Consumer Behavior

Liste de produits
    • Auteur(s): Seth Godin
    • Narrateur(s): Seth Godin
    • Durée: 2 h et 1 min
    • Date de publication: 2001-01-02
    • Langue: Anglais
    • 4.5 out of 5 stars 22 évaluations
    • The man Business Week calls "the ultimate entrepreneur for the information age" explains "Permission Marketing"...

    Prix courant: 14,56$ ou 1 crédit

    Prix réduit: 14,56$ ou 1 crédit

    • The Hidden Forces That Shape Behavior
    • Auteur(s): Jonah Berger
    • Narrateur(s): Keith Nobbs
    • Durée: 6 h et 58 min
    • Date de publication: 2016-06-14
    • Langue: Anglais
    • 4 out of 5 stars 16 évaluations
    • Without our realizing it, other people's behavior has a huge influence on everything we do at every moment of our lives, from the mundane to the momentous occasion....

    Prix courant: 19,42$ ou 1 crédit

    Prix réduit: 19,42$ ou 1 crédit

    • Why Community Is the Last Great Marketing Strategy
    • Auteur(s): Mark Schaefer
    • Narrateur(s): Mark Schaefer
    • Durée: 5 h et 25 min
    • Date de publication: 2023-01-05
    • Langue: Anglais
    • 3 out of 5 stars 2 évaluations
    • Bestselling author and futurist Mark Schaefer explains why community is a vastly overlooked marketing opportunity for most organizations....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • Conquering the New Battleground for Customer Loyalty
    • Auteur(s): Matthew Dixon, Nick Toman, Rick DeLisi
    • Narrateur(s): Matthew Dixon, Nick Toman, Rick DeLisi
    • Durée: 6 h et 37 min
    • Date de publication: 2020-03-03
    • Langue: Anglais
    • 5 out of 5 stars 8 évaluations
    • In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty....

    Prix courant: 20,40$ ou 1 crédit

    Prix réduit: 20,40$ ou 1 crédit

    • lições atemporais sobre fortuna, ganância e felicidade
    • Auteur(s): Morgan Housel
    • Narrateur(s): Léo Senna
    • Durée: 6 h et 59 min
    • Date de publication: 2023-09-28
    • Langue: Portugais
    • Pas de évaluations
    • O livro de educação financeira mais comentado dos últimos anos, com mais de 1 milhão de exemplares vendidos no mundo todo....

    Prix courant: 20,77$ ou 1 crédit

    Prix réduit: 20,77$ ou 1 crédit

    • How and Why We Shop and Buy
    • Auteur(s): Kit Yarrow
    • Narrateur(s): Ann Osmond
    • Durée: 6 h et 23 min
    • Date de publication: 2020-07-27
    • Langue: Anglais
    • Pas de évaluations
    • In Decoding the New Consumer Mind, award-winning consumer psychologist Kit Yarrow shares surprising insights about the new motivations and behaviors of shoppers, taking marketers where they need to be today....

    Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

    • How Pirates, Dreamers, and Innovators Create and Dominate Markets
    • Auteur(s): Play Bigger LLC, Dave Peterson, Christopher Lochhead, Kevin Maney
    • Narrateur(s): Sean Pratt
    • Durée: 8 h et 7 min
    • Date de publication: 2016-06-14
    • Langue: Anglais
    • 4 out of 5 stars 5 évaluations
    • The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design....

    Prix courant: 29,13$ ou 1 crédit

    Prix réduit: 29,13$ ou 1 crédit

    • And Other Unexpected Forces that Shape How We Think, Feel, and Behave
    • Auteur(s): Adam Alter
    • Narrateur(s): Tristan Morris
    • Durée: 7 h et 18 min
    • Date de publication: 2013-03-21
    • Langue: Anglais
    • 4.5 out of 5 stars 10 évaluations
    • An illuminating look at the way the thoughts we have and the decisions we make are influenced by forces that aren't always in our control....

    Prix courant: 23,31$ ou 1 crédit

    Prix réduit: 23,31$ ou 1 crédit

    • How the Pope's Children Rewrote the Rules for Ireland
    • Auteur(s): David McWilliams
    • Narrateur(s): David McWilliams
    • Durée: 11 h et 22 min
    • Date de publication: 2019-11-21
    • Langue: Anglais
    • 4 out of 5 stars 2 évaluations
    • In four decades, bookended by the Pope’s visits to Ireland in September 1979 and August 2018, Ireland has become one of the wealthiest and most progressive nations in the world....

