number of concepts that struggle just to break even. In The Restaurant Marketing Mindset, Chip Klose introduces a series of mindset shifts and actionable frameworks to help owners and operators finally take control of their marketing.

Is it possible to create a positive workforce in negative times? Yes, it is, says speaker, strategist and consultant Liz Jazwiec, RN. But first, you have to get real about how tough a job in healthcare really is and also about the negative things you and your staff members do to make it even tougher. In her audiobook, Liz gets real about all that and more. In her darkly humorous, ever-so-slightly sarcastic style - after all she was an ER nurse - she builds a case for the powerful benefits of a positive workplace.

As leaders or parents (or both), navigating difficult conversations is part of our job description. How do we keep calm and achieve a productive outcome, all while keeping our relationships intact? The secret is curiosity. It is the innovation-driving, emotion-calming skill that comes so naturally to us as kids but gets buried so easily beneath our busy, multitasking lifestyles as adults. The good news is that we just have to relearn what we already know!

With Business Breakthrough 3.0, you'll learn how to create a highly profitable organization that attracts and retains people who truly love their jobs. This isn't just another business book—it's a comprehensive guide to overcoming entrenched patterns and building a better future for your company. Whether you're a CEO, a manager, or an entrepreneur, the insights and strategies in this book will help you achieve breakthrough success.

As you become a conscious salesperson, people who never would have done business with you in the past will suddenly start doing business with you. As you implement Matthew's techniques, you'll amplify your money magnetism, and you'll start to experience synchronicity in the sales process. Sales will seem to happen automatically.

In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. No more writer's block. No more asking, "what should I post"? How can you fill all those web pages, social feeds, blogs, and newsletters, every single day? The Content Fuel Framework will challenge you - and enable you - to tell stories in entirely new ways. It's an adaptable and evergreen guide you'll come back to again and again.

An uplifting audiobook for living in each moment as positively and presently as possible - written by Instagram sensation Dani DiPirro, who, after years of struggling, figured out how to make the most of each day and now shares her tips with others to help them enjoy life more, too. In this practical guide to remaining optimistic in tough times, social media hit Dani DiPirro expands on content from her popular online platforms, exploring how to be more "positively present" in all aspects of life.

Joe Biel, author of A People’s Guide to Publishing, draws on twenty-six years of business ownership and management experience to walk you through how to think like a business owner, plan, strategize, manage budgets, scale up, and keep your focus on what’s most important. Dr. Faith Harper, author of the bestselling Unf--k Your Brain, provides vital skills that aren’t often lauded in business books, such as overcoming imposter syndrome and other fears, communicating your boundaries, and building mutually beneficial relationships.

The initial excitement of starting a business for many independent contractors, solopreneurs, and small business owners can quickly turn into a whirlwind of chaos and confusion. Knowing Isn't Doing provides you with a roadmap that will turn the chaos to clarity and confusion to confidence. More importantly, it will provide you with professional, personal margin to envisioned.

Like any business endeavor, dropshipping requires familiarity and mastery. But as soon as you have equipped yourself with helpful knowledge, you’re bound to generate more sales than before. Take the first step towards improving your Shopify dropshipping store now.

We spend most of our waking lives at work - in occupations often chosen by our unthinking 16-year-old selves. And yet we rarely ask ourselves how we got there or what it might mean for us. Equally intrigued by work's pleasures and its pains, Alain de Botton heads into the office, the factory, the fishing fleet, and the logistics centre, ears and eyes open to the beauty, interest, and sheer strangeness of the modern workplace. Why do we do it? What makes it pleasurable? And why do we daily exhaust not only ourselves but also the planet?

Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results.

Why do some writers and creators become known for a term, a phrase, or even an entire category, while others (talented as they might be) fade away? Because the most memorable writers and creators become known for a niche they own. And, more importantly, they invented new language to help them show the world how and why they are different.

Influence gives us the power to affect others and our world. Yes, we want to be heard, but what is more important than being heard? Getting others to take our advice and solutions, and apply them immediately. Few are born with influence. We must create our influence with others. But where do we start? If no one respects our opinions and ideas now, what can we do to establish our authority? We know it is possible. Others have influence. We can create our influence starting now.

Having struggled with gut-wrenching depression, a broken back, sexual abuse, a severe eating disorder, attempted suicide, and a brain aneurysm - all before she was 18 - Dawn learned to become a fighter and survivor. Her deepest desire is to turn everyone she meets into their own rock star through her strategy based coaching practice.

“Mind-set” is a word that is used quite frequently, however, many of those who use it are unaware that mind-sets are foundational to and dictate one’s success in life, work, and leadership. They are also unable to identify specific mind-sets that are necessary for success. Within Success Mindsets, Ryan takes listeners on a self-awakening journey to identify and unlock the four success mind-sets necessary to enhance success across their life, work, and leadership.

How do we know if we're following our true callings? How do we sharpen our senses to cut through the distractions of everyday reality and hear the calls that are beckoning us? Listen to find out.