Social Marketing
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The Tanning of America
- How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy
- Auteur(s): Steve Stoute, Mim Eichler Rivas
- Narrateur(s): Kerry Washington
- Durée: 11 h et 59 min
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The business marketing genius at the forefront of today's entertainment marketing revolution helps corporate America get hip to today's new consumer - the tan generation. When Fortune 500 companies need to reenergize or reinvent a lagging brand, they call Steve Stoute. In addition to marrying cultural icons with blue-chip marketers, Stoute has helped identify and activate a new generation of consumers. He traces how the "tanning" phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same "mental complexion".
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The Tanning of America
- How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy
- Narrateur(s): Kerry Washington
- Durée: 11 h et 59 min
- Date de publication: 2014-04-03
- Langue: Anglais
- The business marketing genius at the forefront of today's entertainment marketing revolution helps corporate America get hip to today's new consumer - the tan generation....
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Prix courant: 20,15$ ou 1 crédit
Prix réduit: 20,15$ ou 1 crédit
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The Mind Is Flat
- The Remarkable Shallowness of the Improvising Brain
- Auteur(s): Nick Chater
- Narrateur(s): Nick Chater
- Durée: 7 h et 26 min
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Psychologists and neuroscientists struggle with how best to interpret human motivation and decision making. The assumption is that below a mental "surface" of conscious awareness lies a deep and complex set of inner beliefs, values, and desires that govern our thoughts, ideas, and actions, and that to know this depth is to know ourselves. In this profoundly original book, behavioral scientist Nick Chater contends just the opposite: Rather than being the plaything of unconscious currents, the brain generates behaviors in the moment based entirely on our past experiences.
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The Mind Is Flat
- The Remarkable Shallowness of the Improvising Brain
- Narrateur(s): Nick Chater
- Durée: 7 h et 26 min
- Date de publication: 2018-11-06
- Langue: Anglais
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In a radical reinterpretation of how the mind works, an eminent behavioral scientist reveals the illusion of mental depth....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Got Your Attention?
- How to Create Intrigue and Connect with Anyone
- Auteur(s): Sam Horn
- Narrateur(s): Sam Horn
- Durée: 6 h et 13 min
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In an impatient world of infobesity, people don't want more information - they want to be intrigued and they want to be intrigued fast. After all, goldfish have longer attention spans than humans - nine seconds to our eight. So, right now, people want to know, "How is this relevant and useful to me? Why are you worth my valuable time, mind, and dime?" Bestselling author and ace communication strategist Sam Horn reveals her "secret sauce" for truly connecting with people - whether it's one or one million.
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Excellent practical information
- Écrit par Daina le 2023-02-07
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Got Your Attention?
- How to Create Intrigue and Connect with Anyone
- Narrateur(s): Sam Horn
- Durée: 6 h et 13 min
- Date de publication: 2015-05-06
- Langue: Anglais
- Bestselling author and ace communication strategist Sam Horn reveals her "secret sauce" for truly connecting with people - whether it's one or one million....
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Prix courant: 27,82$ ou 1 crédit
Prix réduit: 27,82$ ou 1 crédit
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1000 Social Media Marketing Tricks
- Viral Advertising and Personal Brand Secrets to Grow Your Business with YouTube, Facebook, Instagram - Become an Influencer with Over One Million Followers
- Auteur(s): Gary K. Clark
- Narrateur(s): Maurice Portman
- Durée: 3 h et 17 min
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Do you want to learn the secrets and up-to-date success strategies push your business to new heights? You need to understand what to optimize on your social media marketing content, so you can maximize the traffic to its full potential. The dream of becoming a successful entrepreneur, renowned influencer, and achieve freedom from having to work for a corporation are one step away. I will show you the step-by-step strategies and reversed engineered algorithm for each platform to dominate!
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Very basic info. No "algorithms" defined clearly..
- Écrit par Randy le 2019-09-09
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1000 Social Media Marketing Tricks
- Viral Advertising and Personal Brand Secrets to Grow Your Business with YouTube, Facebook, Instagram - Become an Influencer with Over One Million Followers
- Narrateur(s): Maurice Portman
- Durée: 3 h et 17 min
- Date de publication: 2019-04-17
- Langue: Anglais
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Do you want to learn the secrets and up-to-date success strategies push your business to new heights? You need to understand what to optimize on your social media marketing content, so you can maximize the traffic to its full potential....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Predictive Analytics
- The Power to Predict Who Will Click, Buy, Lie, or Die, Revised and Updated
- Auteur(s): Eric Siegel
- Narrateur(s): Steven Menasche
- Durée: 11 h et 6 min
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An introduction for everyone. In this rich, fascinating—surprisingly accessible—introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works, and how it affects everyone every day. Rather than a "how to" for hands-on techies, the book serves lay listeners and experts alike by covering new case studies and the latest state-of-the-art techniques.
