Product Management Leadership

This insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource.

The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.

What is it about the top tech product companies such as Amazon, Apple, Google, Netflix, and Tesla that enables their record of consistent innovation? Most people think it's because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people to work together to solve hard problems and create extraordinary products.

"No one asked you to show up." Every experienced product manager has heard some version of those words at some point in their career. Think about a company. Engineers build the product. Designers make sure it has a great user experience and looks good. Marketing makes sure customers know about the product. Sales get potential customers to open their wallets to buy the product. What more does a company need?

Famously, over a four-year period, James Dyson made 5,127 prototypes of the cyclonic vacuum cleaner that would transform the way houses are cleaned around the world. In devoting all his resources to iteratively developing the technology, he risked it all, but out of many failures and setbacks came hard-fought success. In Invention: A Life, Dyson reveals how he came to set up his own company and led it to become one of the most inventive technology companies in the world. It is a compelling and dramatic tale, with many obstacles overcome.

In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You'll learn product management principles that can be applied to any organization, big or small.

Product managers are creators of vision, strategy, design, products, services, and, ultimately, value. They must be equally comfortable with everything and everyone they work with, including engineering, sales, marketing, finance, and legal, and of course, customers and partners. A well-rounded product manager has a deep understanding of the product and the market. They must see the forest and the trees.

In Radical Product Thinking (RPT), product development is led by the vision for the change it’s intended to create. This methodology helps leaders reimagine the problems they face and align their team to find creative solutions using five elements: Vision, Strategy, Prioritization, Execution, and Culture. R. Dutt guides listeners through these elements so they develop a clear process for achieving their desired change, incorporate it into daily activities, and turn RPT skills into muscle memory.

We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization. This book will inspire you to: understand the transformative potential of design thinking; proceed from idea to product at lightning speed; iterate with rapid customer feedback; fail small and win big; create new products people love; lead design thinking teams more effectively; and open new paths to innovation at your company.

Pivoting as a Way of Life: Stop Chasing Unicorns and Product-Market Fit by Joseph Hanna is a game-changing guide for entrepreneurs, product managers, and innovators who want to thrive in today's fast-paced business environment. This book challenges the conventional wisdom of product-market fit as a static, one-time milestone. It introduces a dynamic new framework—the Pivoting Life Operating Model (PLOM)—emphasizing continuous innovation and adaptability.

It’s undeniable that we’re entering a new era of remote work. While many leaders seek to run business as usual, why settle for the usual when remote teams allow us to work even better? The research shows that employees are more productive and engaged when they have the freedom to work from anywhere.

Renowned business author David Magee fuses both the interesting history and philosophy of one of America's most well-known companies in this entertaining aid for business management. While other American businesses are crumbling under low-cost foreign competition, John Deere Company thrives by maintaining such ideas as building the best product, being open to change and innovation, listening rather than leading, and keeping virtuous business practices.

The new business management model begins with customer focus and ends with customer satisfaction. Companies intent on tracking their customers changing requirements and improving their services are encouraging their employees to interact with customers on a frequent basis. In an effort to learn more about what customers want, they have demonstrated that strengthening relationships with customers is critical to sustained growth and profitability.

Are you a product leader looking for advice on how to be certain that every product manager on your team lives up to their full potential? Do you want to make sure your product people are competent, empowered, and inspired, and would you like to know how you can best help them on this journey? If you answered “yes” to any of these questions, then this book is for you!

How did Ford Motors use Lean development to pull off one of the most impressive corporate turnarounds in history? Largely by avoiding the mistakes that so many companies make when in a death spiral. They looked beyond manufacturing efficiency to change the very fundamentals of how they developed vehicles. In Designing the Future, Lean product development expert James Morgan and world-renowned Lean guru Jeffrey K. Liker reveal why so many companies have achieved only moderate success with Lean in operations, with a limited impact on their overall business.

In The Naming Book, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. You'll learn how to: set clear goals for your name and brand before you start, craft a brainstorming list based on your business mission, build a brand unique to you by creating your own word, find the balance between "cool" and clear, and narrow down your list of names with five easy tests.

The Lean Entrepreneur moves us beyond this myth. It combines powerful customer insight, rapid experimentation, and easily actionable data from the Lean Startup methodology to empower individuals, companies, and entire teams to evolve their vision, solve problems, and create value at the speed of the Internet. Anyone can be visionary.

Indeed, this book contains everything you need to know to become an expert at Six Sigma, turn your entire business around, and increase profits in no time! Imagine how great it would feel to finally develop your business into a model that only provides quality products or services, has remarkable profits to show, low defects and perhaps the best part: It is less costly to run. This book will show you how to go about it using simple, straightforward language!

Harness the potent power of Kanban and Scrum with this bundle and take your project-management skills to the next level.

What do the Dyson vacuum cleaner, Starbucks, Instagram, GoPro, Facebook, and Lululemon yoga pants have in common? Every one of them was the result not of data-driven analytics or corporate brainstorming sessions but a hunch - the intuitive understanding of a deep unmet need. Anxiety over "being more innovative" leads entrepreneurs to create solutions in search of problems. But what if you could use your intuition to identify an existing problem that's begging for a solution?