Social Win

You can go after the job you want...and get it! You can take the job you have...and improve it! You can take any situation you're in...and make it work for you!

All of us are faced countless times with the challenge of persuading others, whether we're trying to win a trivial argument with a friend or convince our coworkers about an important decision. Instead of relying on untrained instinct - and often failing as a result - we'd win more arguments if we learned the timeless art of verbal persuasion, or rhetoric.

The art of speaking can be systematically learned, and if you have the desire, discipline, and determination - not to mention one of the world's greatest presenters as your teacher - you too can become a persuasive and powerful speaker. Tracy reveals time-tested tricks of the trade you can use to present powerfully and speak persuasively, whether in an informal meeting or in front of a large group of people.

Andre Scheepers grew up on a farm in Rhodesia, learning about the bush from his African childhood friends, before joining the army. A quiet, introspective thinker, Andre started out as a trooper in the SAS before being commissioned into the Rhodesian Light Infantry Commandos, where he was engaged in fireforce combat operations. He then rejoined the SAS. Andre writes vividly about his experiences, his emotions, and his state of mind during the war, and reflects candidly on what he learned and how war has shaped his life since.

One of the best-known motivational guides in history, Dale Carnegie’s groundbreaking book has sold tens of millions of copies, been translated into almost every known language, and has helped countless people succeed.

Managing up helps you build the sort of relationships that foster more communication, collaboration, cooperation, and understanding between people at different levels of power, with a variety of perspectives and skills. Managing Up is your personal manual for building this vital skill so you can begin building your best future. Real-world strategies give you a set of actionable steps, supplemented by expert advice from a top leadership consultant that helps you get on track to advancement.

Ava Ericson thought she had her life planned out: graduate with her PhD, marry Brad Miller when he finished law school, have 2.5 babies...and mediocre sex for the rest of her days. But when Brad dumps her upon learning he's passed the bar, citing new "opportunities" available, she has to rethink her future. Believing her lack of experience was the reason Brad broke up with her, she launches Operation Sex Kitten (OSK), a plan to become a vixen in bed and get Brad back. Things might go astray when she meets the notorious attorney Travis Sterling....

Celebrating the 75 anniversary of the original landmark bestseller How to Win Friends and Influence People, comes an up-to-the-minute adaptation of Carnegie’s timeless prescriptions for the digital age. Dale Carnegie’s principles have endured for nearly a century. Since its original publication in 1936, his timeless classic How to Win Friends and Influence People has gone on to sell 15 million copies. Now, introducing new listeners to Carnegie’s words of wisdom, comes How to Win Friends and Influence People in the Digital Age, a new guide for a new era.

MSNBC’s Mehdi Hasan isn’t one to avoid arguments. He relishes them as the lifeblood of democracy and the only surefire way to establish the truth. Arguments help us solve problems, uncover new ideas we might not have considered, and nudge our disagreements toward mutual understanding. A good argument, made in good faith, has intrinsic value—and can also simply be fun.

Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this audiobook provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve marketing outcomes. Listeners will learn how to segment their customer base, investigate each customer type, and apply a radically more relevant process of message selection, content creation, and distribution.

Teaching you how to make people like you, how to win people to your way of thinking, and how to change people without arousing resentment, Dale Carnegie's How to Win Friends and Influence People is one of the most groundbreaking and best-selling self-help tomes of all time. The time-tested advice that has carried millions of people up the ladder of success in their business and personal lives is a must-listen for the 21st century.

From an era when 'self-help' books had genuine depth, Dale Carnegie's How to Win Friends and Influence People has influenced the world. No book in the self-help category matters more than this one. Learning to relate to people in the ways Carnegie instructs will help you personally as well as professionally. This book is a classic because Carnegie teaches timeless truths in timeless ways. This is a condensation of the original book.

Rules to Win By: Participation and Power in Union Negotiations is a book for anyone who wants to understand how to build the power required to effectively challenge and reverse income inequality and attacks on democracy.

In a televised social experiment before millions of viewers, police sergeant Derrick Levasseur demonstrated that techniques used by undercover detectives could help people achieve their goals in everyday social situations. The result: he walked away with more than half a million dollars. In The Undercover Edge, Derrick shares his personal mind-set surrounding human behavior and motivation. Even more than that, he provides easy yet groundbreaking tools acquired while overcoming personal adversity.

In the summer of 1941, Hitler ruled Europe from the Atlantic to the Black Sea. Britain was struggling to combat his powerful propaganda machine, crowing victory and smearing his enemies as liars and manipulators over his frequent radio speeches, blasted out on loudspeakers and into homes. British claims that Hitler was dangerous had little impact against this wave of disinformation. Except for the broadcasts of someone called Der Chef, a German who questioned Nazi doctrine, and most importantly, a character created by the British propagandist Thomas Sefton Delmer, a unique weapon in the war.

Joel Trachtman's audiobook presents in plain and lucid terms the powerful tools of argument that have been honed through the ages in the discipline of law. If you are a law student or new lawyer, a business professional or a government official, this book will boost your analytical thinking, your foundational legal knowledge, and your confidence as you win arguments for your clients, your organizations, or yourself.

Entrepreneurship, personal responsibility, and upward mobility: These traditions are at the heart of the free enterprise system, and have long been central to America's exceptional culture. In recent years, however, policymakers have dramatically weakened these traditions - by exploding the size of government, propping up their corporate cronies, and trying to reorient our system from rewarding merit to redistributing wealth. Arthur C. Brooks shows that this trend cannot be reversed through materialistic appeals.

You loved John Maxwell's best-selling Winning with People, and now you're ready for some specific action steps to build on the knowledge you gained. 25 Ways to Win with People has just what you need! This complementary companion to the full-length book is ideal for a quick refresher course on interpersonal relationships.

Marriage and relationships are in crisis. The breakup and divorce rates remain incredibly high, despite all the couples therapy, afternoon talk shows, and other books in the marketplace, many of which describe men as abusive commitment-phobic creeps who'd better change fast or else. But this book is totally different: a whole different way of looking at how to build a successful long-lasting relationship from a man's point of view - men who are happy in their partnerships, who have figured out what works for them in accomplishing the goal of a loving, intimate, lifetime commitment.

Another US presidential election is underway, and Americans are engaged in the time-honored tradition of judging candidates by their personalities. It may sound unwise to pick the future leader of the free world based on personality traits rather than platforms, policies, and ideology, but that is exactly what Americans do. In fact, personality explains the results of the last 22 US elections - and can predict who will win in 2020. Personality expert Merrick Rosenberg and coauthor Richard Ellis have developed a system that reveals the pattern of who takes the White House and why.