Social Marketing
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Inbound PR
- The PR Agency's Manual to Transforming Your Business with Inbound
- Auteur(s): Iliyana Stareva
- Narrateur(s): Norah Tocci
- Durée: 4 h et 51 min
- Version intégrale
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Showing you what you need to know and giving you a clear framework for putting numbers to reputation, this audiobook merges content and measurement to give today's PR agencies a new way to build brands, evaluate performance, and track ROI. The ability to reach the new consumer, build the relationship, and quantify the ROI of PR services allows you to develop an inbound business and the internal capabilities to meet and exceed the needs of the most demanding client. In this digital age of constant contact and worldwide platforms, it's the only way to sustainably grow your business.
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Inbound PR
- The PR Agency's Manual to Transforming Your Business with Inbound
- Narrateur(s): Norah Tocci
- Durée: 4 h et 51 min
- Date de publication: 2018-05-21
- Langue: Anglais
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Showing you what you need to know and giving you a clear framework for putting numbers to reputation, this audiobook merges content and measurement to give today's PR agencies a new way to build brands, evaluate performance, and track ROI....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Counter-Cola
- A Multinational History of the Global Corporation
- Auteur(s): Amanda Ciafone
- Narrateur(s): Hillary Huber
- Durée: 15 h et 49 min
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Counter-Cola charts the history of one of the world's most influential and widely known corporations, the Coca-Cola Company. It tells the story of how, over the past 130 years, the corporation has tried to make its products and brands physically and culturally a central part of global daily life in over 200 countries. Through this story of Coca-Cola, Amanda Ciafone reveals the pursuit of corporate power within the key economic transformations-liberal, developmentalist, neoliberal - of the 20th and 21st centuries. A story of global capitalism, it is not without contest.
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Counter-Cola
- A Multinational History of the Global Corporation
- Narrateur(s): Hillary Huber
- Durée: 15 h et 49 min
- Date de publication: 2019-06-28
- Langue: Anglais
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Counter-Cola charts the history of one of the world's most influential and widely known corporations, the Coca-Cola Company. It tells the story of how, over the past 130 years, the corporation has tried to make its products and brands physically and culturally a central part....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- Auteur(s): Stephen Wendel
- Narrateur(s): Danny Hughes
- Durée: 12 h et 46 min
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Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.
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Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- Narrateur(s): Danny Hughes
- Durée: 12 h et 46 min
- Date de publication: 2023-07-25
- Langue: Anglais
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In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Passive Income Ideas - $12,000/Month
- The Step-by-Step Guide to Make Money Today! Amazon FBA, Social Media Marketing, Influencers, TikTok, Twitch, E-Commerce, Shopify Dropshipping and Trading
- Auteur(s): Anthony Morris
- Narrateur(s): Luìs Turner, Brad Collins, Anthony Morris
- Durée: 31 h et 20 min
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This audiobook will provide you with a step-by-step guide to the same paths I have followed to make up to six figures per year. Even if you are a complete beginner in this field, you can start at zero and create your own business within a few days.
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Passive Income Ideas - $12,000/Month
- The Step-by-Step Guide to Make Money Today! Amazon FBA, Social Media Marketing, Influencers, TikTok, Twitch, E-Commerce, Shopify Dropshipping and Trading
- Narrateur(s): Luìs Turner, Brad Collins, Anthony Morris
- Durée: 31 h et 20 min
- Date de publication: 2022-06-14
- Langue: Anglais
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This audiobook will provide you with a step-by-step guide to the same paths I have followed to make up to six figures per year. Even if you are a complete beginner in this field, you can start at zero and create your own business within a few days....
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Prix courant: 37,53$ ou 1 crédit
Prix réduit: 37,53$ ou 1 crédit
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Platform
- Get Noticed in a Noisy World
- Auteur(s): Michael Hyatt
- Narrateur(s): Michael Hyatt
- Durée: 5 h et 13 min
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To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers, takes readers behind the scenes, into the new world of social media success. He shows you what best-selling authors, public speakers, entrepreneurs, musicians, and other creative minds are doing differently to win customers in today’s crowded marketplace.
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Relevant!
- Écrit par Elaine Wilson le 2021-04-08
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Platform
- Get Noticed in a Noisy World
- Narrateur(s): Michael Hyatt
- Durée: 5 h et 13 min
- Date de publication: 2012-05-15
- Langue: Anglais
- Michael Hyatt, one of the top business bloggers in the world, provides down-to-earth guidance for building and expanding a powerful platform....
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Prix courant: 25,63$ ou 1 crédit
Prix réduit: 25,63$ ou 1 crédit
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Consumed
- The Need for Collective Change: Colonialism, Climate Change, and Consumerism
- Auteur(s): Aja Barber
- Narrateur(s): Aja Barber
- Durée: 8 h et 17 min
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We live in a world of stuff. We dispose of most of it in as little as six months after we receive it. The byproducts of our quest to consume are creating an environmental crisis. Aja Barber wants to change this - and you can, too. In Consumed, Barber calls for change within an industry that regularly overreaches with abandon, creating real imbalances in the environment and the lives of those who do the work - often in unsafe conditions for very low pay - and the billionaires who receive the most profit.
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Consumed
- The Need for Collective Change: Colonialism, Climate Change, and Consumerism
- Narrateur(s): Aja Barber
- Durée: 8 h et 17 min
- Date de publication: 2021-10-05
- Langue: Anglais
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A call to action for consumers everywhere, Consumed asks us to look at how and why we buy what we buy, how it's created, who it benefits, and how we can solve the problems created by a wasteful system....
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Prix courant: 25,23$ ou 1 crédit
Prix réduit: 25,23$ ou 1 crédit
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Social Butterflies
- Reclaiming the Positive Power of Social Networks
- Auteur(s): Michael Sanders, Susannah Hume
- Narrateur(s): Simon Vance
- Durée: 6 h et 51 min
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In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives. The rise of social media has sent our social instincts into overdrive, and the impact of our networks has never been greater. But what if we could reclaim the positive power that influences our decisions, to behave better and be happier?
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Social Butterflies
- Reclaiming the Positive Power of Social Networks
- Narrateur(s): Simon Vance
- Durée: 6 h et 51 min
- Date de publication: 2019-05-14
- Langue: Anglais
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In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Deluxe
- How Luxury Lost Its Luster
- Auteur(s): Dana Thomas
- Narrateur(s): Dana Thomas
- Durée: 13 h et 51 min
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Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don’t want us to know.
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Very long… but in depth
- Écrit par Roberta W le 2022-03-21
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Deluxe
- How Luxury Lost Its Luster
- Narrateur(s): Dana Thomas
- Durée: 13 h et 51 min
- Date de publication: 2019-08-27
- Langue: Anglais
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Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations....
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Prix courant: 23,18$ ou 1 crédit
Prix réduit: 23,18$ ou 1 crédit
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The Essential Social Media Marketing Handbook
- A New Roadmap for Maximizing Your Brand, Influence, and Credibility
- Auteur(s): Gail Z. Martin
- Narrateur(s): Karen Saltus
- Durée: 7 h et 4 min
- Version intégrale
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Social media changed the world - and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before - online video, web audio, teleseminars, and more - plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world.
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I was already know 70%
- Écrit par Utilisateur anonyme le 2020-01-24
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The Essential Social Media Marketing Handbook
- A New Roadmap for Maximizing Your Brand, Influence, and Credibility
- Narrateur(s): Karen Saltus
- Durée: 7 h et 4 min
- Date de publication: 2017-05-18
- Langue: Anglais
- For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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Marketing Vidéo
- Communiquer comme un pro sur YouTube, Facebook, Instagram
- Auteur(s): Jean-Baptiste Viet, Max Maximus
- Narrateur(s): Mélanie Pin, Jean-Baptiste Viet, Maxime Malandain
- Durée: 5 h et 58 min
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Le premier livre sur le "Marketing Vidéo", tendance majeure du marketing. La vidéo est en train de devenir le format incontournable pour faire parler d'une marque ou d'une entreprise. Une étude Cisco estime que la vidéo représentera 82 % du trafic global d'Internet d'ici 2020, contre 70 % en 2015. Quant aux dépenses en publicité vidéo sur Internet, elles devraient passer de 9,90 milliards de dollars en 2016 à 28,08 milliards de dollars en 2020. Mais, concrètement, comment réaliser une vidéo de qualité à moindres coûts, et le plus simplement possible ?
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Marketing Vidéo
- Communiquer comme un pro sur YouTube, Facebook, Instagram
- Narrateur(s): Mélanie Pin, Jean-Baptiste Viet, Maxime Malandain
- Durée: 5 h et 58 min
- Date de publication: 2019-02-28
- Langue: Français
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Le premier livre sur le "Marketing Vidéo", tendance majeure du marketing. La vidéo est en train de devenir le format incontournable pour...
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Prix courant: 16,68$ ou 1 crédit
Prix réduit: 16,68$ ou 1 crédit
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Summary of How to Talk to Anyone
- 92 Little Tricks for Big Success in Relationships by Leil Lowndes: Key Takeaways & Analysis
- Auteur(s): Best Self Audio
- Narrateur(s): Best Self Audio
- Durée: 1 h et 31 min
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Leil Lowndes is a psychologist, motivational speaker, and author who specializes in communication. She authored ten best-selling books and has appeared on countless talk shows. How to Talk to Anyone was published in 2003 and has remained popular since. It is aimed at people looking to improve their business and social relationships. This audiobook encapsulates key takeaways found in the original book. We’ve also provided an in-depth analysis as well as removing any fluff to save you hours of your time.
