Seth Godin
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Seth Godin

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Seth Godin is the author of 20 international bestsellers that have been translated into over 38 languages, and have changed the way people think about marketing and work. For a long time, Unleashing the Ideavirus was the most popular ebook ever published, and Purple Cow is the bestselling marketing book of the decade. He worked as a year as the volunteer founding editor of The Carbon Almanac, and his recent bestsellers also include The Practice and This is Marketing. He's a recent inductee to the Marketing Hall of Fame, and also a member of the Direct Marketing Hall of Fame and (go figure), the Guerrilla Marketing Hall of Fame. His book, Tribes, was a nationwide bestseller, appearing on the Amazon, New York Times, BusinessWeek and Wall Street Journal bestseller lists. It's about the most powerful form of marketing--leadership--and how anyone can now become a leader, creating movements that matter. His book Linchpin came out in 2008 and was the fastest-selling book of his career. Linchpin challenges you to stand up, do work that matters and race to the top instead of the bottom. More than that, though, the book outlines a massive change in our economy, a fundamental shift in what it means to have a job. In addition to his writing and speaking, Seth was founder and CEO of Squidoo.com,. His blog (find it by typing "seth" into Google) is the most popular marketing blog in the world. Before his work as a writer and blogger, Godin was Vice President of Direct Marketing at Yahoo!, a job he got after selling them his pioneering 1990s online startup, Yoyodyne. He's known as a pioneer in online education, and was the founder of the altMBA. You can find every single possible detail that anyone could ever want to know at sethgodin.com
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This Is Strategy

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The Best Fiction Podcasts for Listeners Who Love a Good Story

You can’t beat a good story. Luckily, humans are great at storytelling, and the best fiction podcasts are all the proof that the modern listener requires. Get the popcorn ready; it’s storytime.

Featured Article: The Best Fiction Podcasts for Listeners Who Love a Good Story

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  • This Is Strategy cover art

    • This Is Strategy

    • Make Better Plans (Create a Strategy to Elevate Your Career, Community & Life)
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 9 hrs and 27 mins
    • Release date: 2024-12-11
    • Language: English
    • Not rated yet

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  • The Practice cover art

    • The Practice

    • Shipping Creative Work
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 5 hrs and 38 mins
    • Release date: 2020-11-03
    • Language: English
    • 4.5 out of 5 stars 177 ratings

    Price: $23.31 or 1 Credit

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  • Tribes cover art

    • Tribes

    • We Need You to Lead Us
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 3 hrs and 42 mins
    • Release date: 2008-10-16
    • Language: English
    • 4.5 out of 5 stars 280 ratings

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  • C'est ça, le marketing - On ne nous verra pas tant que vous n'aurez pas appris à voir cover art

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  • The Song of Significance cover art

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  • This Is Marketing cover art

    • This Is Marketing

    • You Can't Be Seen Until You Learn to See
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 7 hrs and 2 mins
    • Release date: 2018-11-13
    • Language: English
    • 4.5 out of 5 stars 569 ratings

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  • The Icarus Deception cover art

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  • Purple Cow, New Edition cover art

    • Purple Cow, New Edition

    • Transform Your Business by Being Remarkable
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 58 mins
    • Release date: 2020-11-24
    • Language: English
    • 4.5 out of 5 stars 33 ratings

    Price: $17.48 or 1 Credit

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  • The Dip cover art

    • The Dip

    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 1 hr and 32 mins
    • Release date: 2007-04-27
    • Language: English
    • 4.5 out of 5 stars 297 ratings

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  • All Marketers Are Liars cover art

    • All Marketers Are Liars

    • The Power of Telling Authentic Stories in a Low-Trust World
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 4 hrs and 17 mins
    • Release date: 2005-05-25
    • Language: English
    • 4.5 out of 5 stars 110 ratings

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  • Linchpin cover art

    • Linchpin

    • Are You Indispensable?
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 8 hrs and 19 mins
    • Release date: 2010-01-26
    • Language: English
    • 4.5 out of 5 stars 184 ratings

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  • Leap First cover art

    • Leap First

    • Creating Work That Matters
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 6 mins
    • Release date: 2015-02-01
    • Language: English
    • 4.5 out of 5 stars 122 ratings

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  • Permission Marketing cover art

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  • Purple Cow cover art

    • Purple Cow

    • Transform Your Business by Being Remarkable
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 58 mins
    • Release date: 2009-04-29
    • Language: English
    • 4.5 out of 5 stars 102 ratings

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  • Unleashing the Ideavirus cover art

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  • Tribus - nous avons besoin de vous pour nous mener cover art

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  • Linchpin cover art

    • Linchpin

    • Are You Indispensable? (Abridged)
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 16 mins
    • Release date: 2010-02-09
    • Language: English
    • 5 out of 5 stars 7 ratings

    Price: $11.66 or 1 Credit

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  • Free Prize Inside cover art

    • Free Prize Inside

    • How to Make a Purple Cow
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 57 mins
    • Release date: 2020-11-24
    • Language: English
    • 5 out of 5 stars 3 ratings

    Price: $17.48 or 1 Credit

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  • Small Is the New Big cover art

    • Small Is the New Big

    • And 193 Other Riffs, Rants, and Remarkable Business Ideas
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 7 hrs and 27 mins
    • Release date: 2006-08-18
    • Language: English
    • 5 out of 5 stars 3 ratings

    Price: $23.35 or 1 Credit

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  • Free Prize Inside! cover art

    • Free Prize Inside!

    • The Next Big Marketing Idea
    • Written by: Seth Godin
    • Narrated by: Seth Godin
    • Length: 2 hrs and 58 mins
    • Release date: 2009-04-30
    • Language: English
    • 5 out of 5 stars 5 ratings

    Price: $11.11 or 1 Credit

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