Advertising Psychology

Liste de produits
    • How to Use More Than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
    • Auteur(s): Drew Eric Whitman
    • Narrateur(s): Johnny Heller
    • Durée: 6 h et 17 min
    • Date de publication: 2017-05-12
    • Langue: Anglais
    • 5 out of 5 stars 57 évaluations
    • You are being powerfully influenced by dozens of proven scientific principles of advertising psychology...little-known techniques of consumer persuasion....

    Prix courant: 20,15$ ou 1 crédit

    Prix réduit: 20,15$ ou 1 crédit

    • 3rd Edition
    • Auteur(s): Wolfgang Stroebe, Bob M. Fennis
    • Narrateur(s): Nigel Patterson
    • Durée: 19 h et 40 min
    • Date de publication: 2021-08-03
    • Langue: Anglais
    • Pas de évaluations
    • The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions, and actions of consumers....

    Prix courant: 33,40$ ou 1 crédit

    Prix réduit: 33,40$ ou 1 crédit

    • 47 Forbidden Psychological Tactics You Can Use to Motivate, Influence and Persuade Your Prospect
    • Auteur(s): Dan Lok
    • Narrateur(s): Dan Lok
    • Durée: 3 h et 34 min
    • Date de publication: 2016-12-13
    • Langue: Anglais
    • 4.5 out of 5 stars 36 évaluations
    • As you listen to this audiobook, you will experience first-hand and quickly discover highly controversial persuasion secrets that will boggle your mind, and the mind of any prospect....

    Prix courant: 21,00$ ou 1 crédit

    Prix réduit: 21,00$ ou 1 crédit

    • How Little Things Can Make a Big Difference
    • Auteur(s): Malcolm Gladwell
    • Narrateur(s): Malcolm Gladwell
    • Durée: 8 h et 34 min
    • Date de publication: 2007-04-03
    • Langue: Anglais
    • 4.5 out of 5 stars 927 évaluations
    • From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.

    Prix courant: 25,24$ ou 1 crédit

    Prix réduit: 25,24$ ou 1 crédit

    • 50 Scientifically Proven Ways to Be Persuasive
    • Auteur(s): Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini
    • Narrateur(s): Blair Hardman
    • Durée: 5 h et 22 min
    • Date de publication: 2009-02-17
    • Langue: Anglais
    • 3 out of 5 stars 8 évaluations
    • Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a science....

    Prix courant: 19,42$ ou 1 crédit

    Prix réduit: 19,42$ ou 1 crédit

  • Prix courant: 16,05$ ou 1 crédit

    Prix réduit: 16,05$ ou 1 crédit

    • How Marketing Ate Our Culture
    • Auteur(s): Terry O'Reilly, Mike Tennant
    • Narrateur(s): Terry O'Reilly
    • Durée: 10 h et 24 min
    • Date de publication: 2020-02-25
    • Langue: Anglais
    • 4.5 out of 5 stars 45 évaluations
    • The ad men behind CBC Radio's The Age of Persuasion combine lively social history and years of industry experience to show how the art of persuasion shapes our culture....

    Prix courant: 22,14$ ou 1 crédit

    Prix réduit: 22,14$ ou 1 crédit

    • Auteur(s): Malcolm Gladwell
    • Narrateur(s): Malcolm Gladwell
    • Durée: 3 h et 4 min
    • Date de publication: 2006-04-01
    • Langue: Anglais
    • 4.5 out of 5 stars 35 évaluations
    • Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.

    Prix courant: 19,18$ ou 1 crédit

    Prix réduit: 19,18$ ou 1 crédit

    • How to Make Your Brand Impossible to Resist
    • Auteur(s): Sally Hogshead
    • Narrateur(s): Sally Hogshead
    • Durée: 7 h et 39 min
    • Date de publication: 2016-04-26
    • Langue: Anglais
    • 4.5 out of 5 stars 11 évaluations
    • A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior....

    Prix courant: 27,96$ ou 1 crédit

    Prix réduit: 27,96$ ou 1 crédit

    • Truth and Lies About Why We Buy
    • Auteur(s): Martin Lindstrom
    • Narrateur(s): Don Leslie
    • Durée: 7 h et 22 min
    • Date de publication: 2008-10-21
    • Langue: Anglais
    • 4 out of 5 stars 9 évaluations
    • Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars....

    Prix courant: 20,40$ ou 1 crédit

    Prix réduit: 20,40$ ou 1 crédit

    • How to Use the Latest Findings in Buyer Psychology to Explode Your Online Ad Response
    • Auteur(s): Drew Eric Whitman
    • Narrateur(s): Johnny Heller
    • Durée: 6 h et 33 min
    • Date de publication: 2023-10-02
    • Langue: Anglais
    • 4 out of 5 stars 1 évaluation
    • The latest book from Dr. Direct will show you how to master online advertising and enhance your social media strategies. This is the perfect companion to the author’s bestselling book Ca$hvertising....