    Prix courant: 31,26$ ou 1 crédit

    Prix réduit: 31,26$ ou 1 crédit

    • Improving Decisions About Health, Wealth, and Happiness
    • Auteur(s): Richard H. Thaler, Cass R. Sunstein
    • Narrateur(s): Sean Pratt
    • Durée: 10 h et 35 min
    • Date de publication: 2008-07-02
    • Langue: Anglais
    • 4.5 out of 5 stars 5 évaluations
    • Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion....

    Prix courant: 27,82$ ou 1 crédit

    Prix réduit: 27,82$ ou 1 crédit

    • Innovative Sourcing and Logistics for a Fiercely Competitive World
    • Auteur(s): Suman Sarkar
    • Narrateur(s): Christopher Lane
    • Durée: 5 h et 32 min
    • Date de publication: 2017-06-22
    • Langue: Anglais
    • 4.5 out of 5 stars 14 évaluations
    • When CEOs think about the supply chain, it's usually to cut costs. But the smartest leaders see supply chain and sourcing for what they can be....

    Prix courant: 26,00$ ou 1 crédit

    Prix réduit: 26,00$ ou 1 crédit

  • Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

  • Prix courant: 26,00$ ou 1 crédit

    Prix réduit: 26,00$ ou 1 crédit

    • 100 Ways to Persuade and Convince Consumers with Neuromarketing
    • Auteur(s): Roger Dooley
    • Narrateur(s): Mark Ashby
    • Durée: 7 h et 14 min
    • Date de publication: 2020-07-09
    • Langue: Anglais
    • 5 out of 5 stars 2 évaluations
    • Brainfluence explains how to practically apply neuroscience and behavior technology and behavior research to better market to consumers by understanding their decision patterns....

    Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

    • Lessons in Looks and Culture from the K-Beauty Capital
    • Auteur(s): Elise Hu
    • Narrateur(s): Elise Hu
    • Durée: 8 h et 21 min
    • Date de publication: 2023-05-23
    • Langue: Anglais
    • 5 out of 5 stars 6 évaluations
    • An audacious journalistic exploration of the present and future of beauty through the lens of South Korea's booming "K-beauty" industry and the culture it promotes, by Elise Hu, NPR host-at-large and the host of TED Talks Daily....

    Prix courant: 23,99$ ou 1 crédit

    Prix réduit: 23,99$ ou 1 crédit

    • The Untold Story of Multi-Level Marketing
    • Auteur(s): Robert L. FitzPatrick
    • Narrateur(s): Robert L. FitzPatrick
    • Durée: 12 h et 7 min
    • Date de publication: 2021-12-01
    • Langue: Anglais
    • 5 out of 5 stars 8 évaluations
    • Ponzinomics by Robert L. FitzPatrick, author of False Profits, is the first comprehensive account of how "multi-level marketing" was created in America, escaped criminal and civil prosecution, and spread all over the world....

    Prix courant: 31,26$ ou 1 crédit

    Prix réduit: 31,26$ ou 1 crédit

    • The Future Is Immersive
    • Auteur(s): Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
    • Narrateur(s): Graham Rowat
    • Durée: 5 h et 40 min
    • Date de publication: 2023-12-19
    • Langue: Anglais
    • Pas de évaluations
    • In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world....

    Prix courant: 14,47$ ou 1 crédit

    Prix réduit: 14,47$ ou 1 crédit

    • How Successful Companies Transform New Customers into Loyal Champions
    • Auteur(s): Donna Weber
    • Narrateur(s): Donna Weber
    • Durée: 5 h et 1 min
    • Date de publication: 2021-12-08
    • Langue: Anglais
    • 5 out of 5 stars 5 évaluations
    • Onboarding is the most important part of the customer journey, yet many B2B companies fail to act proactively at the start of the relationship. Instead, customer success teams are stuck making heroic efforts to save accounts and fighting fires when customers inevitably run into problems....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • The (Mostly) Hidden Ways Marketing Reshapes Our Brains
    • Auteur(s): Matt Johnson PhD, Prince Ghuman
    • Narrateur(s): Roger Wayne
    • Durée: 8 h et 59 min
    • Date de publication: 2020-05-19
    • Langue: Anglais
    • 4 out of 5 stars 1 évaluation
    • Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along....

    Prix courant: 23,54$ ou 1 crédit

    Prix réduit: 23,54$ ou 1 crédit

    • How to Design B2B SAAS Pricing Models That Your Customers Will Love
    • Auteur(s): Ulrik Lehrskov-Schmidt
    • Narrateur(s): Ulrik Lehrskov-Schmidt
    • Durée: 6 h et 29 min
    • Date de publication: 2024-02-08
    • Langue: Anglais
    • Pas de évaluations
    • Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing.

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit