Career Education

Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.

Do you have what it takes to become an author, but are not sure where to start? Promote Your Book gives enterprising authors the advantage they need to navigate the publishing industry and gain a better understanding of what book promotion is all about. This well-organized collection of the most successful low-cost and no-cost ideas provides solutions for both aspiring and seasoned authors in any genre. You will learn how to promote the book without changing your lifestyle; how to promote creatively, locally, and through social media; submit news releases and tip sheets; and more.

Stephen Mitchell, the renowned translator of the Tao Te Ching, selected excerpts from that ancient text as a stimulus for Byron Katie to talk about the most essential issues that face us all: life and death, good and evil, love, work, and fulfillment. The result is an audiobook that allows the timeless insights of the Tao Te Ching to resonate anew for us today, while offering a vivid and illuminating glimpse into the life of someone who lives what Lao-tzu wrote more than 2,500 years ago.

Quel parent n'est pas confronté au moins une fois aux cris et aux pleurs de son enfant ? Caprices, colères, angoisses, rébellion, souffrance ? Vous n'arrivez pas à identifier le problème et votre sentiment d'impuissance va grandir. Vous pensez avoir tout essayé pour rendre vos relations avec votre enfant plus sereines et vivre dans la compréhension, mais vous vous heurtez à un mur. Vous vous sentez désemparé ! Il est bien souvent plus facile de lier les "colères" de votre enfant à un caprice.

In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Fully revised and updated to account for new technology and social media, along with two new chapters on the role of stories in the development of civilization and how to adjust your story to your specific goal, Simmons showcases over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables from around the world.

A unique and significant guide to selling more books through personal appearances and online interviews, brimming with information and resources as well as tips and ideas from nearly two dozen author-speaker professionals.The most powerful tool in your book promotion toolkit is your personality. The fact is that personality sells books.

Light your fire: Stop searching and stressing about your exam and oral interview. Let this audiobook be your preparation guide as you start a new career as a professional firefighter.

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham as well as his interviews with the minds behind some of the greatest perennial sellers of our time.

In Certified in Cybersecurity Study Guide, veteran IT and cybersecurity educator Mike Chapple delivers a one-stop resource for anyone planning to pursue the ISC2 Certified in Cybersecurity credential, as well as those getting ready to take on a challenging and rewarding new career in cybersecurity. The author walks you through the info you'll need to succeed on both the exam and in your first day at a cybersecurity-focused job.

The truth is that the PMP exam is a challenging exam. It is normal to have some anxiety about taking this test. Thorough preparation cannot be overlooked! That is why the author Ralph Cybulski developed the PMP PMBOK Audio Study Guide! Each section is divided into subsections making sure all aspects of the exam are covered! If you listen to our study guide, in addition to pursuing other study methods, we are confident you will pass the PMP Exam!

As a White House speechwriter, Terry Szuplat helped craft hundreds of speeches for President Obama. But when it came to public speaking himself, Szuplat—like many people—was gripped by anxiety and preferred to stay in the shadows. When he was invited to give the first major speech of his life, he faced a choice: keep hiding from what scared him, or finally face his fears.

How do leaders become clearer as complexity increases? We live in a world where decisions require judgment, getting people on board, drawing on local knowledge, ingenuity, and commitment. As leaders, how do you get beneath surface-level change to tackle complex challenges with depth and clarity?

Nuance is the answer. Michael Fullan returns with an eminently digestible, compelling and practical guide on the three habits of nuance: joint determination, adaptability, and culture-based accountability.

Yes, it’s possible to build a business around your expertise, ideas, message, and personality. But first you need to realize - you are the brand. It’s no secret that more people than ever before are building thriving businesses around their personal brands. But why do some create six- or even seven-figure businesses while so many others strive to make a consistent income? In You Are the Brand, Mike Kim shares his proven eight-step blueprint that has helped build the brands for some of today’s most influential thought leaders - as well as his own personal brand.

Que faire devant les larmes ? Que dire face aux hurlements ? Comment réagir vis-à-vis des paniques ? Que dire à Paul qui a perdu son papa ? À Simon dont les parents divorcent ? À Mathilde, qui fait des cauchemars toutes les nuits ? Les parents sont souvent démunis devant l'intensité des émotions de leur enfant. Ils cherchent volontiers à les calmer, à faire taire les cris, les pleurs, l'expression de l'émoi. Or l'émotion a un sens, une intention. Elle est guérissante. Isabelle Filliozat, psychothérapeute et mère de deux enfants, a conçu ce livre-ressource très concret en tirant ses exemples du quotidien.

Women Food and God is Geneen Roth's masterwork, the final book she intends to write about the subject that has fascinated her since she wrote the bestselling When Food is Love two decades ago. From the very beginning, the listener is in the grip of an intelligent, humorous and thoughtful teacher who unravels the beginning of addiction until it's logical end.

With numerous study references, one of a kind stories, and engaging humor, Mind Hacking Happiness is a must listen for anyone looking to increase their happiness levels so that they can supercharge their brain, lower stress, improve their health and wellbeing, and improve their overall life experience. Don't let your mind scrooge on your happiness by making you align all the stars in the universe before it releases a little bit of happiness to you from behind the happiness door in your mind.

Fascinating facts and first-person accounts highlight some of the most interesting jobs that take place behind the scenes in the music industry. Get a glimpse at what it takes to make it as a songwriter, producer, manager, and more and find out what goes on behind the glamour.

Inspire yourself and others with the second edition of this best-seller. With heartfelt advice, practical wisdom, and examples from the field, Todd Whitaker explains the qualities and practices that distinguish great principals.

Exceeding expectations rather than simply satisfying them is the cornerstone of the Disney approach to customer service. Now, in honor of the 10th anniversary of the original Be Our Guest, the Disney Institute, which specializes in helping professionals see new possibilities through concepts not found in the typical workplace, is revealing even more of the business behind the magic of quality service.