Consumer Behavior

Liste de produits
  • Prix courant: 25,63$ ou 1 crédit

    Prix réduit: 25,63$ ou 1 crédit

    • How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction
    • Auteur(s): Scott McKain
    • Narrateur(s): Scott McKain
    • Durée: 5 h et 14 min
    • Date de publication: 2018-10-09
    • Langue: Anglais
    • 5 out of 5 stars 2 évaluations
    • Award-winning speaker and author Scott McKain explains how to move beyond being distinctive and to take your brand and business to the next level, to become iconic by knowing your customer and audience and providing the "Ultimate Customer Experience" every time....

    Prix courant: 22,25$ ou 1 crédit

    Prix réduit: 22,25$ ou 1 crédit

    • Create Zealots for Your Brand, Your Company, and Your Future
    • Auteur(s): Patrick Hanlon
    • Narrateur(s): Alan Sklar
    • Durée: 7 h et 50 min
    • Date de publication: 2006-05-17
    • Langue: Anglais
    • 4.5 out of 5 stars 26 évaluations
    • What is it that made Starbucks an overnight sensation and separated it from other coffee house companies....

    Prix courant: 27,77$ ou 1 crédit

    Prix réduit: 27,77$ ou 1 crédit

    • Persuade Without Pushing and Gain Without Giving In
    • Auteur(s): Dr. John Ullmen, Mark Goulston MD
    • Narrateur(s): Arthur Morey
    • Durée: 7 h et 28 min
    • Date de publication: 2020-04-28
    • Langue: Anglais
    • Pas de évaluations
    • People won’t put up with being "sold" to anymore. Discover the powerful four-step model for forming authentic, successful business relationships - the kind that survive....

    Prix courant: 25,63$ ou 1 crédit

    Prix réduit: 25,63$ ou 1 crédit

    • How Incentives Really Work
    • Auteur(s): Uri Gneezy
    • Narrateur(s): Jonathan Todd Ross
    • Durée: 9 h et 27 min
    • Date de publication: 2023-03-21
    • Langue: Anglais
    • Pas de évaluations
    • An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • How Successful Retailers Win Customers in an Era of Endless Disruption
    • Auteur(s): Barbara E. Kahn
    • Narrateur(s): Lisa Larsen
    • Durée: 5 h
    • Date de publication: 2018-11-13
    • Langue: Anglais
    • 3 out of 5 stars 2 évaluations
    • In The Shopping Revolution, Barbara E. Kahn, a foremost retail expert and professor at the Wharton School, examines the companies that have been most successful during this wave of change and offers fresh insights into what we can learn from their ascendance.

    Prix courant: 17,81$ ou 1 crédit

    Prix réduit: 17,81$ ou 1 crédit

    • The Science of Shopping
    • Auteur(s): Paco Underhill
    • Narrateur(s): Mike Chamberlain
    • Durée: 12 h
    • Date de publication: 2011-05-05
    • Langue: Anglais
    • 4.5 out of 5 stars 12 évaluations
    • Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty, best-selling book on our ever-evolving consumer culture....

    Prix courant: 22,88$ ou 1 crédit

    Prix réduit: 22,88$ ou 1 crédit

    • The New Science of Skin
    • Auteur(s): James Hamblin
    • Narrateur(s): Barrett Leddy
    • Durée: 7 h et 11 min
    • Date de publication: 2020-07-21
    • Langue: Anglais
    • 4.5 out of 5 stars 22 évaluations
    • The things we do every day to keep ourselves clean can have surprising and unintended effects, as this entertaining introduction to the new science of skin microbes and probiotics reveals....

    Prix courant: 20,40$ ou 1 crédit

    Prix réduit: 20,40$ ou 1 crédit

    • The Science of Smarter Spending
    • Auteur(s): Elizabeth Dunn, Michael Norton
    • Narrateur(s): B.J. Harrison
    • Durée: 5 h et 29 min
    • Date de publication: 2013-10-21
    • Langue: Anglais
    • 4.5 out of 5 stars 22 évaluations
    • If you think money can’t buy happiness, you’re not spending it right. Two rising stars in behavioral science explain how money can buy happiness....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level
    • Auteur(s): Ryan Levesque
    • Narrateur(s): Tom Parks
    • Durée: 6 h et 7 min
    • Date de publication: 2019-07-02
    • Langue: Anglais
    • 5 out of 5 stars 14 évaluations
    • In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer....

    Prix courant: 17,48$ ou 1 crédit

    Prix réduit: 17,48$ ou 1 crédit

    • Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
    • Auteur(s): Robbie Kellman Baxter
    • Narrateur(s): Tom Pile
    • Durée: 8 h et 12 min
    • Date de publication: 2016-04-19
    • Langue: Anglais
    • 4.5 out of 5 stars 10 évaluations
    • If you've ever used ZipCar, Amazon Prime, Spotify, NetFlix, Groupon, Weight Watchers, SurveyMonkey, United Mileage Plus, Pinterest, or Twitter, you are part of The Membership Economy....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • The Epic Scramble to Get Inside Our Heads
    • Auteur(s): Tim Wu
    • Narrateur(s): Marc Cashman
    • Durée: 15 h et 26 min
    • Date de publication: 2016-10-18
    • Langue: Anglais
    • 4.5 out of 5 stars 19 évaluations
    • From Tim Wu comes a revelatory look at the rise of "attention harvesting", and its transformative effect on our society and our selves....

    Prix courant: 29,14$ ou 1 crédit

    Prix réduit: 29,14$ ou 1 crédit

    • Applying Psychology and Behavioral Economics
    • Auteur(s): Stephen Wendel
    • Narrateur(s): Danny Hughes
    • Durée: 12 h et 46 min
    • Date de publication: 2023-07-25
    • Langue: Anglais
    • Pas de évaluations
    • In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development....

    Prix courant: 27,83$ ou 1 crédit

    Prix réduit: 27,83$ ou 1 crédit

  • Prix courant: 16,68$ ou 1 crédit

    Prix réduit: 16,68$ ou 1 crédit

    • Why We Love (or Hate) Everyday Things
    • Auteur(s): Don Norman
    • Narrateur(s): George Newbern
    • Durée: 7 h et 23 min
    • Date de publication: 2023-11-28
    • Langue: Anglais
    • Pas de évaluations
    • Why attractive things work better and other crucial insights into human-centered design....

    Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

    • The Story of Innovation and Customer Choice
    • Auteur(s): Clayton M. Christensen, Taddy Hall
    • Narrateur(s): John Pruden
    • Durée: 7 h et 25 min
    • Date de publication: 2016-10-04
    • Langue: Anglais
    • 4.5 out of 5 stars 51 évaluations
    • The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products....

    Prix courant: 24,46$ ou 1 crédit

    Prix réduit: 24,46$ ou 1 crédit

    • Truth and Lies About Why We Buy
    • Auteur(s): Martin Lindstrom
    • Narrateur(s): Don Leslie
    • Durée: 7 h et 22 min
    • Date de publication: 2008-10-21
    • Langue: Anglais
    • 4 out of 5 stars 9 évaluations
    • Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars....

    Prix courant: 20,40$ ou 1 crédit

    Prix réduit: 20,40$ ou 1 crédit

    • From Consumer Behavior to Competitive Markets—Everything You Need to Know About Economics
    • Auteur(s): Alfred Mill
    • Narrateur(s): Gibson Frazier
    • Durée: 8 h et 59 min
    • Date de publication: 2023-05-23
    • Langue: Anglais
    • Pas de évaluations
    • So much of the world revolves around economics, so why do most texts make it so dull and difficult to learn? But learning economics doesn’t have to be boring. In Economics 101, you’ll see how learning economics can be engaging....

    Prix courant: 24,27$ ou 1 crédit

    Prix réduit: 24,27$ ou 1 crédit

    • A Proven Framework to Drive Impactful Client Outcomes for Your Company
    • Auteur(s): Wayne McCulloch
    • Narrateur(s): Nick Hardcastle
    • Durée: 8 h et 6 min
    • Date de publication: 2021-12-06
    • Langue: Anglais
    • 4.5 out of 5 stars 3 évaluations
    • Wayne McCulloch has more than 25 years of experience in the software industry — years spent in training, adoption, and customer experience, the building blocks for customer success....

    Prix courant: 20,19$ ou 1 crédit

    Prix réduit: 20,19$ ou 1 crédit

    • The Need for Collective Change: Colonialism, Climate Change, and Consumerism
    • Auteur(s): Aja Barber
    • Narrateur(s): Aja Barber
    • Durée: 8 h et 17 min
    • Date de publication: 2021-10-05
    • Langue: Anglais
    • 4 out of 5 stars 9 évaluations
    • A call to action for consumers everywhere, Consumed asks us to look at how and why we buy what we buy, how it's created, who it benefits, and how we can solve the problems created by a wasteful system....

    Prix courant: 25,23$ ou 1 crédit

    Prix réduit: 25,23$ ou 1 crédit