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Summary of How to Talk to Anyone
- 92 Little Tricks for Big Success in Relationships by Leil Lowndes: Key Takeaways & Analysis
- Narrateur(s): Best Self Audio
- Durée: 1 h et 31 min
- Date de publication: 2020-01-31
- Langue: Anglais
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Leil Lowndes is a psychologist, motivational speaker, and author who specializes in communication. She authored ten best-selling books and has appeared on countless talk shows. How to Talk to Anyone was published in 2003 and has remained popular since....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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The Revenge of Analog
- Real Things and Why They Matter
- Auteur(s): David Sax
- Narrateur(s): David Sax
- Durée: 9 h et 17 min
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One of Michiko Kakutani's (New York Times) top 10 books of 2016. A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film photography to brick-and-mortar retail, are now springing with new life. Notebooks, records, and stationery have become cool again.
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yes i am painfully aware of the irony here
- Écrit par cody vaillant le 2018-09-20
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The Revenge of Analog
- Real Things and Why They Matter
- Narrateur(s): David Sax
- Durée: 9 h et 17 min
- Date de publication: 2016-11-08
- Langue: Anglais
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One of Michiko Kakutani's (New York Times) top 10 books of 2016. A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed....
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Prix courant: 28,27$ ou 1 crédit
Prix réduit: 28,27$ ou 1 crédit
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NLP: Sales Psychology Playbook
- Your Secret Weapon for Transforming Your Sales Process and Doubling Your Conversion Rates with Proven NLP Tactics
- Auteur(s): Modern Psychology Publishing
- Narrateur(s): Terry F. Self
- Durée: 2 h et 13 min
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What if you knew how to sell on the subconscious level? What if you knew the tactics and techniques that allowed you to penetrate through your customer’s conscious faculty and reach them on a deep and influential level? What if you knew exactly how to produce the emotional reaction that would cause them to buy? What if you knew how to read your customer’s body language so well that you could lead them to the decision you wanted, with ease? Listen to find out more.
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NLP: Sales Psychology Playbook
- Your Secret Weapon for Transforming Your Sales Process and Doubling Your Conversion Rates with Proven NLP Tactics
- Narrateur(s): Terry F. Self
- Durée: 2 h et 13 min
- Date de publication: 2019-04-05
- Langue: Anglais
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What if you knew how to sell on the subconscious level? What if you knew the tactics and techniques that allowed you to penetrate through your customer’s conscious faculty and reach them on a deep and influential level? Listen to find out more....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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The Complete Guide to Facebook Advertising
- Auteur(s): Brian Meert
- Narrateur(s): Brian Meert
- Durée: 4 h et 32 min
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Access more than 2 Billion customers. Learn how with Facebook ads. Facebook is one of the most popular social media sites to advertise one’s business, and for a good reason: it has more than two billion active users, a wealth of user data, and numerous ad formats. In the age of social media where nine in ten people check their phones an hour after waking up in the morning, Facebook advertising is the perfect complement to your advertising strategy. In The Complete Guide to Facebook Advertising, Brian Meert teaches you how to advertise on Facebook.
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Excellent Book on Facebook Advertising
- Écrit par Peter le 2021-01-29
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The Complete Guide to Facebook Advertising
- Narrateur(s): Brian Meert
- Durée: 4 h et 32 min
- Date de publication: 2019-03-19
- Langue: Anglais
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Access more than 2 Billion customers. Learn how with Facebook ads. Facebook is one of the most popular social media sites to advertise one’s business, and for a good reason: it has more than two billion active users, a wealth of user data, and numerous ad formats....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Story or Die
- How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life
- Auteur(s): Lisa Cron
- Narrateur(s): Katie Koster
- Durée: 9 h et 12 min
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Story isn't just one way to persuade. It's the way. It's built into the architecture of the brain, and has been since early humans gathered around the camp fire, trying to figure out how to outsmart the lion next door. In Story or Die, story coach Lisa Cron sets out to decode the power of story, first by examining how the brain processes information, translates it into narrative, and then guards it as if your life depends on it.
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Another out-of-the-ballpark home run/must read
- Écrit par firehorse7 le 2022-01-02
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Story or Die
- How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life
- Narrateur(s): Katie Koster
- Durée: 9 h et 12 min
- Date de publication: 2021-03-02
- Langue: Anglais
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Story isn't just one way to persuade. It's the way. It's built into the architecture of the brain, and has been since early humans gathered around the camp fire, trying to figure out how to outsmart the lion next door....
