Consumer Marketing

Liste de produits
    • How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
    • Auteur(s): Dan Gingiss
    • Narrateur(s): Dan Gingiss
    • Durée: 5 h et 33 min
    • Date de publication: 2021-10-06
    • Langue: Anglais
    • 4 out of 5 stars 1 évaluation
    • Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • How Smart Companies Turn Sustainability into Billion-Dollar Businesses
    • Auteur(s): E. Freya Williams
    • Narrateur(s): Kelly Bourquin
    • Durée: 7 h et 6 min
    • Date de publication: 2015-07-24
    • Langue: Anglais
    • 4 out of 5 stars 2 évaluations
    • Green Giants examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success....

    Prix courant: 31,16$ ou 1 crédit

    Prix réduit: 31,16$ ou 1 crédit

    • 12 Principles for Turning Customers and Employees into Life-Long Fans
    • Auteur(s): Jon Picoult
    • Narrateur(s): Jon Picoult
    • Durée: 8 h et 58 min
    • Date de publication: 2022-01-18
    • Langue: Anglais
    • 4 out of 5 stars 1 évaluation
    • If you're aspiring to satisfy your customers, then you’re aspiring to mediocrity. That's the fascinating premise of From Impressed to Obsessed, a book that will fundamentally change how you think about creating a successful, beloved business....

    Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

    • Build a Massive Mailing List, Write Copy That Converts, and Generate More Sales
    • Auteur(s): Matthew Paulson
    • Narrateur(s): Kevin F. Spalding
    • Durée: 6 h et 57 min
    • Date de publication: 2022-11-23
    • Langue: Anglais
    • Pas de évaluations
    • In Email Marketing Demystified, digital marketing expert Matthew Paulson reveals the strategies and techniques that top email marketers are currently using to build large mailing lists, write compelling copy that converts, and generate millions in revenue using their email lists....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • How to Understand and Serve People Over 60—the Fastest Growing, Most Dynamic Market in the World
    • Auteur(s): Susan Wilner Golden
    • Narrateur(s): Petrea Burchard
    • Durée: 5 h et 59 min
    • Date de publication: 2022-06-14
    • Langue: Anglais
    • Pas de évaluations
    • Change is coming: Nearly everywhere in the world, people over sixty will become the dominant population. Stage (Not Age) is the concise guide to helping companies understand and serve this burgeoning market by focusing on life stage, not age....

    Prix courant: 22,26$ ou 1 crédit

    Prix réduit: 22,26$ ou 1 crédit

    • Auteur(s): Robert Collier
    • Narrateur(s): John Edmondson
    • Durée: 12 h et 12 min
    • Date de publication: 2015-11-25
    • Langue: Anglais
    • 5 out of 5 stars 1 évaluation
    • This book earned Robert Collier the distinction of being one of the greatest marketing minds in history. His sales letters were successful because he wrote to his audience's needs....

    Prix courant: 31,26$ ou 1 crédit

    Prix réduit: 31,26$ ou 1 crédit

    • The Tiny Clues That Uncover Huge Trends
    • Auteur(s): Martin Lindstrom
    • Narrateur(s): Ricco Fajardo
    • Durée: 8 h et 4 min
    • Date de publication: 2016-02-23
    • Langue: Anglais
    • 4 out of 5 stars 6 évaluations
    • Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of "small data" in his quest to discover the next big thing....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • How the Government and Big Business Sold Us Well-Being
    • Auteur(s): William Davies
    • Narrateur(s): Jack Hawkins
    • Durée: 8 h et 31 min
    • Date de publication: 2016-04-14
    • Langue: Anglais
    • 5 out of 5 stars 4 évaluations
    • What was a Buddhist monk doing at the 2014 World Economic Forum in Davos lecturing the world's leaders on mindfulness? Find out....

    Prix courant: 20,49$ ou 1 crédit

    Prix réduit: 20,49$ ou 1 crédit

    • The Power of Influencers to Elevate Your Brand
    • Auteur(s): Neal Schaffer
    • Narrateur(s): Stu Gray
    • Durée: 6 h et 36 min
    • Date de publication: 2020-03-17
    • Langue: Anglais
    • Pas de évaluations
    • If today’s brands want to succeed, they have to be in the conversation, and influencers make that happen. The Age of Influence is an essential guide for marketing professionals and business owners who want to create and implement a highly effective and sustainable....

    Prix courant: 25,63$ ou 1 crédit

    Prix réduit: 25,63$ ou 1 crédit

    • What the Internet Is Hiding from You
    • Auteur(s): Eli Pariser
    • Narrateur(s): Kirby Heyborne
    • Durée: 7 h et 32 min
    • Date de publication: 2011-05-12
    • Langue: Anglais
    • 5 out of 5 stars 4 évaluations
    • In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on....