    Prix courant: 20,15$ ou 1 crédit

    Prix réduit: 20,15$ ou 1 crédit

    • Auteur(s): Edward Bernays
    • Narrateur(s): Barry J. Peterson
    • Durée: 3 h et 4 min
    • Date de publication: 2018-03-09
    • Langue: Anglais
    • 4.5 out of 5 stars 6 évaluations
    • Propaganda, an influential book written by Edward L. Bernays in 1928, incorporated the literature from social science and psychological manipulation into an examination of the techniques of public communication...

    Prix courant: 18,74$ ou 1 crédit

    Prix réduit: 18,74$ ou 1 crédit

    • Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
    • Auteur(s): Martin Lindstrom
    • Narrateur(s): Dan Woren
    • Durée: 10 h et 40 min
    • Date de publication: 2011-09-20
    • Langue: Anglais
    • 4.5 out of 5 stars 4 évaluations
    • From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds....

    Prix courant: 23,31$ ou 1 crédit

    Prix réduit: 23,31$ ou 1 crédit

    • How Our Passions Connect Us and Make Us Who We Are
    • Auteur(s): Aaron Ahuvia PhD
    • Narrateur(s): Steven Jay Cohen
    • Durée: 8 h et 26 min
    • Date de publication: 2022-07-19
    • Langue: Anglais
    • Pas de évaluations
    • A revealing investigation of the secret, tangled emotional relationships people have with things - drawing on cutting-edge findings from the fields of psychology, neuroscience, and marketing....

    Prix courant: 25,24$ ou 1 crédit

    Prix réduit: 25,24$ ou 1 crédit

    • Politics and Marketing in a Divided Age
    • Auteur(s): Clive Veroni
    • Narrateur(s): Clive Veroni
    • Durée: 12 h et 57 min
    • Date de publication: 2018-10-29
    • Langue: Anglais
    • 4 out of 5 stars 2 évaluations
    • In the tradition of Malcolm Gladwell’s Outliers and Daniel Kahneman’s Thinking Fast and Slow, Clive Veroni’s Spin is a fascinating investigation of how the techniques of political strategists are being applied to the world of consumer marketing....

    Prix courant: 35,90$ ou 1 crédit

    Prix réduit: 35,90$ ou 1 crédit

    • How to Conquer the Business World with Kindness
    • Auteur(s): Linda Kaplan Thaler, Robin Koval
    • Narrateur(s): Linda Kaplan Thaler, Robin Koval
    • Durée: 2 h et 58 min
    • Date de publication: 2007-07-24
    • Langue: Anglais
    • 4.5 out of 5 stars 3 évaluations
    • Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice....

    Prix courant: 20,19$ ou 1 crédit

    Prix réduit: 20,19$ ou 1 crédit

    • Advertising Boldly Using Time-Tested Marketing Psychology Through the Power of the Word
    • Auteur(s): Robert Godin, Seth Cialdini
    • Narrateur(s): Jim D. Johnston
    • Durée: 3 h et 40 min
    • Date de publication: 2020-04-27
    • Langue: Anglais
    • 5 out of 5 stars 2 évaluations
    • All the latest high-tech web design gadgets won't help make you any money unless you learn to use words and sales strategies that have been proven to get attention, generate interest and desire, and motivate people to take buying action now....

    Prix courant: 18,74$ ou 1 crédit

    Prix réduit: 18,74$ ou 1 crédit

    • Taste in an Age of Endless Choice
    • Auteur(s): Tom Vanderbilt
    • Narrateur(s): Jeffrey Kafer
    • Durée: 9 h et 5 min
    • Date de publication: 2016-05-10
    • Langue: Anglais
    • Pas de évaluations
    • Our preferences and opinions are constantly being shaped by countless forces–especially in the digital age with its nonstop procession of “thumbs up” and “likes” and “stars.” Tom Vanderbilt, bestselling author of Traffic, explains why we like the things we like, why we hate the things we hate....

    Prix courant: 37,05$ ou 1 crédit

    Prix réduit: 37,05$ ou 1 crédit

    • The Truth behind Media's Effect on Children and What to Do about It
    • Auteur(s): Bill Ratner
    • Narrateur(s): Bill Ratner
    • Durée: 4 h et 47 min
    • Date de publication: 2014-12-09
    • Langue: Anglais
    • Pas de évaluations
    • From how to deal with cyberbullying to the strange, true stories behind Barbie and G.I. Joe, media insider Bill Ratner takes an inside look at our wired-up world in a fascinating book....

    Prix courant: 18,74$ ou 1 crédit

    Prix réduit: 18,74$ ou 1 crédit

    • Marketing, Strategy, Advertising, Addiction, Detox. Everything You Need to Know About Social Media (2 Books in 1)
    • Auteur(s): Mark Prices
    • Narrateur(s): Michael Fryar, Aaron Miller
    • Durée: 9 h et 53 min
    • Date de publication: 2020-05-27
    • Langue: Anglais
    • Pas de évaluations
    • Discover how to rid yourself of social media addiction, regain control of your time and attention, and learn how to make social media work for you instead of against you....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit