Zero to One
Notes on Startups, or How to Build the Future
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Narrated by:
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Blake Masters
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Written by:
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Peter Thiel
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Blake Masters
About this listen
#1 NEW YORK TIMES BESTSELLER • “This book delivers completely new and refreshing ideas on how to create value in the world.”—Mark Zuckerberg, CEO of Meta
“Peter Thiel has built multiple breakthrough companies, and Zero to One shows how.”—Elon Musk, CEO of SpaceX and Tesla
The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.
Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.
Doing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether, because their businesses will be unique.
Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.
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What the critics say
“Crisply written, rational and practical, Zero to One should be read not just by aspiring entrepreneurs but by anyone seeking a thoughtful alternative to the current pervasive gloom about the prospects for the world.” – The Economist
"An extended polemic against stagnation, convention, and uninspired thinking. What Thiel is after is the revitalization of imagination and invention writ large…." – The New Republic
"Might be the best business book I've read...Barely 200 pages long and well lit by clear prose and pithy aphorisms, Thiel has written a perfectly tweetable treatise and a relentlessly thought-provoking handbook." – Derek Thompson, The Atlantic
What listeners say about Zero to One
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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- Max Gu
- 2021-07-18
All good business should be monopoly
"All good business should be monopoly". It helps me navigate away from the mediocre incrementalism.
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- Anonymous User
- 2023-09-22
Great read!
This book gives some very good lessons to take and apply to your business immediately. I will be re reading this one in the future!
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- Josh Dueck
- 2023-08-10
Amazing
Coming out of this on a brand new perspective on product value and a Complete paradigm shift. Amazing
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- Rémi Dion
- 2020-10-03
monotonous narrator but insightful content
monotonous narrator but insightful content. The narrator is reading out loud instead of telling a story. The writing is smart, thoughtful and concise
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1 person found this helpful
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- Anonymous User
- 2018-04-04
Interesting, but too short
Really good ideas and fundamental principles for starting a business. Would have liked more analysis on the key factors for a successful company. I would recommend, but probably only the hardcopy book that you get on sale.
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- Anonymous User
- 2023-07-03
A great guide to approach innovation
Insightful beginners guide for launching a tech startup. Some cool stories first hand from the person(s) behind PayPal, Facebook, and Tesla. Great point of view of how investors think.
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- C.I.
- 2022-11-22
Challanged a lot of my understanding
I’ve been in business, corporate and military. This book challanged a lot of my beliefs and assumptions that I learned in the past. I Recommend.
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- Timofey
- 2018-03-21
Some ideas are fresh and logically explained
Pretty enjoyable read with interesting ideas on startups, economy and people.
I liked the idea about monopoly's abundance of earnings that can be invested into other products and a negative view on cut-throating competition that companies not benefit from.
Recommend to read
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- Amazon Customer
- 2019-01-31
Excellent reading, very good book
The narrator does a wonderful job walking us through this book. there is a lot of interesting perspectives from some of the titans of the modern tech world.
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- Anonymous User
- 2021-10-01
Amazinggg
Great book, 100% recommend. If you came across it than you should definitely read it.
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