Restaurant Marketing

When true branding best practices guide the development and growth of a restaurant concept, the risk of failure is reduced. In The Bullhearted Brand, I seek to lay out the foundational elements and details about creating and scaling restaurant brands. I infuse knowledge with real-world experiences throughout the book and leverage stories, fables, and folklore from around the world that use the bull as the hero.

If you’re one of the many struggling with restaurant marketing ideas and need fresh marketing strategies, look no further! This book was created to help restaurant owners and managers utilize online marketing strategies that aren’t overused and tired in the digital age. Your livelihood deserves a fighting chance during these trying times, and that’s what this book offers. It’s time to open your eyes and see your restaurant business in a whole new light.

Erik has been in the industry since he was 13 years old. He’s washed his fair share of dishes. What he’s really done, though, is built a successful corporate restaurant and bar marketing career with clients across the country. He’s got the answers you’ve needed. He will walk you through the ways restaurateurs fail at marketing and clearly explain how to avoid those traps. It isn’t just about the food; it’s the mindset that separates the successful from the “former owners”. Are you ready to build the successful restaurant or bar you’ve always known was attainable?

A lot of restaurants are closing their doors forever due to the mandatory pandemic shutdowns. Since most restaurants require in house dining as a way to advertise themselves, places that don’t adapt with the changing times risk losing it all if they don’t discover new, innovative ways to get their names out there in an ever more difficult social climate.

Instagram is the home of all kinds of audiences, topping well over one billion monthly users. With that in mind, if you were wondering whether your targeted audience is on Instagram, the answer is a guaranteed yes. Instagram’s potential is practically limitless. More and more people seem to be ditching traditional marketing methods and embracing the power of Instagram in their efforts to best promote their businesses.

The Heart of Hospitality is the essential guide to creating exceptional customer service and hospitality for guests of all generations, including millennials, boomers, and more.

This isn't your average restaurant business book. Burns fearlessly dives headfirst into the brutal truth of what's been holding restaurants back from greatness. No more sugar-coating or industry double-speak–it's time for a savage wake-up call!

You have the right to restore a culture of the can-do spirit and enjoy the financial security you and your family deserve. People are destroyed for lack of knowledge. For less than the cost a movie, you can get the knowledge you need to start living your business dreams! FInd out more....

Erle Dardick opina que la industria de los restaurantes de multi-unidades están dejando a un lado miles de millones de dólares, así que en su nuevo libro “Adopta el Catering e Incrementa tus Ventas” expone una clara solución para los negocios de comida con problemas para manternese a flote o para crecer durante la recesión. Una perspectiva estratégica para los ejecutivos de restaurantes de multi-unidades. “Creo que la fuente más rápida para aumentar los ingresos de un restaurante es el catering.” Afirma Dardick, un empresario en serie.

Erle Dardick believes the multi-unit restaurant industry is leaving billions of dollars on the table. So he outlined a clear solution for food businesses struggling to stay afloat or to grow during the recession in his new book, Get Catering and Grow Sales! A Strategic Perspective for the Multi-Unit Restaurant Executive. Dardick, the CEO of MonkeyMedia Software, a food industry consulting and software company, has helped his firm's clients grow their revenue by embracing a catering strategy.