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Predictive Analytics
- The Power to Predict Who Will Click, Buy, Lie, or Die, Revised and Updated
- Narrateur(s): Steven Menasche
- Durée: 11 h et 6 min
- Date de publication: 2017-05-11
- Langue: Anglais
- An introduction for everyone. In this rich, fascinating—surprisingly accessible—introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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The 29% Solution
- 52 Weekly Networking Success Strategies
- Auteur(s): Ivan R. Misner PhD, Michelle R. Donovan
- Narrateur(s): Barry Abrams
- Durée: 7 h et 5 min
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In many ways, success at networking is the uncommon application of common knowledge. Most people understand that networking is important to their success - they just lack a step-by-step process to get the results they want. Almost no one really implements a comprehensive methodology that will build a business through networking. Thus, the need to network is "common knowledge", and the development of the methodology required to be successful at it is the "uncommon application". By listening to this audiobook, you will experience the true essence and meaning of networking.
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The 29% Solution
- 52 Weekly Networking Success Strategies
- Narrateur(s): Barry Abrams
- Durée: 7 h et 5 min
- Date de publication: 2018-07-18
- Langue: Anglais
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In many ways, success at networking is the uncommon application of common knowledge. Most people understand that networking is important to their success - they just lack a step-by-step process to get the results they want....
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Prix courant: 33,40$ ou 1 crédit
Prix réduit: 33,40$ ou 1 crédit
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Buyer Personas
- How to Gain Insight into Your Customer's Expectations, Align Your Marketing Strategies, and Win More Business
- Auteur(s): Adele Revella
- Narrateur(s): Pam Ward
- Durée: 7 h et 2 min
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Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this audiobook provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve marketing outcomes. Listeners will learn how to segment their customer base, investigate each customer type, and apply a radically more relevant process of message selection, content creation, and distribution.
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Buyer Personas
- How to Gain Insight into Your Customer's Expectations, Align Your Marketing Strategies, and Win More Business
- Narrateur(s): Pam Ward
- Durée: 7 h et 2 min
- Date de publication: 2019-11-12
- Langue: Anglais
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Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Social Marketing to the Business Customer
- Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships
- Auteur(s): Paul Gillin, Eric Schwartzman
- Narrateur(s): John Allen Nelson
- Durée: 8 h et 22 min
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This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next.
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Social Marketing to the Business Customer
- Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships
- Narrateur(s): John Allen Nelson
- Durée: 8 h et 22 min
- Date de publication: 2020-07-09
- Langue: Anglais
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The first book devoted entirely to B2B social marketing....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Stories That Stick
- How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
- Auteur(s): Kindra Hall
- Narrateur(s): Kindra Hall
- Durée: 7 h et 15 min
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Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies. Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business.
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Diamond in the Rough
- Écrit par C. L. Aingworth le 2020-05-12
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Stories That Stick
- How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
- Narrateur(s): Kindra Hall
- Durée: 7 h et 15 min
- Date de publication: 2019-09-24
- Langue: Anglais
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Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies....
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Prix courant: 25,63$ ou 1 crédit
Prix réduit: 25,63$ ou 1 crédit
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The Lost Art of Connecting
- The Gather, Ask, Do Method for Building Meaningful Business Relationships
- Auteur(s): Susan McPherson, Jackie Ashton
- Narrateur(s): Susan McPherson
- Durée: 8 h et 14 min
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Networking is often considered a necessary evil for all working professionals. With social media platforms like LinkedIn, Twitter, Instagram, and Facebook at our disposal, reaching potential investors or employers is much easier. Yet, these connections often feel transactional and agenda-driven, leaving professionals feeling burnt out and stressed out.
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Disappointed
- Écrit par Anonymous le 2024-01-16
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The Lost Art of Connecting
- The Gather, Ask, Do Method for Building Meaningful Business Relationships
- Narrateur(s): Susan McPherson
- Durée: 8 h et 14 min
- Date de publication: 2021-08-31
- Langue: Anglais
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Networking is often considered a necessary evil for all working professionals. With social media platforms like LinkedIn, Twitter, Instagram, and Facebook at our disposal, reaching potential investors or employers is much easier....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Instagram Power (Second Edition)
- Build Your Brand and Reach More Customers with Visual Influence
- Auteur(s): Jason Miles
- Narrateur(s): Doug Greene
- Durée: 6 h et 53 min
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The essential guide to marketing and building your business on Instagram - today's hottest social media platform. If you're serious about marketing, you need to tap into the power of the world's most popular photo-sharing platform. This guide offers a road map to achieving Instagram marketing success.