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Prix courant: 23,31$ ou 1 crédit
Prix réduit: 23,31$ ou 1 crédit
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Dealing with Difficult People
- Auteur(s): Roy Lilley
- Narrateur(s): Timothy Andrés Pabon
- Durée: 3 h et 41 min
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Workplaces are filled with all types of people, and some of them can be very difficult to get along with. By understanding difficult people and their behaviors, a savvy individual can resolve the awkward and problematic situations they create. Dealing with Difficult People looks at difficult behavior - what drives it and how to cope with it by managing aggression, avoiding awkward situations, and keeping calm. This third edition provides tools and techniques for dealing with difficult customers, difficult people in the digital sphere, and difficult bosses.
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Dealing with Difficult People
- Narrateur(s): Timothy Andrés Pabon
- Durée: 3 h et 41 min
- Date de publication: 2019-05-28
- Langue: Anglais
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Workplaces are filled with all types of people, and some of them can be very difficult to get along with. By understanding difficult people and their behaviors, a savvy individual can resolve the awkward and problematic situations they create....
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Prix courant: 21,00$ ou 1 crédit
Prix réduit: 21,00$ ou 1 crédit
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Fast Food Nation
- The Dark Side of the All-American Meal
- Auteur(s): Eric Schlosser
- Narrateur(s): Rick Adamson
- Durée: 8 h et 56 min
- Version abrégée
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To a degree both engrossing and alarming, the story of fast food is the story of postwar America. Fast Food Nation is a groundbreaking work of investigation and cultural history that may change the way America thinks about the way it eats.
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2 many problems - too few solutions
- Écrit par Daniel R. le 2018-10-04
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Fast Food Nation
- The Dark Side of the All-American Meal
- Narrateur(s): Rick Adamson
- Durée: 8 h et 56 min
- Date de publication: 2001-02-06
- Langue: Anglais
- To a degree both engrossing and alarming, the story of fast food is the story of postwar America. Though created by a handful of mavericks, the fast food industry has...
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Prix courant: 17,44$ ou 1 crédit
Prix réduit: 17,44$ ou 1 crédit
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The Power of Instinct
- The New Rules of Persuasion in Business and Life
- Auteur(s): Leslie Zane
- Narrateur(s): Kelli Tager
- Durée: 8 h et 47 min
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People don’t make decisions with their conscious mind, but on instinct. In The Power of Instinct, marketing consultant and behavioral science expert Leslie Zane shows that to grow a brand, business, or even a social movement, traditional persuasion tactics fall short. Instead, you must connect to the instinctive mind. And to do this, you need to understand the science of consumer choice and employ techniques that work with a person’s brain, not against it.
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The Power of Instinct
- The New Rules of Persuasion in Business and Life
- Narrateur(s): Kelli Tager
- Durée: 8 h et 47 min
- Date de publication: 2024-06-18
- Langue: Anglais
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A renowned branding consultant and behavioral psychologist shows listeners how to appeal to the hidden brain where instinct prevails, creating a network of connections that convince people to buy into your product, idea, or vision....
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Prix courant: 25,24$ ou 1 crédit
Prix réduit: 25,24$ ou 1 crédit
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Get Together: How to Build a Community with Your People
- Auteur(s): Bailey Richardson, Kevin Huynh, Kai Elmer Sotto
- Narrateur(s): Bailey Richardson, Kai Elmer Sotto, Kevin Huynh
- Durée: 2 h et 46 min
- Version intégrale
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Au global
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Performance
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Histoire
Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K-12 teachers, the secret to getting people together is this: Build your community with people, not for them. In Get Together, Bailey, Kevin, and Kai share true stories of everyday people who created thriving communities, both in-person and online.
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Get Together: How to Build a Community with Your People
- Narrateur(s): Bailey Richardson, Kai Elmer Sotto, Kevin Huynh
- Durée: 2 h et 46 min
- Date de publication: 2019-09-20
- Langue: Anglais
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Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K-12 teachers, the secret to getting people together is this: Build your community with people, not for them....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Socialnomics
- How Social Media Transforms the Way We Live and Do Business, Revised and Updated Edition
- Auteur(s): Erik Qualman
- Narrateur(s): John Allen Nelson
- Durée: 9 h et 35 min
- Version intégrale
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Au global
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Performance
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Histoire
Buy bank-owned properties at fire-sale prices! Banks and lending institutions today own more than one million foreclosed properties, more are in the foreclosure pipeline. Banks desperately want to get these properties off their balance sheets, but there aren't enough buyers. The result is a soft real estate market with prices investors and homeowners may not see again in their lifetime.
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Socialnomics
- How Social Media Transforms the Way We Live and Do Business, Revised and Updated Edition
- Narrateur(s): John Allen Nelson
- Durée: 9 h et 35 min
- Date de publication: 2020-07-09
- Langue: Anglais
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Buy bank-owned properties at fire-sale prices! Banks and lending institutions today own more than one million foreclosed properties, more are in the foreclosure pipeline. Banks desperately want to get these properties off their balance sheets, but there aren't enough buyers....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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