    Prix courant: 32,41$ ou 1 crédit

    Prix réduit: 32,41$ ou 1 crédit

    • Developing a Successful Big Data Strategy for Your Business
    • Auteur(s): Mark Van Rijmenam
    • Narrateur(s): Erik Synnestvedt
    • Durée: 9 h et 8 min
    • Date de publication: 2014-04-18
    • Langue: Anglais
    • Pas de évaluations
    • Big data - the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized - is revolutionizing business....

    Prix courant: 33,39$ ou 1 crédit

    Prix réduit: 33,39$ ou 1 crédit

    • Unlock the Power of Incentives to Get Things Done
    • Auteur(s): Ian Ayres
    • Narrateur(s): John H. Mayer
    • Durée: 9 h et 16 min
    • Date de publication: 2010-09-21
    • Langue: Anglais
    • Pas de évaluations
    • Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal was too difficult....

    Prix courant: 23,31$ ou 1 crédit

    Prix réduit: 23,31$ ou 1 crédit

    • Decision-Making in a Data Driven World
    • Auteur(s): Michael Luca, Max H. Bazerman
    • Narrateur(s): Timothy Andrés Pabon
    • Durée: 6 h et 32 min
    • Date de publication: 2020-06-16
    • Langue: Anglais
    • 5 out of 5 stars 1 évaluation
    • How organizations - including Google, StubHub, Airbnb, and Facebook - learn from experiments in a data-driven world....

    Prix courant: 26,00$ ou 1 crédit

    Prix réduit: 26,00$ ou 1 crédit

    • The Economics of Manipulation and Deception
    • Auteur(s): George A. Akerlof, Robert J. Shiller
    • Narrateur(s): Bronson Pinchot
    • Durée: 7 h et 11 min
    • Date de publication: 2016-02-09
    • Langue: Anglais
    • 4 out of 5 stars 6 évaluations
    • Ever since Adam Smith, the central teaching of economics has been that free markets provide us with material well-being, as if by an invisible hand....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

  • Prix courant: 26,00$ ou 1 crédit

    Prix réduit: 26,00$ ou 1 crédit

    • Why Community Is the Last Great Marketing Strategy
    • Auteur(s): Mark Schaefer
    • Narrateur(s): Mark Schaefer
    • Durée: 5 h et 25 min
    • Date de publication: 2023-01-05
    • Langue: Anglais
    • 3 out of 5 stars 2 évaluations
    • Bestselling author and futurist Mark Schaefer explains why community is a vastly overlooked marketing opportunity for most organizations....

    Prix courant: 25,00$ ou 1 crédit

    Prix réduit: 25,00$ ou 1 crédit

    • Get Your Customers Laid and Sell the Hell out of Anything
    • Auteur(s): Deb Gabor
    • Narrateur(s): Deb Gabor
    • Durée: 3 h et 53 min
    • Date de publication: 2018-02-28
    • Langue: Anglais
    • 4.5 out of 5 stars 7 évaluations
    • In Branding Is Sex, brand dominatrix Deb Gabor explains how proper brand positioning gets your customers in the mood....

    Prix courant: 18,74$ ou 1 crédit

    Prix réduit: 18,74$ ou 1 crédit

    • 3rd Edition
    • Auteur(s): Wolfgang Stroebe, Bob M. Fennis
    • Narrateur(s): Nigel Patterson
    • Durée: 19 h et 40 min
    • Date de publication: 2021-08-03
    • Langue: Anglais
    • Pas de évaluations
    • The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions, and actions of consumers....

    Prix courant: 33,40$ ou 1 crédit

    Prix réduit: 33,40$ ou 1 crédit

    • Surprising Ways to Influence and Improve Online Behavior
    • Auteur(s): Shlomo Benartzi, Jonah Lehrer
    • Narrateur(s): Rob Shapiro
    • Durée: 6 h et 39 min
    • Date de publication: 2015-10-06
    • Langue: Anglais
    • Pas de évaluations
    • A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens....

    Prix courant: 32,42$ ou 1 crédit

    Prix réduit: 32,42$ ou 1 crédit

    • The Experience When Business Meets Design
    • Auteur(s): Brian Solis
    • Narrateur(s): Steven Menasche
    • Durée: 6 h et 25 min
    • Date de publication: 2017-05-11
    • Langue: Anglais
    • Pas de évaluations
    • Success and the future of business is experiential, and this is the time to learn how to create and cultivate meaningful experiences....

    Prix courant: 31,16$ ou 1 crédit

    Prix réduit: 31,16$ ou 1 crédit