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Pretty comprehensive but somewhat dry
- Écrit par Agustus le 2022-03-31
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Instagram Power (Second Edition)
- Build Your Brand and Reach More Customers with Visual Influence
- Narrateur(s): Doug Greene
- Durée: 6 h et 53 min
- Date de publication: 2021-08-07
- Langue: Anglais
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The essential guide to marketing and building your business on Instagram - today's hottest social media platform....
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Prix courant: 22,97$ ou 1 crédit
Prix réduit: 22,97$ ou 1 crédit
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From Mopping Floors to Making Millions on Instagram
- 5 Steps to Building an Online Brand
- Auteur(s): Ronne Brown
- Narrateur(s): Machelle Williams
- Durée: 3 h et 45 min
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Once a teenaged mom, Ronessa "Ronne" Brown defeated the odds by stepping over the stereotypes surrounding her to take her family's destiny into her own hands. Ronne's "no excuses" mantra transformed their lives, from being stuck an endless cycle of "jobs" to becoming a millionaire - all by teaching herself how to monetize Instagram. And so can you.
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From Mopping Floors to Making Millions on Instagram
- 5 Steps to Building an Online Brand
- Narrateur(s): Machelle Williams
- Durée: 3 h et 45 min
- Date de publication: 2020-06-30
- Langue: Anglais
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Once a teenaged mom, Ronessa "Ronne" Brown defeated the odds by stepping over the stereotypes surrounding her to take her family's destiny into her own hands. Ronne's "no excuses" mantra transformed their lives, from being stuck an endless cycle of "jobs" to becoming a millionaire....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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YouTube Secrets
- The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
- Auteur(s): Sean Cannell, Benji Travis
- Narrateur(s): Sean Cannell, Benji Travis
- Durée: 5 h et 29 min
- Version intégrale
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YouTube sensations and best-selling authors Sean Cannell and Benji Travis take your YouTube channel from slow and dormant to accelerated and engaged, using premium and updated YouTube growth tips for creators, business owners, digital entrepreneurs, and influencers. This is the ultimate game plan to grow a following and make money with the power of video.
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F*ckin' mintttt
- Écrit par Ryan Wheeler le 2020-01-22
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YouTube Secrets
- The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
- Narrateur(s): Sean Cannell, Benji Travis
- Durée: 5 h et 29 min
- Date de publication: 2019-03-28
- Langue: Anglais
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YouTube sensations and best-selling authors Sean Cannell and Benji Travis take your YouTube channel from slow and dormant to accelerated and engaged, using premium and updated YouTube growth tips for creators, business owners, digital entrepreneurs, and influencers....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Just Listen
- Discover the Secret to Getting Through to Absolutely Anyone
- Auteur(s): Mark Goulston MD
- Narrateur(s): Arthur Morey
- Durée: 7 h et 53 min
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Drawing on his experience as a psychiatrist, business consultant, and coach, author Mark Goulston combines his background with the latest scientific research to help listeners turn the "impossible" and "unreachable" people in their lives into allies, devoted customers, loyal colleagues, and lifetime friends. Just Listen provides simple but powerful techniques listeners can use to really get through to people.
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Super annoyed
- Écrit par Utilisateur anonyme le 2023-12-08
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Just Listen
- Discover the Secret to Getting Through to Absolutely Anyone
- Narrateur(s): Arthur Morey
- Durée: 7 h et 53 min
- Date de publication: 2020-04-21
- Langue: Anglais
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Drawing on his experience as a psychiatrist, business consultant, and coach, author Mark Goulston combines his background with the latest scientific research to help listeners turn the "impossible" and "unreachable" people in their lives into allies....
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Prix courant: 29,13$ ou 1 crédit
Prix réduit: 29,13$ ou 1 crédit
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The Data Detective
- Ten Easy Rules to Make Sense of Statistics
- Auteur(s): Tim Harford
- Narrateur(s): Tim Harford
- Durée: 10 h et 24 min
- Version intégrale
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Today we think statistics are the enemy, numbers used to mislead and confuse us. That’s a mistake, Tim Harford says in The Data Detective. We shouldn’t be suspicious of statistics - we need to understand what they mean and how they can improve our lives: they are, at heart, human behavior seen through the prism of numbers and are often “the only way of grasping much of what is going on around us”.
