Épisodes

  • 3 Newsletter Ideas You Can Start This Weekend
    Oct 4 2024

    Matt and Ryan share various newsletter business ideas and how to monetize through affiliate marketing, job boards, community engagement, and more.

    Want more content like this?

    Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com

    • Work with Ryan's agency Tailwind
    • Work with Matt's agency GrowLetter

    Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.


    Episode Topics & Timestamps

    00:00 Introduction to Newsletter Ideas

    02:56 Global Talent and Remote Job Opportunities

    05:47 Building a Marketing Newsletter for Overseas Marketers

    09:04 Platform-Based Newsletters and Monetization Strategies

    11:56 Creating Unofficial Sports Team Newsletters

    14:48 Local Real Estate Investing Newsletters

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    26 min
  • He Built a $700k Newsletter In 14 Months
    Sep 21 2024

    Try Sponsy for free: https://getsponsy.com/Matt

    Alex Pattis is the co-founder of the Deal Sheet and Last Money In Media. In this episode we break down how in just 14 months, Alex Pattis grew his newsletter Last Money In to over 41,000 subscribers and $200k/year in ad revenue and his paid newsletter Deal Sheet to $500K ARR in seven months.

    Want more content like this?

    Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com

    • Work with Ryan's agency Tailwind
    • Work with Matt's agency GrowLetter

    Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.

    Episode Topics & Timestamps

    00:00 Starting with a Newsletter

    10:02 Monetizing with Long-Term Sponsorships

    21:11 The Opportunity of Deal Sheet

    27:22 Strategies for Audience Growth

    38:32 Doubling Down on LinkedIn

    43:02 Creating Unique and Educational Content

    45:00 Final Thoughts and Advice

    Links Mentioned

    lastmoneyin.co

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    47 min
  • Webinar Tactics, Course Marketing, Local Newsletter Growth, How to Write With AI, and More
    Sep 16 2024

    Join Write, Grow, Sell: WriteGrowSell.com

    Summary

    In this podcast episode, Matt McGarry discusses various strategies for growing newsletters, including the importance of webinars, effective marketing techniques, and the balance between running a course and an agency. He shares insights on SEO, content marketing, and the role of giveaways in subscriber acquisition. The conversation also touches on the challenges of newsletter publishing schedules and the potential of AI tools in content creation. Overall, the episode provides valuable tips for anyone looking to enhance their newsletter growth and marketing efforts.

    Chapters

    00:00 Introduction and Podcast Updates
    03:00 Webinar Success and Marketing Strategies
    05:54 Course Business Insights and Comparisons
    08:49 SEO and Content Marketing Strategies
    12:12 Giveaways and Subscriber Acquisition Techniques
    15:05 Local Newsletter Growth Strategies
    18:00 Mailbag Questions and Newsletter Publishing Schedules
    20:52 Ad Angles for Local Newsletters
    23:45 AI Tools for Content Creation
    27:10 Closing Thoughts and Future Plans

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    44 min
  • Matt and Ryan Talk Newsletter Acquisitions, B2B Media, Cold Outreach, Deliverability, and More
    Sep 3 2024

    Matt and Ryan cover cold email strategies, new ad placements, the value of niche B2B media, owned audience, and recent acquisitions in the media industry.

    Want more content like this?

    Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com

    • Work with Ryan's agency Tailwind
    • Work with Matt's agency GrowLetter

    Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.


    Episode Topics & Timestamps

    00:00 Introduction and Upcoming Meetup

    02:00 Email Deliverability and Cold Email Strategies

    08:19 Deliverability Concerns and Best Practices

    18:04 New Ad Placements and Lead Generation Opportunities

    22:48 Acquisitions in the Media Industry

    34:14 Financial Publishing and Recent Resignation

    Links Mentioned

    matt@newsletteroperator.com


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    42 min
  • Influencers Starting Newsletters, How To Use Your Newsletter For SEO, and More
    Aug 9 2024

    Matt and Ryan cover the benefits of SEO-minded newsletter strategies and the potential of partnering with influencers to start profitable newsletters.

