Social Economics

The foundation for all modern economic thought and political economy, The Wealth of Nations is the magnum opus of Scottish economist Adam Smith, who introduces the world to the very idea of economics and capitalism in the modern sense of the words.

Spread through the public in the form of popular stories, ideas can go viral and move markets - whether it's the belief that tech stocks can only go up or that housing prices never fall. Whether true or false, stories like these - transmitted by word of mouth, by the news media, and increasingly by social media - drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that.

The government is a vast, complex system that Americans pay for, rebel against, rely upon, dismiss, and celebrate. It’s also our shared resource for addressing the biggest problems of society. And it’s made up of people, mostly unrecognized and uncelebrated, doing work that can be deeply consequential and beneficial to everyone. Michael Lewis invited his favorite writers, including Casey Cep, Dave Eggers, John Lanchester, Geraldine Brooks, Sarah Vowell, and W. Kamau Bell, to join him in finding someone doing an interesting job for the government and writing about them.

Levitt and co-author Stephen J. Dubner show that economics is, at root, the study of incentives: how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they explore the hidden side of...well, everything. The inner working of a crack gang...the truth about real-estate agents...the secrets of the Klu Klux Klan. What unites all these stories is a belief that the modern world is even more intriguing than we think. All it takes is a new way of looking, and Freakonomics will redefine the way we view the modern world.

Uncommon Grounds tells the story of coffee from its discovery on a hill in ancient Abyssinia to the advent of Starbucks. In this updated edition of the classic work, Mark Pendergrast reviews the dramatic changes in coffee culture over the past decade, from the disastrous "Coffee Crisis" that caused global prices to plummet to the rise of the Fair Trade movement and the "third-wave" of quality-obsessed coffee connoisseurs.

You may be surprised to learn that microchips are the new oil—the scarce resource on which the modern world depends. Today, military, economic, and geopolitical power are built on a foundation of computer chips. Virtually everything—from missiles to microwaves—runs on chips, including cars, smartphones, the stock market, even the electric grid. Until recently, America designed and built the fastest chips and maintained its lead as the #1 superpower, but America’s edge is in danger of slipping, undermined by players in Taiwan, Korea, and Europe taking over manufacturing.

Long overshadowed by Japan and China, South Korea is a small country that happens to be one of the great national success stories of the postwar period. From a failed state with no democratic tradition, ruined and partitioned by war, and sapped by a half-century of colonial rule, South Korea transformed itself in just 50 years into an economic powerhouse and a democracy that serves as a model for other countries. With no natural resources and a tradition of authoritarian rule, Korea managed to accomplish a second Asian miracle.

"Economic hit men," John Perkins writes, "are highly paid professionals who cheat countries around the globe out of trillions of dollars. Their tools include fraudulent financial reports, rigged elections, payoffs, extortion, sex, and murder."

If everyone is looking to secure a relationship with their perceived best option, then the perception of value must be at the heart of human coupling. In this groundbreaking work, psychologist Orion Taraban sets forth his economic model of relationships and exposes the often uncomfortable laws that govern the sexual marketplace. After listening to "The Value of Others," you'll never look at relationships the same way again.

Full of thrilling and unexpected connections among history, psychology, economics, neuroscience, and more, Selfie is an unforgettable book that makes sense of who we have become. Ranging from Ancient Greece, through the Christian Middle Ages, to the self-esteem evangelists of 1980s California, the rise of the "selfie" generation, and the era of hyper-individualism in which we live now, Selfie tells the epic tale of the person we all know so intimately - because it's us.

Andrew Lambert, author of The Challenge - winner of the prestigious Anderson Medal - turns his attention to Athens, Carthage, Venice, the Dutch Republic, and Britain, examining how their identities as "seapowers" informed their actions and enabled them to achieve success disproportionate to their size. Lambert demonstrates how creating maritime identities made these states more dynamic, open, and inclusive than their lumbering continental rivals. Only when they forgot this aspect of their identity did these nations begin to decline.

A circular economy is an economic system designed to save money, eliminate waste, and achieve deep sustainability. No-brainer, right? Circular Economy for Dummies explains why the old way of doing things (the take-make-waste model of a linear economy) is fast going the way of the dinosaurs, and it gets you ready to think circular. From business processes and material lifecycles to circular design in just about every industry, this book is a fascinating glimpse into the sustainable future we urgently need.

In Capitalism, Alone, leading economist Branko Milanovic explains the reasons for this decisive historical shift since the days of feudalism and, later, communism. Surveying the varieties of capitalism, he asks: What are the prospects for a fairer world now that capitalism is the only game in town? His conclusions are sobering, but not fatalistic. Capitalism gets much wrong, but also much right - and it is not going anywhere. Our task is to improve it.

There are, in the United States, a significant and growing number of families who live on less than $2.00 per person, per day. That figure, the World Bank measure of poverty, is hard to imagine in this country - most of us spend more than that before we get to work or school in the morning.

At a time when artificial intelligence, climate change, and inequality are raising fundamental questions about the economic system, Capitalism and Its Critics provides a kaleidoscopic history of global capitalism, from the East India Company to Apple. But here John Cassidy, a staff writer at The New Yorker and a Pulitzer Prize finalist, adopts a bold new approach: he tells the story through the eyes of the system’s critics.

The neighborhoods we live in impact our lives in so many ways: they determine who we know, what resources and opportunities we have access to, the quality of schools our kids go to, our sense of security and belonging, and even how long we live. Yet too many of us live in neighborhoods plagued by rising crime, school violence, family disintegration, addiction, alienation, and despair. In Fragile Neighborhoods, fragile states expert Seth D. Kaplan offers a bold new vision for addressing social decline in America, one zip code at a time.

Joseph E. Stiglitz has had a remarkable career. What brought him to economics were his concerns about the inequality and discrimination he saw growing up. Wanting to understand what drives it and what can be done about it has been his lifelong passion. This book gathers together and extends to new frontiers this lifelong work, drawing upon the challenges and insights of each of these phases of his career.

Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies. Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business.

Before and after World War II, a serendipitous confluence of events created a healthy balance between the market and the polity - between the engine of capitalism and the egalitarian ideals of democracy. A global financial system was devised explicitly to allow nations to manage capitalism. Yet this golden era turned out to be lightning in a bottle. From the 1970s on, a power shift occurred, in which financial regulations were rolled back, taxes were cut, inequality worsened, and disheartened voters turned to far-right faux populism. Can democracy find a way to survive?

With unequaled insight and brio, David Brooks, the New York Times columnist and bestselling author of Bobos in Paradise, has long explored and explained the way we live. Now, with the intellectual curiosity and emotional wisdom that make his columns among the most read in the nation, Brooks turns to the building blocks of human flourishing in a multilayered, profoundly illuminating work grounded in everyday life.