Social Business

Sir Tony Blair learnt the precepts of governing the hard way: by leading a country for over ten years. In that time he came to understand that there were certain key characteristics of successful government that he wished he had known when he started. Now Sir Tony has written the manual on political leadership that he would have wanted back in 1997, sharing the insights he has gained from his personal experience and from observing other world leaders at first hand, both while he was in office and since, through his Institute’s work with political leaders and governments globally.

Working women today are better educated and more well-qualified than ever before. Yet men still predominate in the corporate world. In The Confidence Code, Claire Shipman and Katty Kay argue that the key reason is confidence.

Combining cutting-edge research in genetics, gender, behavior, and cognition - with examples from their own lives and those of other successful women in politics, media, and business - Kay and Shipman go beyond admonishing women to "lean in".

Unmasking the Social Engineer: The Human Element of Security focuses on combining the science of understanding nonverbal communications with the knowledge of how social engineers, scam artists, and con men use these skills to build feelings of trust and rapport in their targets. The author helps listeners understand how to identify and detect social engineers and scammers by analyzing their nonverbal behavior. Unmasking the Social Engineer shows how attacks work.

The essential guide to marketing and building your business on Instagram - today's hottest social media platform. If you're serious about marketing, you need to tap into the power of the world's most popular photo-sharing platform. This guide offers a road map to achieving Instagram marketing success.

Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In this lively, practical, and inspiring audiobook, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.

The relationship between military leaders and political leaders has always been a complicated one, especially in times of war. When the chips are down, who should run the show, the politicians or the generals? In Supreme Command, Eliot Cohen examines four great democratic war statesmen - Abraham Lincoln, Georges Clemenceau, Winston Churchill, and David Ben-Gurion - to reveal the surprising answer - the politicians. The generals may think they know how to win, but the statesmen are the ones who see the big picture.

What if charisma could be taught? For the first time, science and technology have taken charisma apart, figured it out and turned it into an applied science: In controlled laboratory experiments, researchers could raise or lower people's level of charisma as if they were turning a dial. What you'll find here is practical magic: unique knowledge, drawn from a variety of sciences, revealing what charisma really is and how it works. You'll get both the insights and the techniques you need to apply this knowledge. The world will become your lab, and every person you meet, a chance to experiment.

A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story - and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small).

Editing is an invisible art where the very best work goes undetected. Editors strive to create books that are enlightening, seamless, and pleasurable to read, all while giving credit to the author. In What Editors Do, Peter Ginna gathers essays from 27 leading figures in book publishing about their work. Representing both large houses and small, and encompassing trade, textbook, academic, and children's publishing, the contributors make the case for why editing remains a vital function to writers - and readers - everywhere.

In The Culture Code, Daniel Coyle goes inside some of the world's most successful organizations - including Pixar, the San Antonio Spurs, and the US Navy's SEAL Team Six - and reveals what makes them tick. He demystifies the culture-building process by identifying three key skills that generate cohesion and cooperation and explains how diverse groups learn to function with a single mind.

Nationally recognized communication expert, keynote speaker and trainer and best-selling author Debra Fine reveals the techniques and strategies anyone can use to make small talk—in any situation. With practical advice and conversation cheat sheets, The Fine Art of Small Talk will help you learn to feel more comfortable in any type of social situation.

Do you ever feel like you're too busy, too stressed, or just too distracted to concentrate and get work done? In Unlimited Memory you'll learn how the world's best memory masters get themselves to concentrate at will, anytime they want. When you can easily focus and concentrate on the task at hand and store and recall useful information, you can easily double your productivity and eliminate wasted time, stress, and mistakes at work. In this book you'll find all the tools, strategies, and techniques you need to improve your memory.

The Bullseye Principle is the definitive how-to guide for communicating, collaborating, and executing as a leader in the corporate arena. With these "soft skills" trending above technical knowledge in executive wish lists, this audiobook provides invaluable guidance for new and experienced leaders alike; from the planning stages to the outcome and beyond, the discussion features critical insight and actionable tips based on award-winning methods.

In Never Eat Alone, Ferrazzi lays out the specific steps - and inner mindset - he uses to reach out to connect with the thousands of colleagues, friends, and associates on his contacts list, people he has helped and who have helped him. And in the time since Never Eat Alone was published in 2005, the rise of social media and new, collaborative management styles have only made Ferrazzi’s advice more essential for anyone hoping to get ahead in business.

Three powerful African-American female executives celebrate their gender and heritage as they share their secrets for success in this effective guide for businesswomen. Ways to communicate thoughtfully, trust yourself, and exude self-esteem are just a few tactics the authors discuss for those who want to enter the workforce as confident leaders.

The author of The Power of Habit and “master of the life hack” (GQ) explores the fascinating science of productivity and offers real-world takeaways to apply your life, whether you’re chasing peak productivity or simply trying to get back on track.

Does your job make a meaningful contribution to the world? In the spring of 2013, David Graeber asked this question in a playful, provocative essay titled “On the Phenomenon of Bullshit Jobs”. It went viral. After a million online views in 17 different languages, people all over the world are still debating the answer.

Margaret Wheatley proposes that citizens band together with their colleagues and friends to create the solutions for social change, both locally and globally, that are so badly needed. Such change will not come from governments or corporations but from the ageless process of thinking together in conversation. Turning to One Another encourages this process.

This is the thoroughly revised and updated second edition of the best-selling book Exploring Leadership. The book is designed to help college students understand that they are capable of being effective leaders and to guide them in developing their leadership potential. Exploring Leadership incorporates new insights and material developed in the course of the authors work in the field.

Brought to life through real-world examples and backed by rigorous data, The Athena Doctrine shows how feminine traits are ascending - and bringing success to people and organizations around the world. By nurturing, listening, collaborating and sharing, women and men are solving problems, finding profits, and redefining success in every realm.