    Chapters

    00:00 Introduction and Discussion

    06:21 Discussion about Books and Content Consumption

    19:19 SEO-Minded Strategies for Newsletter Success

    27:27 Partnering with Influencers to Start Profitable Newsletters

    37:06 The Value of Newsletters and Prioritizing Education

    Want more content like this?

    Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com

    • Work with Ryan's agency Tailwind
    • Work with Matt's agency GrowLetter

    Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.

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    42 min
  • Negative CAC: How Media Companies and Creators Can Make Billions
    Jul 26 2024

    Matt and Ryan talk about the growth and success of media companies using negative CAC. AI in advertising, creative marketing strategies, tools, and more.

    Timestamps

    00:00 Introduction and Plans for the Podcast

    02:53 Building a Media Company and Selling Something Else

    18:14 Example: Freight Waves and Sonar

    24:47 Example: ClickFunnels

    33:57 The Motley Fool: Building a Media Empire and Expanding into Asset Management and Venture Capital

    39:28 MeatEater: Leveraging Media and Acquisitions in the Outdoor Industry

    43:17 Cody Sanchez: From Media and Education to Holding Companies and Investments

    46:39 Rezzi Brands: Scaling Trade Services Franchise Business

    Want more content like this?

    Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com

    • Work with Ryan's agency Tailwind
    • Work with Matt's agency GrowLetter

    Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.

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    50 min
  • Charlie Hoehn - How To Grow Your Business With a Book, How To Finish Your First Draft In a Week, Book Marketing Strategies, and More
    Jun 28 2024

    Charlie Hoehn is a three-time New York Times bestselling editor and five-time author. He has worked with Tim Ferriss, Ramit Sethi, Codie Sanchez, Tucker Max, David Goggins, and many others.

    Want more content like this?

    Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.com

    • Work with Ryan's agency Tailwind
    • Work with Matt's agency GrowLetter

    Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.

    Episode Topics & Timestamps

    00:00 Introduced through podcast, impactful book, recession-proof advice.

    04:53 Initiated projects, and earned full-time employment success.

    06:59 A proactive mindset leads to more opportunities.

    11:15 Help businesses by addressing their key concerns.

    13:51 Busy people dislike long videos; need efficiency.

    18:59 Tim Ferriss leads workshops and gets direct feedback.

    22:08 Expand ideas, stories, and transformation in the book.

    24:12 Simon Siddig said: Tell stories with points.

    28:56 Books are about long-term commitment and impact.

    30:42 Book sales don't compare to equity earnings.

    35:51 People interested in writing books should focus.

    39:09 Target reader, build a personalized distribution list.

    40:49 Focus on prescriptive nonfiction for business owners.

    46:04 Ghostwriter disrupted author interviews, structure, and chapter content.

    49:15 Authors recommend conversational writing for more engaging content.

    Links Mentioned

    charliehoehn.com

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    53 min
  • How To Write Newsletters That SELL
    Jun 7 2024

    Matt and Ryan talk about effective strategies, formats for newsletter content, the importance of writing a marketing email, and many more

    Want more content like this?

    Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here:
    NewsletterOperator.com

    • Work with Ryan's agency Tailwind
    • Work with Matt's agency GrowLetter

    Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.

    Episode Topics & Timestamps

    00:00 Lead with valuable content, tie to sale.

    05:27 Emphasize specific, actionable value in newsletters.

    08:53 Excited about new influencers and marketing strategies.

    11:34 Writing effective newsletters require careful strategy.

    13:33 Reduce excessive newsletter content and external links.

    18:57 Webinars, marketing emails, social posts, newsletters.

    20:07 Front-load marketing, send more emails. Missed opportunities.

    22:47 Testing email sequences for launches; effective content.

    26:43 Biohacking and focused marketing for future reports.

    29:18 Test different angles, focusing on specific angles.

    32:31 Using Quora for ad copy and success.

    39:10 Sam's trends team provided unique, affordable market insights.

    41:02 Attracted crowd, learning experience, successful business ventures.

    43:58 Steps to grow podcast: review, subscribe, screenshot.


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    45 min