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Nice liste
- Écrit par M. Stork le 2021-02-27
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The Data Detective
- Ten Easy Rules to Make Sense of Statistics
- Narrateur(s): Tim Harford
- Durée: 10 h et 24 min
- Date de publication: 2021-02-02
- Langue: Anglais
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From “one of the great (greatest?) contemporary popular writers on economics” (Tyler Cowen) comes a smart, lively, and encouraging rethinking of how to use statistics....
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Prix courant: 23,31$ ou 1 crédit
Prix réduit: 23,31$ ou 1 crédit
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Social Media Marketing for Beginners 2024
- The #1 Guide To Conquer The Social Media World, Make Money Online and Learn The Latest Tips On Facebook, Youtube, Instagram, Twitter & SEO
- Auteur(s): Jonathan Page
- Narrateur(s): Tom Brooks
- Durée: 3 h et 9 min
- Version intégrale
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Unlike traditional marketing mediums, social media doesn’t swallow a huge chunk of your advertising and promotion budget. You don’t need to create cost-intensive and ineffectual marketing plans that leave you broke. All you need is some creativity, perceptiveness, and an intuitive understanding about your audience’s needs. More than sharp business acumen, you need a human touch. Social media gives your brand a human angle without breaking the bank.
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Social Media Marketing for Beginners 2024
- The #1 Guide To Conquer The Social Media World, Make Money Online and Learn The Latest Tips On Facebook, Youtube, Instagram, Twitter & SEO
- Narrateur(s): Tom Brooks
- Durée: 3 h et 9 min
- Date de publication: 2021-01-15
- Langue: Anglais
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To achieve more organic visibility, meet committed brand fans, and even generate more sales and leads on your company social media pages, you'll need a succinct marketing strategy to rise to the top. Thankfully, this book offers just that for you....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Maximize Your Social
- A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success
- Auteur(s): Neal Schaffer
- Narrateur(s): Neal Schaffer
- Durée: 6 h et 42 min
- Version intégrale
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Today, a large number of companies still don't have a strategic approach to social media. Others fail to calculate how effective they are at social media, one of the critical components of implementing any social media strategy. When companies start spending time and money on their social media efforts, they need to create an internal plan that everyone can understand. Maximize Your Social offers a clear vision of what businesses need to do to create - and execute upon - their social media for business road map.
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Maximize Your Social
- A One-Stop Guide to Building a Social Media Strategy for Marketing and Business Success
- Narrateur(s): Neal Schaffer
- Durée: 6 h et 42 min
- Date de publication: 2020-07-27
- Langue: Anglais
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Maximize Your Social will guide you to mastery of social media marketing strategies, saving you from spending a chunk of your budget on a social media consultant. Follow Neal Schaffer's advice, and you'll be able to do it yourself - and do it right....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Made to Stick
- Why Some Ideas Survive and Others Die
- Auteur(s): Chip Heath, Dan Heath
- Narrateur(s): Charles Kahlenberg
- Durée: 8 h et 37 min
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In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.
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too much fluff
- Écrit par Par le 2021-06-22
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Made to Stick
- Why Some Ideas Survive and Others Die
- Narrateur(s): Charles Kahlenberg
- Durée: 8 h et 37 min
- Date de publication: 2006-12-18
- Langue: Anglais
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In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps....
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Prix courant: 17,48$ ou 1 crédit
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The Dragonfly Effect
- Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
- Auteur(s): Jennifer Aaker, Andy Smith
- Narrateur(s): Andy Smith
- Durée: 4 h et 41 min
- Version intégrale
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Au global
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Performance
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Histoire
Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. The Dragonfly Effect shows you how to tap social media and consumer psychological insights to achieve a single, concrete goal.
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The Dragonfly Effect
- Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change
- Narrateur(s): Andy Smith
- Durée: 4 h et 41 min
- Date de publication: 2020-07-09
- Langue: Anglais
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Proven strategies for harnessing the power of social media to drive social change....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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How to Make It in the Music Business
- Using Social Media Marketing to Build a Large Following
- Auteur(s): Ousala Aleem
- Narrateur(s): Mr. Gates
- Durée: 4 h et 6 min
- Version intégrale
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Au global
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Performance
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Histoire
Learn how to stay relevant in the new age of digital music and entertainment world. This book will teach you how to successfully start marketing your brand online and covers all aspects of being successful in online branding.
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How to Make It in the Music Business
- Using Social Media Marketing to Build a Large Following
- Narrateur(s): Mr. Gates
- Durée: 4 h et 6 min
- Date de publication: 2018-12-11
- Langue: Anglais
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Learn how to stay relevant in the new age of digital music and entertainment world. This book will teach you how to successfully start marketing your brand online and covers all aspects of being successful in online branding....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
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Ne plus suivre le balado a échoué
Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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