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Building a StoryBrand
- Clarify Your Message So Customers Will Listen
- Narrated by: Donald Miller
- Length: 4 hrs and 56 mins
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Publisher's Summary
New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.
Donald Miller's StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.
Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
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What listeners say about Building a StoryBrand
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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- Brian Middleton
- 2018-04-09
A giant ad for their product.
This book is mainly an advertisiement for their marketing product. Every other sentence mentions the title, making it relatively annoying. Marketing doesn't have to be annoying to customers.
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14 people found this helpful
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- Amazon Customer
- 2019-11-03
great story. but many upsell
The theory seems sound and I like the process the book takes to talk about it, but there are a few flaws. There is an endless string of upsells to get even the most basic worksheet which is touted to be FREE many times in the book. These statements are either simply not true or they are made to be so difficult to locate as to be impossible. In the end it leaves a bad taste in one's mouth to find that the marketing is the same as any other guru touting their wares.
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11 people found this helpful
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- Samuel S
- 2019-12-10
Great concepts but too many sales plugs.
The reader is engaging and the concepts are great! But, I feel like he is trying to sell his products too much in the book. It's understandable why he does it but it takes away from the overall experience of the book.
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7 people found this helpful
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- Skch
- 2018-11-07
It feels like a sales pitch with a few good take away
There were a few good points that I got from it. But mostly having to listen to “your story brand brand book” again and again... it was like sitting through a time share presentation for a good vacation. Worth it but painfull
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7 people found this helpful
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- Anonymous User
- 2019-02-09
Brilliant
now in my 30th year of a custom fireplace co..large showroom ..custom wood shop.
great easy to apply ideas . The way the story (no pun intended ) unfolds is easy to follow and apply to my co. I listened to it driving along with a small pocket audio recorder on my dash to record notes of my version of the ideas.
its addictive.
great work thanks .
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5 people found this helpful
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- Justin C.
- 2017-11-26
Thanks, Donald
I have always been facing the problem that this book promise to solve. Promise is kept.
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5 people found this helpful
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- Fall7timesstandup8
- 2018-03-29
Clarify your message to increase sales
Great all around. Simple but effective strategies that has me rethinking my message. Great listen!
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4 people found this helpful
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- Tech Help Canada
- 2018-04-15
Excellent and practical ideas!
Building a brand story is a great book for online marketers. Can't believe I didn't read it sooner. If you're a copywriter or any kind of marketer, theirs something to gain from the concepts laid out in this audiobook. Cheers!
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3 people found this helpful
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- Anonymous User
- 2021-06-25
amazing book
I enjoyed this book so much, and I highly recommended it. must read it. it gave me a powerful feedback how to grow my business and how to be specific and clear, it is a precious guide for who wants to build a brand and start up or even grow big in everything business you want.
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2 people found this helpful
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Overall
- Leonardo Coronel
- 2020-11-05
Gamechanger
If you're in the process of building your business, this is a definite must read.
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2 people found this helpful